This is the third in a three-part series covering key opportunities to turn 'the plastic-recycling problem' into a sustainable, circular plastic economy. ... View More
This is the second in a three-part series covering key opportunities to turn “the plastic recycling problem” into a circular economy for plastics. ... View More
This is the first in a three-part series in which we break down key barriers and opportunities to turn ‘the plastic recycling problem’ into a circular plastics economy. ... View More
The impact of microplastics on our world is daunting; but every step we take to curb the creation of more microplastics, while also reducing how much of them continue lurking in the environment, makes a difference. ... View More
Reducing plastic waste is a winning issue for consumers. With so many examples of early success and ROI, there’s no better time to join the movement by committing to reduce plastic pollution and limiting the need for virgin plastic. ... View More
Brands committed to increasing sustainability by putting ocean plastic to good use deserve the infrastructure and data they need to verify their products and meet the standards that consumers demand. ... View More
Big Plastic (and Big Oil) have a five-decade lead and massive economies of scale that will take a little longer to match in terms of costs and simplicity. But working with the right partners and openness to shaking up the status quo is paying off for... View More
Whether it’s using the carrot of incentives or the stick of regulations, change is possible — and strongly desired. So, what can brands do? Be proactive and make the extra effort to find and choose recycled plastic whenever possible. ... View More
When Kevin Murphy announced that all of its packaging would be made from “plastic pulled from the ocean,” it had every intention of delivering that. While the claim was doomed from the start, the company quickly communicated its mistake with tact... View More
While the terminology soup of recycled plastic sourcing is daunting, at the end of the day every ton of plastic recycled and put back into a circular economy is part of the solution. The key for brands is to be clear and honest in communications with... View More
“Averted Plastic” encompasses any mismanaged plastic waste. Oceanworks has expanded its marketplace to include this material — incentivizing entrepreneurs worldwide to divert all plastic waste into economical recycling programs. ... View More
Brand commitments are the engine driving recycled plastic’s transition to scale. Making recycled plastic content part of your brand story is hands down the most important way to move the needle. ... View More
To date, plastic recycling has nibbled around the edges. Just like with the climate crisis — no single nation or company can fix our plastic pollution problem on its own; success will only be realized via coordinated efforts. ... View More
More and more plastic is finally being recovered and recycled by companies that share Oceanworks’ commitment to ensuring that this feedstock becomes — and remains — a first choice for the industry going forward. ... View More
To fully address the plastic waste challenge, it is urgent to capture as much of it as possible. Diverting ocean-bound plastics is a worthy cause, but it only scratches the surface of the broader challenge of mismanaged waste. ... View More
Forging a path that recognizes both the importance of recycling and the specific needs of manufacturers will enlist far more companies into the world of recycled plastic. The key to this happy medium is blending. ... View More
Incorporating recycled ocean plastics into products is no longer a risky affair, and more brands are following in the footsteps of earlier pioneers to revolutionize their own product lines and story with these salvaged materials. ... View More
Zipper giant YKK Group has used recycled PET yarns in the woven tape of its Natulon® zippers since 1994. But when it wanted to help address the challenge of ocean plastic, the company saw it as an opportunity to get creative. ... View More
Don’t wait until a breakdown happens to explore alternatives. Start evaluating your supply chain today and expand your recycled plastic sources to keep things humming no matter what the world throws at you. ... View More
Recycled plastic certification makes sense. Manufacturers need confidence that the raw materials they’re acquiring meet their requirements and are truly recycled. But more certifications likely means higher costs and thus less recycled plastic. ... View More