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ecoBirdy

ecoBirdy

ecoBirdy is tagged in 1 stories.
Circularity, Sustainability Take Hold in Toy Industry
Circularity, Sustainability Take Hold in Toy Industry

6 years ago - The closed-loop conversation is often one that focuses on e-waste, fashion and single-use plastics, but LEGO Group and Antwerp-based design furniture brand ecoBirdy are aiming to change that by bringing the concept of circularity and sustainability to the toy front. Supported by the EU’s program for the competitiveness of SMEs (COSME), ecoBirdy has launched its first collection of design furniture for kids made entirely from recycled plastic toys. The launch follows two years of research exploring how to sustainably recycle plastic toys.