SB'25 San Diego is open for registration! Sign up by January 1st to lock in the pre-launch price!

Whitney Dailey

Senior Vice President, Marketing, Research & Insights
Allison

Whitney Dailey is tagged in 28 assets. Page 2 of 2.
Video
Fresh Data & Insights: Stakeholder Expectations of Just Brands Today, Sponsored by Porter Novelli

2020 will go down in history as a defining moment and catalyst in the long fight for social justice. For some companies, change had been brewing for years. Yet, for many, 2020 put brands on check – some for the first time. Consumers, employees and ... View More

Article
How Purpose Drives Emotional Action – And What This Means for Brand Leaders

One concept continued to resonate with SB Members during the meeting: What better way to change the world than to make responsible consumption more attractive and attainable at scale? ... View More

Article
2020’s Top 10 Trends in Purpose — and What They Could Mean for You in 2021

In the midst of all the unrest and uncertainty, where did we see innovation, progress and possibility in 2020? Porter Novelli analyzed a year’s worth of Purpose-driven news, activities, campaigns and announcements; and distilled our 10 need-to-know... View More

Article
Less Talk, More Action: Brand Leaders Poised for Transformative Change in 2020

Among the top 10 issues Porter Novelli identified as trending in 2019, SB Corporate Members were asked to select the one issue or trend they saw most in their work this year. They are not only ready to take action, but feel that progress and change a... View More

Article
The Conscious Consumer vs. the Consumer Unconscious

Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers convened at SB’18 Vancouver. Attendees shared their latest i... View More

Article
Know Your Audience: Why Patagonia Can Sue the President — and Thrive

Last week, in response to President Trump’s decision to scale back Bears Ears and Grand Staircase-Escalante National Monuments, outdoor retail brand and sustainability leader Patagonia in turn announced it would be suing the President, a definitive... View More

Article
As 2014 CSR Reports File In, Research Shows Companies Must Go Beyond a PDF

Only 17 percent of Americans say they have read a CSR report in the past 12 months, according to Cone Communications global researchAlthough 82 percent of Americans expect companies to report on the progress of their social and environmental efforts,... View More

Article
Global Consumers Willing to Make Personal Sacrifices to Address Social and Environmental Issues, According to New Research by Cone Communications and Ebiquity

BOSTON (May 27, 2015) – Global consumers feel a personal accountability to address social and environmental issues and look to companies as partners in progress, according to findings from the 2015 Cone Communications/Ebiquity Global CSR Study, rel... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

March 18-19, 2025
SB'25 Tokyo Marunouchi
More Information

April 9-10, 2025
SB Member Network: Accelerating Good Growth Spring Member Meeting
Member Event
More Information