For the second consecutive time, Caesars Entertainment was recognized by the Civic 50, a Points of Light initiative that honors the most community-minded companies in the country. The Civic 50 sets the standard for corporate civic engagement by honoring the companies that leverage their time, talent, and resources to improve the quality of life in the communities where they do business.
Among other initiatives, Caesars' integrated, company-wide citizenship strategy includes its:
- HERO employee engagement initiative through which employees volunteer more than 200,000 hours each year
- award-winning CodeGreen environmental program that focuses on the dramatic reduction of waste, water and carbon emissions
- Responsible Meeting program that allows customers to host eco-friendly events with sustainable options
- commitment to diversity – 41% of property and corporate managers are women, and 36% of property and corporate managers are minorities
- investment in community – the Caesars Foundation has donated more than $70 million to local non-profits
Civic 50 winners were announced today at Points of Light's Conference on Volunteering and Service in
Detroit, Michigan, where leaders in volunteerism and civic engagement are gathering to discuss social innovation, cross-sector collaboration and how citizen engagement can drive change.
“Community engagement is fundamental to the work we do every day at Caesars Windsor and across Caesars properties around the world,” said Kevin Laforet, CEO and Regional President, Caesars Windsor. “It's an honor to accept this award on behalf of Caesars Entertainment.”
The Civic 50, the only survey and ranking system that exclusively measures corporate involvement in communities, was developed in partnership with a high-profile working group of researchers and industry thought leaders. Dozens of corporate advisors provided strategic guidance on the program's objectives, including defining indicators, developing methodology, and identifying partners and participants. As a result of this collaborative process, the initiative reflects leading insight and thinking about how corporations can and should connect with communities in a twenty-first century economy.
The survey was administered by True Impact, a company specializing in helping organizations maximize and measure their social and business value.