Corporate sustainability is no longer a niche subject important only in the minds of a handful of regulators and environmentalists. As our collective understanding of the value of sustainability has grown, new audiences have joined the conversation. For sustainability professionals, catering to this growing and diverse audience can be challenging.
Corporate sustainability is no longer a niche subject important only in the minds of a handful of regulators and environmentalists. As our collective understanding of the value of sustainability has grown, new audiences have joined the conversation. For sustainability professionals, catering to this growing and diverse audience can be challenging.
Comprehensive reports, and their underlying frameworks, provide a level transparency and accountability that modern stakeholders demand. But producing an annual sustainability report alone doesn’t equal effective communications.
Our recent report explores how leading reporters have gone beyond the comprehensive report, and started serving up sustainability content to audiences with increasingly discerning tastes.
Follow the link below to learn how you can truly inspire audiences, by going beyond simply talking about what you’re doing and speak to why what you are doing matters to them.
Navigating the Complexity of Corporate Political Responsibility in 2024
Join us as Elizabeth Doty, director of the Erb Institute's Corporate Political Responsibility Taskforce, shares Principles for Corporate Political Responsibility and how to use these non-partisan principles to weigh decisions and articulate positions in an environment of distrust — Thurs, May 9, at Brand-Led Culture Change.
http://www.thinkparallax.com/perspectives/project/sustainability-reporting-for-evolving-audiences/
Published Feb 27, 2017 3pm EST / 12pm PST / 8pm GMT / 9pm CET
Sustainable Brands Staff