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Levi's, Unilever, Patagonia Among Companies Calling for Carbon Pollution Standards for New Power Plants
Levi's, Unilever, Patagonia Among Companies Calling for Carbon Pollution Standards for New Power Plants

7 years ago - Nearly two-dozen major U.S. companies and nearly 50 investors with more than $900 billion in collective assets announced their support last week for new carbon pollution standards proposed by the Environmental Protection Agency (EPA) for new power plants. The group, which includes Unilever, Levi Strauss & Co., Symantec, Patagonia, The North Face and the country’s largest public pension fund, CalPERS, urged President Obama to finalize the rule soon and proceed with plans to reduce carbon pollution from existing power plants. The standards are open to public comment.

Six Ways to Make Brand Sustainability Resonate with Consumers
Six Ways to Make Brand Sustainability Resonate with Consumers

7 years ago - Climate change. Resource scarcity. Pollution. Human rights. These are some of the most pressing issues facing business today. They are also some of the most difficult for consumers to relate to, let alone orient their lives around.According to a recent report from The World Economic Forum and Accenture, sustainability is in desperate need of a makeover. Despite millions of dollars spent marketing the concept over the past decade, only 28% of people know what terms such as “sustainable,” “responsible,” “eco friendly” and “green” really mean, and just 44% say they trust green claims coming from big brands.

Sustain Condoms: How a Father-Daughter Duo Plan to Transform a Toxic Industry
Sustain Condoms: How a Father-Daughter Duo Plan to Transform a Toxic Industry

7 years ago - Jeffrey Hollender, co-founder of Seventh Generation, and his daughter Meika are extending the ethos and ethics of the pioneering sustainable care products brand to the world’s first sustainable condom, carrying the slogan, "Do what's natural." Toxin-free, fair trade Sustain condoms are made in India and are set to be in stores by January 2014 — the first product from the father-daughter team behind Hollender Sustainable Brands.

Ecover Developing New Type of Recycled Plastic from Recovered Marine Waste
Ecover Developing New Type of Recycled Plastic from Recovered Marine Waste

8 years ago - Last week marked the official launch of an innovative initiative supported by Ecover, maker of non-toxic cleaning products, and Closed Loop Recycling (CLR), a UK operation that takes discarded soda and water bottles made from polyethylene terephthalate (PET) and milk bottles made from high-density polyethylene (HDPE) and recycles them back into food-grade plastic for use in new packaging (rHDPE). The collaboration will use waste plastic collected from the seas around the UK by EU fishermen and recycled at Closed Loop’s Dagenham facility for reuse in new packaging.

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