9 months ago - adidas, Diageo and HP launch new films and campaigns, while PepsiCo tackles gender equality in agriculture for International Women’s Day.
1 year ago - How do you get a community to take immediate social action when you have just a handful of minutes onstage? This question doesn’t get asked often — or sound plausible — because most organizations have created an imaginary line between things that happen in ‘real life’ and things that happen in ‘digital life.’ At conferences, keynote speakers make their pitch for social action and hope, against the odds, that attendees will remember to donate to causes or email their lawmakers later.
1 year ago - At a moment when the world is beginning to more fully acknowledge the power and voice of women, big name brands and organizations are using their influence — and some creative marketing — to shed light on issues such as the gender pay gap and the lack of opportunities for women in STEM.