Turn purpose into profit — join SB'25 San Diego to scale sustainable innovation and unlock brand growth.
Video

Many Paths, One Circle:
Innovative Partnerships Creating New Pathways to Circularity (Sponsored)

Access SB's Premium Content

Create a free account or log in to view select reports, webinars, and event videos. Some content is only available with a paid product.

Creating circularity requires tailored approaches, as a one-size-fits-all approach doesn’t work. Brands and retailers, responding to Gen Z’s demands for sustainability, face complex challenges that vary by industry and product. This panel, led by Suzanne Shelton, delves into these complexities and the innovative material and recycling solutions developed to address them. Join beauty, apparel and eyewear industry leaders Pact Collective, MARCHON and Reformation as they share their experiences collaborating with sustainable material innovator Eastman. Discover how these partnerships are driving sustainable practices and empowering brands to make a positive impact. Learn from their stories of collaboration—the good, the bad, and the ugly—and find inspiration for your own sustainability journey. Learn how partnerships are driving sustainable practices and empowering brands to make a positive impact. Learn how resilience helps overcome challenges to drive innovation. Hear firsthand experiences about collaboration

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
More Information

Thursday, May 8, 2025
The ROI of Sustainability Part 1: What's Changed, What Hasn't and How to Move Forward with Confidence
Webinar
More Information

May 13-14, 2025
SB'25 Aotearoa New Zealand
International Event
More Information