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AT&T and QuEST Forum Drive Supplier Sustainability Benchmarking in the Industry
AT&T and QuEST Forum Drive Supplier Sustainability Benchmarking in the Industry

8 years ago - At AT&T, supplier sustainability is critical to our corporate commitment to manage our environmental and social impact. As we continue to build a sustainable supply chain, we would like to introduce a new online industry sustainability assessment tool, the QuEST Assessor, which our suppliers will use to help drive us to our 2020 goals and beyond. QuEST Forum, a global organization dedicated to quality and sustainability in the Information Communications Technology (ICT) community, developed the tool to help advance sustainability practices and standards.

Forget Video Snacking: Longer Brand Stories Are Hitting Home
Forget Video Snacking: Longer Brand Stories Are Hitting Home

8 years ago - How can a brand or a company cut through the noise of our modern media landscape and truly connect with a short-attention span public about the social and environmental issues it really cares about? Documentary film might not seem the obvious solution, given that the medium demands an audience’s full attention for a good chunk of time. Increasingly though, marketers are turning to documentary storytelling to cut through all that social media noise and tap into a growing consumer demand for content that isn’t simply a throwaway video snack.

AT&T Reminds Drivers They’re Never Alone on the Road in Latest Ad
AT&T Reminds Drivers They’re Never Alone on the Road in Latest Ad

8 years ago - When your smartphone receives a message or a call while you’re driving, do you answer it? For most (64 percent of) Americans, the answer is yes – but only if they’re driving alone. Interestingly, only 36 percent look at their phone screens with passengers in the car and just 30 percent do so if there is a child in the car. But as AT&T’s latest ad demonstrates, even if you’re alone in your car, you’re never alone on the road.

AT&T’s Roman Smith: Here’s How We Can Bring About Tomorrow’s Smart Cities
AT&T’s Roman Smith: Here’s How We Can Bring About Tomorrow’s Smart Cities

8 years ago - News Deeply, in partnership with Sustainable Brands, is producing a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizenship – in an era in which the private sector is increasingly expected to play a positive role in improving our lives and societies. This, the 1st article in the series, features additional reporting by Mike Hower.

SB Corporate Members amongst the Most Community-Minded Companies on 2016 Civic 50 List
SB Corporate Members amongst the Most Community-Minded Companies on 2016 Civic 50 List

8 years ago - America’s largest corporations are increasingly turning good intentions into sound business practices. That’s the promising bottom-line from an analysis of the 2016 Civic 50, the annual Points of Light initiative that recognizes and honors the 50 most community-minded companies in America.  In the continuing shift to go beyond checkbook philanthropy, this year’s Civic 50 honorees affirm the trend that companies are supporting community engagement through policies, core business functions, and incentives that indicate sustainable long-term commitment to addressing community challenges.

How AT&T is on a Journey with a Purpose
How AT&T is on a Journey with a Purpose

8 years ago - Roman Smith, Director of Sustainability Operations at AT&T, reflects on his experience at Sustainable Brands 2016: I recently had the privilege and opportunity to represent AT&T at the Sustainable Brands 2016 conference in gorgeous San Diego. The conference brings together top brands that fill 4 days with extraordinary conversation and insight to inspire and activate business success toward a sustainable future.

From Footprint to Handprint: AT&T, Dell, SHINE and More on the Path to Net Positive
From Footprint to Handprint: AT&T, Dell, SHINE and More on the Path to Net Positive

8 years ago - It is an achievement of the sustainability movement that standards for measuring and reducing our societal and planetary footprint have been established and are being tracked. But evolution tells us that more must be done - business must become restorative. Where is the roadmap for that?

BSR, Forum for the Future Partner to Help Companies Quantify, Execute on Net Positive Goals
BSR, Forum for the Future Partner to Help Companies Quantify, Execute on Net Positive Goals

8 years ago - This morning at SB’16 San Diego, BSR and Forum for the Future launched the Net Positive Project, a cross-sector coalition that aims to expand the number of companies that go beyond reducing their negative sustainability impacts to contribute in a “net positive” way to society, the environment, and the global economy.

6 New Ways Tech Is Helping to Drive Sustainability
6 New Ways Tech Is Helping to Drive Sustainability

8 years ago - As the pursuit of sustainability in business becomes more mainstream, it is intersecting with burgeoning and cutting-edge technologies that are transforming the way we interact with our planet, our things, our community, and more. Are these technologies just making it easier for us to live, or are they fundamentally shifting the way our lives work — ushering us into a new era of innovation and sustainability? Let’s take a look at six emerging technology trends that are reshaping the world we live in for the better.

Storytelling for Sustainability: It's Time for Corporate Leaders to Gather 'Round the Campfire
Storytelling for Sustainability: It's Time for Corporate Leaders to Gather 'Round the Campfire

8 years ago - The term ‘greenwashing’ might be officially outdated. In 2016, the number of companies making unmerited PR splashes over sustainability is far outweighed by those who are taking significant strides forward and not talking about it. When faced with the science of climate change and transparency into corporate accountability in 2016, sustainability is simply part of doing business. Yet many leading companies still shy away from fully embracing their sustainability stories. Excellent, groundbreaking work is happening across the private sector with no-one around to hear. To re-philosophize the old saying … if a tree grows in a deforestation zone, and no one is around to hear the re-surging wildlife, does it make an impact? Unfortunately, the answer is no.

