Stephanie Bertels is tagged in 6 stories.
New Metrics /
In Part 1 of this series exploring contextual strategy-making and goal-setting, we shared how our work with the corporate members of the Embedding Project, and their interest in understanding how to make sense of the methodologies, frameworks, tools and ideas around sustainability context, led us to develop our free “Road to Context” guide.
- 7 years ago
Organizational Governance /
In our previous post, on supporting your CEO, we discussed some tactics sustainability change agents can employ to help shape their CEO’s decision making on sustainability. We were also curious to know what these CEOs thought about the personal characteristics of effective change agents. One theme that emerged from our conversations with over 100 CEOs, board members, and sustainability executives from a range of global companies was knowing how to challenge your CEO while keeping your passion in check.
- 8 years ago
Organizational Governance /
It’s no secret that your CEO’s level of commitment to sustainability can have a huge impact on your organization’s sustainability journey. That’s why we decided to speak with over 100 CEOs, board members, and sustainability executives from a range of global companies, to try to understand the factors that influence CEO leadership and decision making around sustainability — and how corporate sustainability change agents can help support that process. Here are a few of the interesting things we learned:
- 8 years ago
Marketing & Communications /
Early on in the Embedding Project, one topic came up more than any other: storytelling. While many companies are experimenting with sharing stories about sustainability as a way to shape their cultures, we also heard that their attempts to do this sometimes fell flat. It turns out that leveraging storytelling to help employees arrive at their own learning moments about sustainability takes some planning. Over a two-year period, we worked with companies, reviewed research, and interviewed storytellers in a range of roles. Here’s some of what we learned.
- 8 years ago