SB’21 Trend Watching, taking place virtually on February 23rd, will track and analyze a number of critical environmental, social, cultural, and business trends that are defining the moment and shaping post-2020 and post-pandemic life.
This presentation will shed light on the ‘what’, ‘why’ and ‘how’ of the first comprehensive ‘Climate Justice Playbook for Business.’ Join us to find out more about this freshly-launched new tool!... View More
This discussion will look ahead and try to imagine a world that has truly arrived at stakeholder capitalism at minimum, or a just and regenerative economy at best. Speakers will offer pathways to getting us there, along with suggestions for highly ef... View More
These slides from the SB'21 Trend Watching session "Positive Purpose and Stakeholder-centric Leadership in 2020" outline effective purpose-driven leadership.... View More
Explore new research seen as critical to solving the intent-to-action gap from the SB'21 Trend Watching session "Trends in Consumer Preferences and Behaviors".... View More
Tune into this presentation from SB'21 Trend Watching to find out why a neutral brand stance is a failing strategy when it comes to Gen Z, what barriers may be affecting Gen Z’s levels of trust for your brand, and how certain youth culture trends m... View More
Draw insightful observations from the long evolution of purpose-driven brand leadership using these slides from the SB'21 Trend Watching session "The Evolution of Purpose-driven Leadership and What to Expect Next" with Carol Cone.... View More
See the slides from the SB'21 Trend Watching session "Introducing The Climate Justice Playbook for Business: A global call for businesses to centralize people and justice in climate action thereby catalyzing equitable outcomes for every human" with D... View More
At SB’s latest Trend Watching event, experts across a variety of fields and industries offered insights into how purpose-driven brands can effectively activate on everything from marketing to effective leadership to climate justice in our post-pand... View More