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Clif Bar & Company

Clif Bar was born on a bike. In 1990, Gary Erickson set off on a 175-mile bike ride. Exhausted and hungry, he realized he couldn’t take another bite of the energy bars he brought along. In that moment he now calls ‘the epiphany,’ he had the idea to make a better tasting energy bar.

Clif Bar & Company

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Can ‘The Paris Effect’ Take Companies, Governments Beyond Flagship Initiatives?
Can ‘The Paris Effect’ Take Companies, Governments Beyond Flagship Initiatives?

8 years ago - This Friday, world leaders will convene to sign the Paris Climate Agreement. The international regulatory environment and national policies to curb emissions are reshaping global markets. Decarbonization could define the 21st century economy. But what do these changes mean for businesses?

Coalition of Conscious Companies Asks EPA to Strengthen Big Rig Emissions Standards
Coalition of Conscious Companies Asks EPA to Strengthen Big Rig Emissions Standards

8 years ago - A coalition of a dozen major food brands and retailers (and Patagonia!) have asked federal regulators not to back down on reducing trucking emissions and increasing fuel economy.

Clif Bar Raising Awareness, Calling for Congress to Address Shortage of New Farmers in US
Clif Bar Raising Awareness, Calling for Congress to Address Shortage of New Farmers in US

8 years ago - The average age of the American farmer is 58.3 years – it has been climbing for more than 30 years. Over the next 25 years, more than 700,000 new farmers will be needed to replace retirees. In part due to rising costs of education and land, the number of young farmers only increased by 1,220 in the five-year period between 2007 and 2012. Only 6 percent of farmers are under 35 years old.

Food Companies to Congress: Step Up with Bold, Enforceable Climate Agreement at COP21
Food Companies to Congress: Step Up with Bold, Enforceable Climate Agreement at COP21

8 years ago - The CEOs of 10 global food companies pledged to accelerate business action on climate change and urged U.S. and world leaders to form a robust international agreement at COP21 in December in a joint letter coordinated by Ceres and released yesterday.

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As Groups Continue to Push Obama for Strong Climate Action, Deniers Pose 'Fossil Fuel Free Challenge'
As Groups Continue to Push Obama for Strong Climate Action, Deniers Pose 'Fossil Fuel Free Challenge'

8 years ago - In the less than 100 days remaining before the much-anticipated COP21 climate negotiations in Paris, more and more stakeholder groups are adding their voices to the throng urging world leaders to come to a decisive, actionable consensus on how to address the global climate crisis.

Employee Engagement for Purpose-Driven Business 101 (or 5 Reasons Clif Bar Employees Are So Damn Happy)
Employee Engagement for Purpose-Driven Business 101 (or 5 Reasons Clif Bar Employees Are So Damn Happy)

8 years ago - While more and more companies are becoming focused on a triple bottom line — in which they prioritize the health of people and planet in addition to profit — Clif Bar founder Gary Erickson took the sentiment further back in 2000, when he decided to not take a $120 million payout and instead focus on sustaining the health of five bottom lines: Business, Brand, Community, Planet and People. As CEO Kevin Cleary said during a recent “Feed Your Adventure” tour of Clif’s Emeryville headquarters: “In any given year, we incent ourselves and say we have to deliver on all of them — if you deliver on Business, but you don’t deliver on the rest, that isn’t delivering shareholder value.”

365 Companies, Investors Send Letters Announcing Support for EPA's Clean Power Plan
365 Companies, Investors Send Letters Announcing Support for EPA's Clean Power Plan

8 years ago - In an unprecedented show of business support for tackling climate change, 365 companies and investor groups sent letters today to more than two dozen governors across the United States voicing their support for the Environmental Protection Agency’s Clean Power Plan for existing power plants and encouraging the state’s “timely finalization” of state implementation plans to meet the new standards.The letter, organized by sustainability advocacy group Ceres, comes just days before the expected finalization of the rule aimed at reducing U.S. power plant carbon pollution by 30 percent by 2030.

Consumer Goods Industry Commits to Halving Its Food Waste Globally by 2025
Consumer Goods Industry Commits to Halving Its Food Waste Globally by 2025

8 years ago - Last week, The Consumer Goods Forum (CGF) — whose membership includes hundreds of consumer brands from a range of industries around the world, including food giants Campbell Soup, Clif Bar, Hershey, Mars and Procter & Gamble — announced a new resolution to mitigate the roughly 40 percent of food wasted globally by agreeing to halve food waste within the operations of its 400 retailer and manufacturer members by 2025, and to support wider U

Clif Bar Spearheads $10 Million Investment to Fund Five Endowed Chairs Focused on Organic Agricultural Research
Clif Bar Spearheads $10 Million Investment to Fund Five Endowed Chairs Focused on Organic Agricultural Research

8 years ago - Emeryville, Calif. – June 23, 2015 – Clif Bar & Company and Organic Valley today named the University of Wisconsin-Madison (UW-Madison) as the recipient of the nation’s first endowed chair focused on plant breeding for organic crops. The endowment, to be funded in perpetuity with a $1 million gift from the companies and matched by a $1 million gift from UW graduates John and Tashia Morgridge, will fund research to develop crop varieties adapted to organic systems. The UW-Madison Clif Bar and Organic Valley Chair in Plant Breeding for Organic Agriculture is the first of five organic research chairs to be led by Clif Bar. The company is now working with other organizations to raise an estimated total of $10 million by 2020 to fund chairs dedicated to organic plant breeding.

