Published 2 years ago.
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"Plastics Unwrapped" provides savvy brands an insider’s look into some of the latest innovations in recyclable plastics, and tackles complex and fascinating science and sustainability questions.
of consumers believe their personal actions can make a difference in reducing
unsustainable waste, and many are demanding that brands help empower their
actions. Forward-thinking companies including
are responding — reaching out to the packaging industry for products that
simplify consumer recycling.
A new podcast from Dow, “Plastics
provides savvy brands an insider’s look into some of the latest innovations in
recyclable plastics that material scientists are developing in labs around the
globe. The podcast covers plastic’s role in reducing carbon emissions, the
nuances of bioplastics and how they can revolutionize the market and designing
Industry experts tackle complex and fascinating science and sustainability
questions such as: What are renewable feedstocks, and why do they matter? How
can the packaging industry demonstrate the benefits of circular plastic?
Join Dow sustainability leaders from around the world on “Plastics Unwrapped” —
now live on Spotify, Apple and Google Podcasts:
Episode One: Emotion vs.
(31:06 minutes) — Join Jim McClelland of SustMeme magazine, and Dow’s
Marco ten Bruggencate and Carsten Larsen for a discussion on the
emotional responses we associate with plastics. Find out how brands can
address personal concerns on plastic waste with new, scientific approaches
to choosing materials.
(15:20 minutes) — Dow’s Thomas Reutter and UPM Biofuels’ Panu
Routasalo talk about market growth for renewable feedstocks and how this
supports the industry’s plans to reduce carbon emissions. They discuss why
approaches such as mass balance are essential for supporting bioplastics
market growth; the need to increase renewable feedstock levels; and how to
collaborate on finding new, sustainable solutions.
Episode Three: Designing for
(24:20 minutes) — Dow's Romain Cazenave and Karin Katzer tackle some
of the critical issues around recycling plastics. Why is recycling so
difficult? What’s the difference between recyclable and recycled? Why do
recycling rates change so drastically from country to country and even
street to street? RB’s Krzysztof Krajewski also joins the discussion
to share a perspective from one of the world’s largest consumer goods
Click here to share
these episodes with friends and fellow sustainability advocates.
Published Apr 2, 2021 8am EDT / 5am PDT / 1pm BST / 2pm CEST
This article, produced in cooperation with the Sustainable Brands editorial team, has been paid for by one of our sponsors.
Everyone has a role to play in creating a more sustainable world: Dow is taking action to address the full scale of challenges, collaborating with partners to improve the industry’s processes and through innovation to help communities become more sustainable.