NYU Stern School of Business

NYU Stern School of Business is tagged in 2 stories.
Will Sustainable Consumer Behaviors, Attitudes Persist Post-Pandemic?
Will Sustainable Consumer Behaviors, Attitudes Persist Post-Pandemic?

1 year ago - Next month, GlobeScan’s latest annual, global consumer survey will assess whether the uptick in concern around creating a healthier, more sustainable future that occurred during the pandemic will persist in the longer term.

NYU Stern Research Illustrates ROI for Sustainably Marketed Products
NYU Stern Research Illustrates ROI for Sustainably Marketed Products

3 years ago - Seminal research shows that sustainability is driving market growth in CPGs; products marketed as sustainable grew 5.6x faster than conventionally marketed products, and 3.3x faster than the CPG market.

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