2 weeks ago - “How is the world transforming itself, and how is that going to be linked to corporate activities? We need to achieve symbiosis with that.” — Akihiro Inatsugi, Bridgestone
4 months ago - The USDA has awarded Bridgestone $35M to grow its investment in desert shrub guayule to advance a climate-smart domestic rubber industry and offer a water-smart solution amid the ongoing drought in the Southwestern US.
11 months ago - The exclusive partnership will leverage LanzaTech’s technology to create a pathway toward tire material circularity and the decarbonization of new tire production.
4 years ago - Rubber plantations are a growing driver of deforestation worldwide, particularly in Southeast Asia and Western Africa. Mighty Earth joins Global Platform for Sustainable Natural Rubber as founding member.
5 years ago - For every single car that eats fossil fuels and emits greenhouse gases (GHGs), there are four tires propelling it down the road. Car owners know buying tires eats away at their pocketbook, but tires do more than just consume cash. The manufacture, distribution and disposal of tires contributes to pollution, and consumes rubber trees. Tire manufacturing depletes 70 percent of the world’s natural rubber. Natural rubber comes from Hevea brasiliensis, the rubber tree; 93 percent of the trees are grown in Asia, which increasingly needs rubber trees to preserve rainforests.
5 years ago - Transforming the global rubber and tire supply chain to create lasting, environmentally sound sustainable rubber production requires a collaborative approach. Through an industry-first commitment to sourcing sustainable natural rubber in its tires, General Motors is helping drive the industry toward net-zero deforestation and uphold human and labor rights.
8 years ago - How do companies deal with mushrooming sustainability data requests coming in from all directions – raters, investors, B2B customers? In Part 1 of this dialogue, Bridgestone Americas’ Director of Environmental Affairs, Tim Bent, discussed the company’s Sustainability Hub, developed with the help of PivotGoals project manager Jeff Gowdy to interface Bridgestone’s environmental, social, governance and economic data with incoming questionnaires.
8 years ago - How do companies deal with mushrooming sustainability data requests coming in from all directions – raters, investors, B2B customers? Bridgestone Americas’ Director of Environmental Affairs, Tim Bent, decided to get systematic about it – working with PivotGoals project manager Jeff Gowdy, they created a Sustainability Hub to interface the company’s environmental, social, governance and economic data with incoming questionnaires.
9 years ago - A little-known perennial shrub called guayule (pronounced why-u-lee), native to the Southwestern United States, has been tapped as a potential alternative natural source for rubber by Bridgestone Americas and agricultural-based biomaterials company, Yulex.