SB’21 Trend Watching, taking place virtually on February 23rd, will track and analyze a number of critical environmental, social, cultural, and business trends that are defining the moment and shaping post-2020 and post-pandemic life.
SB'21 Trend Watching

Tuesday, February 23, 2021
1:00pm EDT / 10:00am PDT / 6:00pm BST / 7:00pm CEST
Content
The Search for Truth, Trust and Wellbeing in Our Digital Lives
This session will host a discussion on the post-truth fragmented-realities phenomena that are affecting society in a number of ways. The main objective will be to tease out paths to peace-making, healing and re-centering, based on top-notch research ... View More
Positive Purpose and Stakeholder-centric Leadership in 2020
This session focuses on pointing out and analyzing effective purpose-driven leadership that shone through all the hardship and suffering brought by the ‘perfect storm’ of crises we have been going through. [See the Slides >>](https://library.sus... View More
Opening Remarks: What We Learned About Ourselves in 2020
The main-stage program will begin by examining the significance of the moment and articulating key questions and opportunities this event aims to explore.... View More
What Will Be Your Organization’s Authentic Purpose in 2021?
The power of authentic purpose comes from integrating it into an organization such that it generates shared value for all stakeholders. Here are my suggestions for organizations to define and integrate a truly authentic, activated purpose. ... View More
To Be an Anti-Racist Brand: Start by Being Aware, Additive and Alive
The next frontier of sustainability is regeneration — building brands that actively restore and renew a system. And that’s as true for our systems that continue to allow racial injustice as for our environmental ecosystems. ... View More
Corporate Political Responsibility: The Missing Link in Companies’ ESG Strategies
The disconnect between many companies’ public sustainability ambitions and their non-public lobbying efforts can no longer be excused. The Erb Institute’s Corporate Political Responsibility Taskforce is helping companies connect the dots. ... View More
B Lab Outlines How, Why to Adopt Public Benefit Governance with New Playbook
More and more businesses are embracing the idea of stakeholder capitalism, but many are likely at a loss as to how to actually adapt their business models. B Lab’s new playbook is designed to help purpose-driven companies do just that. ... View More
Trending: Welcome to the Age of Stakeholder Capitalism
Two global coalitions have committed to make good on their companies’ DEI commitments; and adhere to a new set of Stakeholder Capitalism Metrics, respectively. Larry Fink’s annual CEO letter expounds on the need for both. ... View More

