Beautycounter
Beautycounter is the leader in the safer skin care and cleaner cosmetics category. The Santa Monica, CA based brand drives a national movement for improved transparency and accountability in the beauty industry, including advocacy efforts to update federal regulations that have stood largely unchanged since 1938. The company delivers on its mission ‘to get safer products into the hands of everyone' by educating families on how best to avoid harmful ingredients, responsibly sourcing safer and sustainable high-performing products, and advocating for more health protective laws for #betterbeauty.
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
Content Creators for Good: A Brand Guide to Collaborating with Influencers
Join content creators, influencers and brand experts during this hands-on session exploring the value of an influencer strategy, building ambassador programs, and sharing best practices in approaching win-win partnerships. This workshop will cover op... View More
US States Cracking Down on Toxic Chemicals in Processed Food, Cosmetics
California and Washington are the latest states to attempt to fill gaps in public-health safeguards, thanks to a lack of federal protections against certain commonly used chemicals. ... View More
Report Outlines Critical Actions for Beauty Brands to Sustainably ‘Make Up the Future’
A new report published this week by sustainability consulting group Quantis maps the urgent actions that cosmetics and personal care brands must address to achieve sustainability in today’s fast-changing world. ... View More
Beautycounter Takes Action in D.C.
This past Tuesday was the 81st anniversary of the passing of the Federal Food, Drug and Cosmetic Act—the last major legislation governing personal-care products. ... View More
How Brands Are Influencing Better Behaviors, Legislation, Supply Chains
On the fourth and final day of SB’19 Detroit, a host of brands shared lessons learned from efforts to engage stakeholders on a variety of topics — from more sustainable food choices and healthier masculinity to much-needed changes in policy. ... View More
Brands Large and Small on Driving the Change They Wish to See in the World
SB’19 Detroit was off to an engaging start this week, with powerhouses including Allbirds, Cisco, Eileen Fisher and Timberland comparing notes with rising craft brands and even Little Miss Flint on the most effective ways to continue to drive chang... View More
Beautycounter: What Does Clean Really Mean?
At Beautycounter, we believe beauty should be good for you, and the ingredients we choose to use in our products back up this belief—they are clean, safe, and never harmful to your body. However, we do occasionally get asked: “Does it really matt... View More
B Corps Launch Collaborative Climate Change Action Strategy
Some of the world's most climate-progressive businesses worked together to shape short- and long-term plans at B Leadership Summit. ... View More
To Market Sustainability, Focus on What Consumers Love, Not What They Hate
Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped companies attract consumers who were revolting... View More
140 US Companies Band Together to Rally More People to the Polls
Companies across the US have banded together to support the Time to Vote campaign, a nonpartisan effort led by CEOs aimed at increasing voter participation. ... View More
Benchmarking to Advance Safer Chemicals Management
From competitor and public policies to non-profit and investor pressures, there is more demand than ever to advance safer chemicals programs at your company. One proven way to help get on the right course is through benchmarking. Benchmarking does no... View More
Beautycounter, HP, J&J Show Path to Chemical, Material Health Through Chemical Footprint Project
Signatories of the Chemical Footprint Project — companies across a range of industries with $2.78 trillion in assets under management and over $700 billion in purchasing power — are asking their stakeholders: Where are you on your chemicals manag... View More

