Kavita is the inventor of FRESHPAPER, and Founder & CEO of The FRESHGLOW Co. She holds four patents, and was the youngest woman to receive the biennial INDEX: Design to Improve Life Award – the world’s largest prize for design.
Marketing and Comms /
What started as a simple home remedy and a middle school science project has exploded into a viable and affordable solution for fighting food waste across the globe.
During a trip to India to visit family when she was 12 years old, Kavita Shukla’s grandmother gave her a homemade tea of different spices to ward off illness after having ingested a glass of unfiltered tap water. The spicy concoction prevented Shukla from becoming sick and ultimately became the inspiration behind years of experimentation with rotting fruits and vegetables that would lead to the creation of Shukla’s revolutionary FreshPaper.
- 6 years ago
Waste Not /
Fenugreen, 2013’s SB Innovation Open winner and creator of the potentially game-changing food-saving innovation FreshPaper, is one of 10 startup finalists in contention for the most coveted of TV spots: a Super Bowl ad.
- 8 years ago
Waste Not /
It’s been only a few months since Fenugreen won the Innovation Open at the Sustainable Brands ’13 conference, but you wouldn’t know it based on their momentum and accomplishments since. Since winning SBIO, the company’s brilliantly simple product, FreshPaper, has been featured on NBC’s Today Show, Bloomberg, CNN, Dr. Oz and on Oprah’s Wow List.
- 10 years ago