WYANDOTTE, MI, November 1, 2018 – More than 200 BASF employees from southeast Michigan rallied in the Durfee neighborhood of Detroit to help enrich and revitalize areas of the community.
This is the fifth consecutive year BASF partnered with Life Remodeled, a Detroit-based nonprofit organization focused on cleaning up city neighborhoods and building relationships in the community. BASF contributed $50,000 as well as equipment and materials to the revitalization project.
BASF team members cleared brush and debris from long overgrown, impassable alleys to create safe pathways for area residents. They also repaired electrical and plumbing fixtures, painted ceilings, and hung artwork inside the Durfee Innovation Society, the hub of the neighborhood project where Life Remodeled and other non-profit organizations have offices.
“Our BASF team dedicated their time and skills to create a welcoming space for an innovative community resource center,” said Greg Pflum, Vice President and General Manager of BASF’s Midwest Hub. “It was a great opportunity for our employees to take part in the neighborhood’s ongoing transformation.”
About BASF
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 18,200 employees in North America and had sales of $17.9 billion in 2017. For more information about BASF’s North American operations, visit www.basf.com.
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The more than 115,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into four segments: Chemicals, Performance Products, Functional Materials & Solutions and Agricultural Solutions. BASF generated sales of more than €60 billion in 2017. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.
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Sustainable Brands Staff
Published Nov 7, 2018 12pm EST / 9am PST / 5pm GMT / 6pm CET