Cristian Barcan is VP of Sustainability & Industry Affairs for the Vinyl Business & Sustainability Council.
Cristian leads the Vinyl Institute’s overall campaign to advance the vinyl industry’s sustainability commitment and progress, and builds positive relationships with key influencers. Cristian has over two decades experience in the chemical industry, working for BASF and UL in developing value based sustainability programs. His past efforts in promoting and teaching sustainable development guidelines and whole-chain traceability practices have brought him recognition from global food market chain participants, trade organizations, and various government associations. He received the highest level of certification from the International Society of Sustainability Professionals. And also held a number of leadership roles at The Sustainability Consortium, Sustainable Brands, Green Building Initiative, and the National Cattlemen’s Beef Association.
Cristian Barcan is tagged in 4 stories.
Walking the Talk /
Sustainability matters, but why does it matter to your business?
The vinyl industry began our sustainability journey with the recognition that meeting the needs of a fast-growing population will demand much more of the earth’s natural resources, and we wanted to be prepared to address this challenge. As a result, doing more with less is essential to the way we manufacture and market our products.
- 6 years ago
Walking the Talk /
The vinyl industry recently marked its first “sustainability community anniversary” — that moment where industry leaders came together to pledge to embark on our sustainability journey. In the year since, we’ve adopted common sustainability positioning focused on doing more with less, agreed on a purpose-driven continuous improvement path forward, formed the Vinyl Business and Sustainability Council (VBSC), and initiated an industry-wide materiality assessment.
There’s still much work to do.
- 6 years ago