Instead of approaching these new laws as obstacles, let’s think of them as the roadmap — the 'brief' — behind compliant and truly creative sustainable branding. ... View More
New initiatives from Kiehl’s, Sephora, Shoppers Drug Mart and Ulta lay further groundwork for reducing the beauty industry’s massive plastic footprint. ... View More
Why are so few brands and retailers partnering to communicate their sustainability attributes at the moment of truth — when shoppers are in the right mindset to buy? A new guidebook offers 10 guiding principles and many inspirational examples to he... View More
Collaborative efforts are advancing sustainability in the beauty industry. FIrst, supported by contributions from major brands and retailers, Forum for the Future and The Sustainability Consortium (TSC) have produced a draft assessment tool for evalu... View More