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Clif Bar Spearheads $10 Million Investment to Fund Five Endowed Chairs Focused on Organic Agricultural Research
Clif Bar Spearheads $10 Million Investment to Fund Five Endowed Chairs Focused on Organic Agricultural Research

8 years ago - Emeryville, Calif. – June 23, 2015 – Clif Bar & Company and Organic Valley today named the University of Wisconsin-Madison (UW-Madison) as the recipient of the nation’s first endowed chair focused on plant breeding for organic crops. The endowment, to be funded in perpetuity with a $1 million gift from the companies and matched by a $1 million gift from UW graduates John and Tashia Morgridge, will fund research to develop crop varieties adapted to organic systems.

Back to the Roots Discusses $2 Million Investment From Top Food, Tech CEOs
Back to the Roots Discusses $2 Million Investment From Top Food, Tech CEOs

8 years ago - Oakland-based food startup B​ack to the Roots (BTTR) today ​announced the close of its first round of funding, raising $2 million to accelerate its mission to undo food and build the “new Kraft Foods.”

Almond Farmers Explain the Switch to Organic in CLIF's Latest 'Farmers Speak' Video
Almond Farmers Explain the Switch to Organic in CLIF's Latest 'Farmers Speak' Video

9 years ago - Clif Bar has released the second installment in its Farmers Speak series. Where the first centered on organic oats; the second installment “gives voice” to organic almonds — a key ingredient in 17 products across the company’s CLIF®, CLIF® Organic Trail Mix, LUNA® and CLIF® Kit’s Organic Fruit + Nut Bar brand bars.The video tells the story of Burroughs Family Farm — which grows nearly 1,000 acres of organic almonds in Merced County, in California’s Central Valley — and the family’s decision to make the bold transition from conventional to organic farming practices.

IKEA, Mars, Novelis, Unilever Among 233 Companies Expressing Support for EPA's Clean Power Plan
IKEA, Mars, Novelis, Unilever Among 233 Companies Expressing Support for EPA's Clean Power Plan

9 years ago - Marking the end of the comment period on the Environmental Protection Agency’s Clean Power Plan, 223 companies have announced their support for EPA’s proposed carbon standard for electric power plants, including IKEA, Mars Inc., VF Corporation, Novelis, Levi Strauss, Unilever and Nestlé.

Food Forward: The Food Revolution Is Being Televised
Food Forward: The Food Revolution Is Being Televised

9 years ago - A new documentary TV series, “Food Forward,” highlights the range of issues created and affected by our increasingly unsustainable food ecosystem, as well as the “food rebels” helping to transform it. The 13-episode series premieres on PBS on September 4.“Food Forward” highlights farmers, ranchers, chefs, scientists, teachers and fishermen in more than 50 US communities who are part of a rising urban agriculture, building local food systems and contributing to a cleaner, more sustainable economy. Interestingly, many of the methods modeled by these food revisionists emulate more traditional farming, ranching and fishing models.

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Target, Brands Gather to Celebrate Official Launch of #MadeToMatter Collection
Target, Brands Gather to Celebrate Official Launch of #MadeToMatter Collection

9 years ago - The City View level of the Metreon in downtown San Francisco was abuzz on Thursday, as Target celebrated the official launch of Made to Matter, a curated collection of more than 120 new and exclusive products from 16 food and personal care brands already known for their commitment to making products the right way.

Panels Ponder Context, Chemicals, Cradle to Cradle Textiles on #SB14sd Day 3
Panels Ponder Context, Chemicals, Cradle to Cradle Textiles on #SB14sd Day 3

9 years ago - “What if sustainability was at least 10 percent of every product decision at every company?

Levi's, Unilever, Patagonia Among Companies Calling for Carbon Pollution Standards for New Power Plants
Levi's, Unilever, Patagonia Among Companies Calling for Carbon Pollution Standards for New Power Plants

10 years ago - Nearly two-dozen major U.S. companies and nearly 50 investors with more than $900 billion in collective assets announced their support last week for new carbon pollution standards proposed by the Environmental Protection Agency (EPA) for new power plants. The group, which includes Unilever, Levi Strauss & Co., Symantec, Patagonia, The North Face and the country’s largest public pension fund, CalPERS, urged President Obama to finalize the rule soon and proceed with plans to reduce carbon pollution from existing power plants. The standards are open to public comment.

Engagement and Innovation: Lessons from CLIF Bar's Latest Eco-Challenge
Engagement and Innovation: Lessons from CLIF Bar's Latest Eco-Challenge

10 years ago - To commemorate Earth Day 2013, Clif Bar’s offices in Emeryville, California, went paperless for one week.