James Morris

Director
GlobeScan

As a senior leader at GlobeScan, James is a passionate advocate of GlobeScan’s purpose to “co-create a sustainable and equitable future.” James works in partnership with businesses, NGOs, and other leading organizations, helping them understand and engage with their stakeholders; identify impacts, risks, and opportunities; and advising them on strategies to build trust and drive long-term value for themselves and society. He has more than two decades of experience providing strategic insight and advice to a diverse roster of global clients. James joined GlobeScan in 2009, having previously worked at Ipsos MORI in the UK, where he provided strategic insights to government, businesses, and non-profits. When not assessing material issues or understanding consumer perceptions, James can be found in the dojo training, in the great outdoors with his family, or in the pages of a good book (including the comic variety).

James Morris is tagged in 3 assets.
Video
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability- and regeneration-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a gre... View More

Slides
Research Insights Series: Consumer Preferences and Behaviors

In this data-rich session, top-notch researchers will share new insights into customer preferences, behaviors and reactions to sustainability- and regeneration-centric value propositions. Expect a wealth of valuable intelligence, accompanied by a gre... View More

Video
How to Build Regenerative Brands for A Radically Better Future

A rising generation is ready for significant change. 60% of people under 30 globally would prefer structural change rather than a return to a pre-COVID normal, according to BBMG and GlobeScan’s latest global research. In this session, BBMG and Glob... View More

Upcoming Events

June 8-10, 2026
SB'26 San Diego
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February 18-19, 2026
SB'26 Tokyo
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