SB Brand-Led Culture Change 2024 - Last chance to save, final discount ends April 28th!
Levi Strauss & Co.

Levi Strauss & Co. is one of the world's largest brand-name apparel companies and a global leader in jeanswear.

Levi Strauss & Co.

Levi Strauss & Co. is tagged in 106 stories. Page 4 of 6.
To Infinity and Beyond: How Levi's Is Embracing the Circular Economy
To Infinity and Beyond: How Levi's Is Embracing the Circular Economy

8 years ago - At Levi Strauss & Co., our sustainability thinking has traditionally begun at the cotton stage of the product life cycle. The cotton is picked, ginned, spun, and woven into fabric. The fabric is cut, sewn, and finished into a pair of jeans before being sent to a distribution center, then on to your favorite store where the jeans are sold to you.

Plenaries Explore Myriad Approaches to Creating 'Abundance Without Waste' on #SB15sd Day 3
Plenaries Explore Myriad Approaches to Creating 'Abundance Without Waste' on #SB15sd Day 3

8 years ago - Raphael Bemporad, Founding Partner and Chief Strategy Officer at BBMG, kicked off Wednesday’s SB ‘15 San Diego plenaries by anchoring the day’s conversation in the human story. As the day’s moderator, he asked attendees to wonder what it would mean to design brands for humans — not merely consumers — through a lens of “abundance without waste” and set the stage for plenary discussions focused on design, innovation and leadership.

Levi Strauss, Gap, Autodesk Join 24 Companies Supporting California's Sweeping Clean Energy Bill
Levi Strauss, Gap, Autodesk Join 24 Companies Supporting California's Sweeping Clean Energy Bill

8 years ago - Today, 24 companies with a substantial footprint in California, including Ben & Jerry’s, eBay, Gap, Levi Strauss, The North Face and Sungevity, announced their support for SB-350, the “Golden State’s Standard 50-50-50,” that sets new benchmarks for increasing renewable energy and energy efficiency, and decreasing petroleum use by 2030. Their support was communicated in a letter sent to the bill’s author, Senate President pro Tempore, Kevin de León.

Simple, Actionable and Cool: A How-to Guide for Appealing to Our Most Socially Savvy Consumers Yet
Simple, Actionable and Cool: A How-to Guide for Appealing to Our Most Socially Savvy Consumers Yet

8 years ago - Engaging and winning loyalty from consumers has always been the Holy Grail for brands. And with a growing contingent of socially conscious — and socially connected — shoppers expressing a growing preference for responsibly made products from authentically values-driven companies, winning and maintaining that loyalty has become a whole new ballgame.

Advertisement
Levi's Educates the Next Generation, Continues to Innovate Around Water Conservation
Levi's Educates the Next Generation, Continues to Innovate Around Water Conservation

8 years ago - More and more companies are beginning to acknowledge the importance of water stewardship to the longevity of their operations, regardless of industry. Consumer-facing brands can have added impact — and have added responsibility — to engage their customers on this critical issue, as well.

SB '15 Barcelona Launch Welcomes Ever-Growing Consortium of Sustainability Thought Leaders
SB '15 Barcelona Launch Welcomes Ever-Growing Consortium of Sustainability Thought Leaders

8 years ago - Boy, do they know how to get excited about innovation in Barcelona.Many of our corporate members, international partners, and sustainability thought leaders are still recovering from what was an amazing Sustainable Brands global conference launch last week in Spain.In partnership with Quiero Salvar El Mundo Haciendo Marketing, Sustainable Brands ’15 Barcelona — now our third European conference — launched with over 300 attendees and an overwhelming energy, enthusiasm and effort.

Mobilizing Around Climate Action: BICEP's Anne Kelly on Helping Brands Flex Their Advocacy Muscle
Mobilizing Around Climate Action: BICEP's Anne Kelly on Helping Brands Flex Their Advocacy Muscle

8 years ago - Business for Innovative Climate and Energy Policy (BICEP) is the foremost coalition of companies advancing energy and climate legislation in the US. A project of Ceres, BICEP convenes 34 member companies that advocate a low-carbon economy as a path to create jobs and stimulate growth.

Trending: Levi’s, Armani and SurfRider Speak Up for Water Conservation
Trending: Levi’s, Armani and SurfRider Speak Up for Water Conservation

8 years ago - Among mounting concern over the dire water shortages in California and around the world, several well-known companies are taking matters into their own hands, reducing water in their production processes and educating consumers around water conservation.

#BusinessCase: Gap, H&M, Levi's, Target Mills Save $14.7M Through NRDC's Clean by Design Program
#BusinessCase: Gap, H&M, Levi's, Target Mills Save $14.7M Through NRDC's Clean by Design Program

8 years ago - The Natural Resources Defense Council (NRDC) this week announced the stunning latest results of its Clean by Design program, a global model for sustainable manufacturing that is working with multinational apparel brand partners Target, Gap, Levi Strauss and H&M

Advertisement
Levi's Has Saved 1B Liters of Water Through Its Water<Less Process — Now It's Asking You to Wash Less
Levi's Has Saved 1B Liters of Water Through Its Water<Less Process — Now It's Asking You to Wash Less

9 years ago - Levi Strauss and Co. today announced it has saved one billion liters of water since 2011 through its Water&lt;Less™ process, which reduces the water used in garment finishing by up to 96 percent. This announcement coincides with the release of LS&amp;Co.’s new Product Lifecycle Assessment (LCA), an update on the company’s groundbreaking 2007 study on the environmental impact of its products.

Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?
Brands: Why Should It Be Up to Walmart to Tell Us If You Are Sustainable?

