Strandberg Consulting
Is Your Industry or Professional Association Asleep? And If So, What Can You Do About It?
3 months ago - The future suggests that successful sectors and professions will rethink their inward-looking mandates to embrace a stronger role in creating value for not only their members, but for society and their stakeholders. A new report uncovers a range of compelling opportunities for associations that make this pivot.
We Need a Vaccine for Business, as Well
5 months ago - The pandemic has taught us that everything is interdependent. Global thought leaders agree on the opportunity and need for several key shifts to materialize in business; and they agree on the ingredients necessary for the cure, as set out below.
Digging Deeper Into Marketing’s Purpose Pivot
7 months ago - Once your purpose is in everything you do, it becomes an indelible part of the customer experience. By attracting customers who believe society is better off if they do business with your company, you can create a social movement around your brand.