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For Companies with Authentic Sustainability Pursuits, the Devil’s in the Details
For Companies with Authentic Sustainability Pursuits, the Devil’s in the Details

7 months ago - Several discussions at SB’23 San Diego highlighted the importance of achieving total visibility into company operations, relationships, impacts and messaging — to avoid surprises that could hamstring progress.

‘Clean Beauty’ Is Just a Pipe Dream If Sustainability Gets Left Behind
‘Clean Beauty’ Is Just a Pipe Dream If Sustainability Gets Left Behind

1 year ago - Every year, 3B trees are turned into paper packaging for the products we buy — including for many ‘clean’ beauty brands. These brands must take the same holistic approach to their packaging as their ingredients.

Bid Adieu to This Dumpster Fire of a Year! The 2020 SB Holiday Gift Guide
Bid Adieu to This Dumpster Fire of a Year! The 2020 SB Holiday Gift Guide

3 years ago - No offense, 2020 — but it is high time we put you to bed and look toward the future. After the year we’ve had, we all deserve a little pampering — and so do the makers of these thoughtful, ethically made products …

Ahead of Black Friday, Brands Join Fight Against Paper Packaging Problem
Ahead of Black Friday, Brands Join Fight Against Paper Packaging Problem

3 years ago - 22 more brands have joined Canopy’s Pack4Good campaign to greatly reduce the three billion trees cut down every year for paper packaging.

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Fashion, Beauty Brands Pushing the Envelope with Sustainable Packaging Stories
Fashion, Beauty Brands Pushing the Envelope with Sustainable Packaging Stories

3 years ago - Sustainable packaging is on track to becoming the norm in both industries, leaving the thing that sets brands apart as the way they communicate the message.

Give More, and Better, This Season: The 2019 SB Holiday Gift Guide
Give More, and Better, This Season: The 2019 SB Holiday Gift Guide

4 years ago - What better way to celebrate and participate in the season of giving than with gifts that truly keep on giving? Here are just a few of our favorite discoveries this year of products we'd be thrilled to give and receive.

Welcome to the Global Climate Strike: The Largest-Ever Mobilization to Fight Climate Change
Welcome to the Global Climate Strike: The Largest-Ever Mobilization to Fight Climate Change

4 years ago - What began as the Youth Climate Strike — organized by Greta Thunberg’s group, Fridays for Future — has rallied people of all ages who feel compelled to rail against sufficient climate action around the world.

Trending: Waste-Free Personal Care Products Set to Revolutionize Industry
Trending: Waste-Free Personal Care Products Set to Revolutionize Industry

4 years ago - Blueland debuts another plastic-free offering, Lush develops carbon-positive packaging, and Maiiro calls out the beauty industry’s ‘Pack of Lies’ in a new plastic-awareness campaign.

SB'19 Detroit: Transparency, Alliances Unsnarling the Tangled Webs We Weave
SB'19 Detroit: Transparency, Alliances Unsnarling the Tangled Webs We Weave

4 years ago - SB'19 Detroit was full of rich discussions from brands, technology providers and alliances driving holistic changes in supply chains and other complex systems — and shining light on problems along the way.

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Study: Most Brands' Support of Causes Is Not Breaking Through to Gen Z
Study: Most Brands' Support of Causes Is Not Breaking Through to Gen Z

5 years ago - New study from DoSomething Strategic reveals disconnect between brands and their support of social causes in the minds of younger consumers. Savage x Fenty, Dove, and Love Beauty and Planet receive among the highest association between brand and cause.

Trending: Lush, M&S, Nestlé Accelerate Plastic-Free Strategies
Trending: Lush, M&S, Nestlé Accelerate Plastic-Free Strategies

5 years ago - The work to clean up our plastic mess continues with new initiatives from more major brands.

The Gen Z Breakthrough Brands and Why They Love 'Em
The Gen Z Breakthrough Brands and Why They Love 'Em

5 years ago - What Gen Z want from brands is the new Holy Grail for marketers — you only have to look at the myriad surveys and reports published recently that seek to analyze their preferences and intentions. This obsession with Gen Z is understandable — after all, this new generation of consumers already are two billion strong and have a combined $44 billion in purchasing power.

Q&A: How Boothster Is Redesigning the Exhibit Industry
Q&A: How Boothster Is Redesigning the Exhibit Industry

5 years ago - The exhibit industry is one of the most wasteful on the planet. Just take a look at the end of most conferences and trade shows, and you’ll see floors and dumpsters filled with plastics, banners, janky aluminum and other non-sustainable materials. Back in March, the Sustainable Brands team saw a clever, sustainable booth-building system and reached out to the designer, Boothster, to collaborate on sustainable stage designs and booths for SB’18 Vancouver.

Stakeholders Collaborating for a More Sustainable Bioeconomy
Stakeholders Collaborating for a More Sustainable Bioeconomy

5 years ago - Over the last few years, the bioeconomy — a global economy that uses biological resources and waste from the land and sea as inputs to food, industrial and energy production — has been a major point of discussion for scientists and policymakers alike. According to the World Economic Forum, our bioeconomy is far from sustainable as it presently exists, as companies across many industries continue to rely on environmentally damaging practices.

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One Size Does Not Fit All: Brands Creating Bespoke ‘Purpose’ Strategies
One Size Does Not Fit All: Brands Creating Bespoke ‘Purpose’ Strategies

5 years ago - At SB’18 Vancouver, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into how brands are finding unique ways to embed social and environmental purpose into all touchpoints. Brands taking a stand! By Lorraine Schuchart

Food for Thought: How Brands, Farmers, Entrepreneurs Are Reshaping Food and Ag
Food for Thought: How Brands, Farmers, Entrepreneurs Are Reshaping Food and Ag

5 years ago - Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into the supply chains, test kitchens, labels and apps behind good food. What’s on your label? How marketing affects food & farming By Marissa Rosen

New Collaboratory Forming to Strengthen Sustainability ‘Pull Factor’
New Collaboratory Forming to Strengthen Sustainability ‘Pull Factor’

5 years ago - For more information or to engage in the collaboratory, contact Sustainable Brands. Sustainability can often feel like a selling point that we push onto consumers; only a small portion of brands are truly sought out for their sustainability attributes alone. Creating lust, craving or desire for sustainability requires a deep understanding of the core human emotions that drive action, and a knowledge of how to reliably elicit these emotions in a market setting.

BASF, IKEA, P&G Among Companies Showcasing How Brands Are Redesigning the Good Life
BASF, IKEA, P&G Among Companies Showcasing How Brands Are Redesigning the Good Life

5 years ago - Today, the Sustainable Brands® team has convened, along with 2,000 members of its global community, for the kick-off of SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. More than 300 influential brand leaders and practitioners of environmental and social innovation will share new tools and frameworks, cutting-edge business solutions and case studies related to design and innovation for The Good Life.

Sustainable Brands Reveals Final Program Details for SB’18 Vancouver
Sustainable Brands Reveals Final Program Details for SB’18 Vancouver

5 years ago - Sustainable Brands recently announced final program details for SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. Programming this year will take place on the mainstage, through breakout sessions and workshops, and in the Activation Hub, the central networking and collaboration hub of the conference.

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Redesigning Good Business in a Shifting Landscape
Redesigning Good Business in a Shifting Landscape

5 years ago - 3 things we are looking forward to at Sustainable Brands ‘18