Recycling in the United States is an economically unsustainable trend — or at least that’s what New York Times writer John Tierney recently argued in his opinion piece, “The Reign of Recycling," published in the October 4th Sunday Review. ... View More
A cloud seems to be looming over the recycling industry today. No matter where you turn, the reigning attitude seems about the same — the future of recycling is in trouble. ... View More
The television remains one of the most vital tools available to “green” marketers. From product placement to paid commercial spots, getting your product, service or mission featured on TV is an invaluable way to bring your company’s messaging d... View More
TerraCycle has always approached marketing in an unconventional way. We have to, really, considering the success of our business model is dependent on how engaged and motivated our consumers are. In a world with so many conflicts and globally relevan... View More
The “green gap” is alive and well, yet many companies and marketers still don’t seem to notice. On the one hand, we continue to see a massive influx of passionate consumers telling us they are willing to pay a premium for products from socially... View More
Survey data indicates that, compared to older generations, younger generations are more supportive of environmental legislation and the notion that global climate change is the result of human activity, yet are simultaneously less likely to recycle o... View More
Upwards of 100 million tons of plastic are manufactured annually across the globe. That’s 200 billion pounds of new material on-market every year, ready to be thermoformed, laminated, foamed and extruded into billions of products and packages. In t... View More
People are confused about recycling because they complain that the entire process – from labeling, to which bin is which, to what your municipality accepts - makes it difficult to determine a material’s recyclability. This issue is especially com... View More
To conclude this series about bioplastics and the biodegradability (or lack thereof) of plastic products and packaging, I want to discuss the future of what I consider to be one of the only viable alternatives to plastics derived from non-renewable r... View More
In my last post regarding the long-term viability of bio-based polymers, I touched on some of the primary concerns we face regarding the rise of plastics labeled as “biodegradable.” It’s an important component of this broad discussion, and one ... View More
This is the first of a three-part series by TerraCycle CEO Tom Szaky that examines the benefits, risks, misconceptions and long-term viability of bioplastics. ... View More