How the World's Best Companies Demonstrate Their Sense of Purpose
How the World's Best Companies Demonstrate Their Sense of Purpose

8 years ago - How do you communicate your company's sense of purpose — what you stand for in simple terms — in a way that is authentic, transparent and honest? Increasingly, the answer for many of the world's biggest companies is to highlight their sustainability work. Why sustainability? Well, sustainability, after all, is rooted in doing business in a transparent and authentic way. And, in today’s always-on, smarter-than-before society, pledging to be a better company just won’t cut it. You have to demonstrate how your company’s purpose is creating a tangibly better experience.

AT&T Aspire Opens Application for Ed-Tech Accelerator
AT&T Aspire Opens Application for Ed-Tech Accelerator

8 years ago - AT&T is calling on ed-tech ventures to apply for the AT&T Aspire Accelerator. The program is part of our $350 million commitment to empower students to reach their full potential. For- and non-profit organizations chosen to participate in the program will get financial investment, access to expert services and mentorship.This class follows the inaugural class that graduated in October 2015:

AT&T Launches Smart Cities Framework with New Alliances, Integrated Vertical Solutions
AT&T Launches Smart Cities Framework with New Alliances, Integrated Vertical Solutions

8 years ago - AT&T is building a framework to help cities better serve their citizens. The tech giant is using Internet of Things (IoT) innovations to create impactful solutions for cities and forming alliances with technology leaders and industry organizations.

AT&T to Enable Carbon Savings 10 Times the Footprint of Its Operations by 2025
AT&T to Enable Carbon Savings 10 Times the Footprint of Its Operations by 2025

8 years ago - On November 18, telecommunications company AT&T announced goals for 2025. The goals represent the company’s first long-term roadmap for its citizenship and sustainability work, and focus on three areas: networks and customers, supply chain, and communities.The three corresponding goals for 2025 are:

The Strategic Importance of Recognized Leadership
The Strategic Importance of Recognized Leadership

9 years ago - The need for reputable corporate leadership has never been more acute. We are grappling with large-scale global challenges - climate change, social dislocation, economic inequality, financial uncertainty - that require a new type of leadership from global entities.

AT&T Kicks Off School Year with More Than $20 Million Investment in Students and Teachers
AT&T Kicks Off School Year with More Than $20 Million Investment in Students and Teachers

9 years ago - AT&T is kick starting the 2015-2016 school year with $20 million in contributions to education organizations through its AT&T Aspire program. Students and teachers in more than 26 states will benefit. This back to school investment is just one of the ways that AT&T is using the power of its network to build a better tomorrow.

New AT&T Program Aims to Help California Drought, Support The Nature Conservancy
New AT&T Program Aims to Help California Drought, Support The Nature Conservancy

9 years ago - AT&T announced a new program today that will help California customers minimize a major source of water waste: leaks.Customers that sign up for AT&T Digital Life and add a Water Detection Package will receive alerts on their mobile devices when a sensor detects the presence of water in a designated area in their home. In addition, the AT&T Digital Life Water Control service not only detects water leaks, but allows users to shut off the water source remotely from their mobile phone or tablet.

Startup ‘Democratizes’ Sustainability Reporting Software
Startup ‘Democratizes’ Sustainability Reporting Software

9 years ago - Sustainability reporting isn’t easy, and it’s rarely cheap. Large companies may have the finances and dedicated staffs to develop custom sustainability software, but small businesses often must make do without — relying on “old-school” technologies such as Excel spreadsheets.As one might imagine, this makes it difficult for small- and medium-sized businesses (SMBs) to practically track their sustainability performance.That’s why a company called Rapport created a cloud-based software platform that allows SMBs to more easily collect and track their own sustainability metrics, such as water usage or the number of commuter miles their employees drive each day.

AT&T, Verizon Pledge to Improve Energy Efficiency of Home Internet Equipment
AT&T, Verizon Pledge to Improve Energy Efficiency of Home Internet Equipment

9 years ago - AT&T, Verizon, and Cisco are among the dozens of internet service providers, equipment suppliers and retail equipment manufacturers to join the Consumer Electronics Association (CEA) and the National Cable & Telecommunications Association (NCTA) in announcing a new voluntary agreement to improve the energy efficiency of internet modems, routers and other equipment that deliver broadband to millions of American consumers.Other companies to sign on include Charter Communications, Comcast, DIRECTV, Bright House Networks, Cablevision, CenturyLink, Cox Communications, Time Warner Cable, Actiontec, ARRIS, D-Link, EchoStar Technologies, NETGEAR and Pace and Ubee Interactive.

IoT Technology Helping AT&T, IBM Revolutionize City Water Management
IoT Technology Helping AT&T, IBM Revolutionize City Water Management

9 years ago - AT&T, IBM and Mueller Water Products have teamed up to use Internet of Things (IoT) technology to address water sustainability in cities. Their partnership combines Echologics sensors and sound technology from Mueller Water Products with AT&T’s LTE wireless network to detect water pressure, temperature and leaks in urban water systems. The IBM Water Management Center helps aggregate the water data, providing a complete view of past, present and future performance.