9 years ago - Walmart recently launched its Sustainability Leaders online shop. While I commend the company’s efforts over the past six years to elevate sustainability as an important attribute of products and their manufacturers, I feel that this launch is a bit misplaced. I am sure that it will be successful in terms of awareness and conversions, and I hope that the intent is genuine, but should Walmart even be the creator of the index? How about an independent organization such as the B Lab? How about the brands themselves?

How England Took Its First Rugby World Cup: A Lesson in Marketing Sustainability
How England Took Its First Rugby World Cup: A Lesson in Marketing Sustainability

9 years ago - On a balmy Sydney night in November 2003, a squad of 31 English rugby players fulfilled their dreams. They won England's first rugby World Cup, led by a brilliant coach, ex IT-leasing company founder, Clive Woodward. Their journey under his leadership can teach us a lot about where we've gone wrong marketing sustainability.

The 2014 Corporate Sustainability Awards: 5 Companies That Bravely and Brilliantly Led the Pack
The 2014 Corporate Sustainability Awards: 5 Companies That Bravely and Brilliantly Led the Pack

9 years ago - 2014 was a year of stunning statistics and some moments of brilliance from a few brands. Unfortunately, most of the numbers were of the gloom and doom variety: warmest year, worst drought, worsening economic inequality — not to mention Ebola, war, and a looming sixth Great Extinction. Was the business community’s response proportionate to the scale of the problems that were revealed? What actions stand out? I have five, admittedly subjective, awards to give out.

Why Consumer Education Is Vital for Corporate Sustainability Success
Why Consumer Education Is Vital for Corporate Sustainability Success

9 years ago - More and more, big companies have a growing responsibility, not just to help their bottom line, but to promote significant positive behaviors that contribute to a healthier world. That often means going above and beyond company-wide sustainability initiatives — committing to consumer education programs and encouraging audiences to be a part of the responsibility we all bear for protecting the environment.

Advertisement
Future 500 Presents: The Best of the Best in Stakeholder Engagement in 2014
Future 500 Presents: The Best of the Best in Stakeholder Engagement in 2014

9 years ago - As this year comes to a close, we at Future 500 wanted to take a step back and reflect on all of the momentum we’ve seen in stakeholder engagement over the past year. While it’s easy to focus on the negative, we challenge folks to focus on the positive. Below is a summary of the highlights we feel best represent examples of the “Best of the Best” in stakeholder engagement in 2014.

Levi’s, 49ers Collaborate to Reduce Waste with ‘Field of Jeans’
Levi’s, 49ers Collaborate to Reduce Waste with ‘Field of Jeans’

9 years ago - Sunday, November 2, was not one of the finer days for the San Francisco 49ers, as the team lost a close game to the St. Louis Rams and fell further behind in the NFL playoff chase. But while the score on the field was disappointing for 49er fans, another event that day offered an example of how professional sports teams can partner with brands to raise awareness on how simple acts can do a lot for social good. On that Sunday afternoon, Levi’s and the 49ers partnered on a “Field of Jeans” initiative to highlight progress on both waste diversion and job training.

Levi’s, M&S Among Latest Brands Proving Deforestation Is Out of Style
Levi’s, M&S Among Latest Brands Proving Deforestation Is Out of Style

9 years ago - Fashion Loved by Forest, the campaign spearheaded by Canadian forest conservation nonprofit Canopy that is rallying the fashion industry to commit to deforestation-free materials, continues to gain momentum. Just weeks after announcing the addition of EcoPlanet Bamboo — the largest global developer of certified bamboo plantations on degraded lands, Canopy announced today that Levi Strauss &amp; Co., Marks &amp; Spencer, fashion brand Aritzia, online retailer ASOS, and lifestyle brands Under the Canopy and Portico are joining the initiative.

Squeezing the Water Out of Our Jeans
Squeezing the Water Out of Our Jeans

9 years ago - Doing the right thing is rarely easy. It means asking tough questions, taking bold risks and making important changes. And since our company began 161 years ago, we’ve been committed to doing exactly that — on behalf of our employees, consumers, workers and the planet.Today, one of the biggest initiatives at Levi Strauss &amp; Co. is sustainability. And if we hadn’t asked ourselves the difficult questions, we never would have landed on and launched our most sustainable, innovative and influential product offering to date: Levi’s Water&lt;Less.

New Home of SF 49ers to Use 85% Recycled Water
New Home of SF 49ers to Use 85% Recycled Water

9 years ago - Recycled water will account for roughly 85 percent of all water used in Levi’s Stadium — the new home of the San Francisco 49ers — and will be used for irrigation of the field as well as a 27,000-square-foot green roof, flushing toilets and cooling tower make-up water. Inside, the stadium is dual plumbed with recycled water used for flushing toilets.Following final testing by the City of Santa Clara Water and Sewer Utilities, Levi’s Stadium recently was connected to the city’s recycled water system, making it the first stadium in California to utilize the drought-proof water source. The milestone brings the facility one step closer to a Leadership in Energy &amp; Environmental Design (LEED) Gold certification.

Advertisement
On #SB14sd Day 3, Brands, Innovators, Entrepreneurs Redesign How Business Works
On #SB14sd Day 3, Brands, Innovators, Entrepreneurs Redesign How Business Works

9 years ago - Kicking off Wednesday, the third day of the SB’14 San Diego conference, business leaders, social entrepreneurs, business disruptors and innovators presented a full morning of business challenges and opportunities to attendees gathered in the Paradise Ballroom and online across the globe. With the overarching theme of “Redesign” dominating the conversations, the morning plenaries focused on ways that brands can answer the question, “What if?” in ways that just might change the world.SustainAbility’s Mark Lee kicked off the Wednesday morning plenaries by posing the challenge of moving forward from yesterday’s “Reimagine” theme of brands being net positive, taking big pivots and inspiring new visions of our cities and communities.