Daniel Aronson

Founder
Valutus

Daniel Aronson is the founder of Valutus (Latin: value, values), which specializes in creating value through sustainability and responsibility.

Daniel Aronson is the founder of Valutus (Latin: value, values), which specializes in creating value through sustainability and responsibility. Daniel has been researching, writing, and consulting on the environment, social responsibility, and innovation for over 20 years. During his consulting career, he has led sustainability strategy consulting for Deloitte and IBM and has worked with global leaders in the field—from Nike to Johnson & Johnson, Autodesk, Interface, and Philips.

Daniel focuses on innovative solutions to the most strategic, most difficult issues surrounding sustainability / responsibility, such as:

  • How firms and individuals can go beyond raising their own performance and catalyze improvement in others
  • How to truly integrate sustainability into the core of a business
  • How to measure and value sustainability’s benefits – to the business and to the world

Over his career, Daniel has:

  • Isolated the models for creating catalytic change and 40+ techniques for doing so
  • Conducted the first research that examined which sustainable value chain practices actually get results
  • Created tools that make key tasks dramatically more efficient (for example, making it possible for cities to set science-based carbon targets in hours instead of months)
  • Quantified for the first time the effect of sustainability leadership on innovation
  • Created sophisticated, in-depth frameworks for types of sustainability-related customer-product fit (two dozen) and risk (1,000 distinct ones)
  • Cataloged dozens of different sustainability techniques (and their pros and cons), from common ones (e.g., substitution) to rare (e.g., transport-to-trade).

Daniel has been a guest lecturer at Harvard Business School's class on strategic corporate citizenship and MIT’s Sustainability Lab, and has also authored and been interviewed for numerous publications (examples include how sustainability drives innovation, what sustainable value chain practices lead to success, and 'hard wiring' sustainability into organizations). He serves as Chair of the Award Committee for the Spencer Hutchens Social Responsibility Medal and served as Chair of the Ratings & Rankings Thought Leadership Council and the Responsible Supply Chain Thought Leadership Council of the Corporate Responsibility Association.

Daniel holds an MBA from the MIT Sloan School of Management, and a BA with High Honors from UC Berkeley. He lives in the New York City area.

Daniel Aronson is tagged in 8 stories.
Sustainability Skeptics, No More: Getting Past the Three Walls
Sustainability Skeptics, No More: Getting Past the Three Walls

Business Case / You’re sitting across from the decision-maker for a large potential sustainability project. It’s taken months, possibly years, to get here. If your numbers look good, the decision is much more likely to be a positive one for you, for them and for the world. - 1 month ago

Breaking Through to the C-Suite: A ‘How To’ for Sustainability Executives
Breaking Through to the C-Suite:  A ‘How To’ for Sustainability Executives

Business Case / Even at this advanced stage of our climate and resource debacle, sustainability practitioners still do not possess the same status in corporations as their purely business-minded brethren. How do we get sustainability officers both the recognition they deserve and the clout that should go with it? - 1 month ago

Righting Wrong Metrics: Lessons on Future-Fitness and Fixing Materiality
Righting Wrong Metrics: Lessons on Future-Fitness and Fixing Materiality

New Metrics / This week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share their latest tools and findings regarding measuring the risks and impacts of previously unmeasured forms of value, the newest credible tools and solutions for assessing the ROI of Sustainable Business. - 7 months ago

`Materiality Is Broken. But It Doesn’t Have to Be.
`Materiality Is Broken. But It Doesn’t Have to Be.

New Metrics / In formulating strategy, shaping communications and improving their impact in the world, companies, and their sustainability teams, must answer two big questions: "What is important to our business?” and "What is important to our stakeholders?” (Sometimes as a proxy for the larger question: “What is important to the world?") - 8 months ago

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SB Brand Transformation Roadmap to Help Companies on Journey to True Sustainability
SB Brand Transformation Roadmap to Help Companies on Journey to True Sustainability

Collaboration / Yesterday at SB'18 Vancouver, Kevin Hagen — VP of Environment, Social and Governance Strategy at Iron Mountain — and Dimitar Vlahov, Director of Content Development at Sustainable Brands (SB), offered a sneak peek at the SB Brand Transformation Roadmap (SM). Built for an executive audience, the first-of-its-kind Roadmap is a framework any organization can use as a compass towards setting goals and measuring progress towards becoming a truly "sustainable brand." - 1 year ago

Sustainable Brands Launches Self-Assessment Tool for Brands Navigating Sustainability
Sustainable Brands Launches Self-Assessment Tool for Brands Navigating Sustainability

Press Release / New tool provides a clear pathway for companies approaching and defining sustainability goals. - 1 year ago

Activation & Acceleration: Catalyzing Context-Driven Stakeholders
Activation & Acceleration: Catalyzing Context-Driven Stakeholders

New Metrics / Part Nine in a 10-Part Series by Reporting 3.0. See previous parts below. - 1 year ago

How Do We 'Hardwire' Sustainability Into Business?
How Do We 'Hardwire' Sustainability Into Business?

New Metrics / While there are myriad perspectives on sustainability and corporate responsibility, each with its own unique value, I often find myself focusing on sustainability’s operational aspects: What can we do to increase the pace at which belief in sustainability translates into concrete actions that benefit the environment, society and business? To me*, a key question is how we get more done, how we “hardwire” sustainability into the way businesses operate. - 5 years ago

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