Unlock New Opportunities for Thought Leadership with SB Webinars

Buckle Up, Baby! Target’s Car Seat Trade-in Event Starts April 17

It’s spring cleaning time—is your old car seat on the toss list? Maybe your little one’s outgrown it, or perhaps you want an upgrade. Whatever the case, we’ll trade ya! April 17–30, bring your used car seat to Target stores nationwide and trade it in for a coupon for 20% off any car seat in our stores or at Target.com, good through May 31.

What happens to all those car seats we collect? We’re teaming up with our friends at TerraCycle to make sure they get recycled, or upcycled into new products. Through the partnership, we expect to keep more than 700,000 pounds of car seat materials out of landfills.

It’s spring cleaning time—is your old car seat on the toss list? Maybe your little one’s outgrown it, or perhaps you want an upgrade. Whatever the case, we’ll trade ya! April 17–30, bring your used car seat to Target stores nationwide and trade it in for a coupon for 20% off any car seat in our stores or at Target.com, good through May 31.

What happens to all those car seats we collect? We’re teaming up with our friends at TerraCycle to make sure they get recycled, or upcycled into new products. Through the partnership, we expect to keep more than 700,000 pounds of car seat materials out of landfills.

“In honor of Earth Month, we wanted to make it easy for guests to do something positive for the planet and their communities,” says Jennifer Silberman, chief sustainability officer, Target. “We love this opportunity to give families an environmentally friendly way to dispose of unwanted car seats and get the new ones they need just in time for spring.”

Circularity by Design: How to Influence Sustainable Consumer Behaviors

Join us Thursday, December 5, at 1pm ET for a free webinar on making circular behaviors the easy choice! Nudge & behavioral design expert Sille Krukow will explore the power of Consumer Behavior Design to drive circular decision-making and encourage behaviors including recycling and using take-back services. She will share key insights on consumer psychology, behavior design related to in-store and on-pack experiences, and how small changes in the environment can help make it easy for consumers to choose circularity.

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
More Information

December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
More Information

Related Stories

Beyond cardboard recycling PRESS RELEASE
Beyond cardboard recycling
MGM Resorts Signs Agreement to Expand Renewable Energy Use PRESS RELEASE
MGM Resorts Signs Agreement to Expand Renewable Energy Use
Wood coatings with intention PRESS RELEASE
Wood coatings with intention
Norwegian Cruise Line partners with Drinique to launch new sustainable serveware for breakfast deliveries PRESS RELEASE
Norwegian Cruise Line partners with Drinique to launch new sustainable serveware for breakfast deliveries
Eastman Naia™ team empowers future generation of sustainable fashion designers PRESS RELEASE
Eastman Naia™ team empowers future generation of sustainable fashion designers
Expanded Capabilities at Dow Pack Studios Help Customers Design for Performance and Recyclability PRESS RELEASE
Expanded Capabilities at Dow Pack Studios Help Customers Design for Performance and Recyclability