Uber

Uber

Uber is tagged in 34 stories. Page 1 of 2.
How Lyft Drives Growth Through Purpose
How Lyft Drives Growth Through Purpose

10 months ago - Brands that position themselves as purpose-driven activists dedicated to using profits to further their mission carve out a competitive advantage amongst today’s conscious consumers. Lyft is an excellent example of a company distinguishing itself by building a brand around values, as well as quality. The rideshare company is the second-largest in the sector, controlling over one-third of US market share, with Uber driving the majority. While there is tough competition, Lyft stands out with its purpose, mission and activism, which recently lead the company to celebrate 1 billion rides.

Q&A: YouNoodle on Why Startups Can Be Key to Your Sustainability Strategy
Q&A: YouNoodle on Why Startups Can Be Key to Your Sustainability Strategy

10 months ago - Well known as a technology engine — with a global network of 200,000+ startups that has powered a 1000+ innovation/startup competitions and challenges — YouNoodle might not be the first company you think of for advice on corporate sustainability strategy. But as the industrial era is replaced by a more entrepreneurial society, YouNoodle is helping brands and organizations keep up with disruptive innovation — and the sustainability space could certainly use more of that.

Overcoming Complexity: The Perennial Challenge in Sustainability-Led Behaviour Change
Overcoming Complexity: The Perennial Challenge in Sustainability-Led  Behaviour Change

1 year ago - We’re increasingly living in a world of purpose-led brands, as growing numbers of consumers are more interested than ever in the “big world” issues related to the products they buy, and how they use them. And yet, when it comes to the sustainability sector, we still struggle to apply some of the most basic communications principles to the issues we are trying to solve.

Why the Sharing Economy Will Matter (to Your Life and Business) in 2018
Why the Sharing Economy Will Matter (to Your Life and Business) in 2018

1 year ago - The sharing economy is proving to be the biggest business trend of all time; and as we say goodbye to 2017, we could look back on the year that saw potential valuations of this new economy soar to $2 trillion[1] and to the battles in cities across the world to adapt to new models of accessing shared resources. Instead, I’d like to look forward to what’s in store for 2018.

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New Business Models Disrupting Mobility in Latin America
New Business Models Disrupting Mobility in Latin America

1 year ago - New analysis from business consulting firm Frost & Sullivan has revealed that the Latin American market is undergoing a rapid paradigm shift in regards to mobility, with greater emphasis being placed on the creation of an on-demand, integrated, multi-modal mobility network. The transition is being driven by changing demographics, preferences and technology.

Uber Encourages Partygoers to Celebrate Responsibly in New Social Campaigns
Uber Encourages Partygoers to Celebrate Responsibly in New Social Campaigns

1 year ago - From #DeleteUber to sexual harassment allegations, the Greyball scandal and a recent European court ruling that declared it a transportation business and taxi service, it’s fair to say 2017 has been a pretty rough year for Uber.

Bee Token Harnesses Blockchain to Level the Sharing Economy Playing Field
Bee Token Harnesses Blockchain to Level the Sharing Economy Playing Field

1 year ago - Decentralized sharing economy platform The Bee Token has debuted a first look at Beenest, a short-term housing marketplace that uses a sophisticated blockchain technology to address the consumer-facing issues with today’s centralized business model.

Celebrating Giving Tuesday
Celebrating Giving Tuesday

1 year ago - Taking place directly after Black Friday and Cyber Monday, Giving Tuesday encourages small acts of kindness once the frenzy of post-Thanksgiving shopping sales is over. Since its inaugural year in 2012, Giving Tuesday has brought people together to celebrate and support philanthropy. Over the past year, HEINEKEN USA has worked with a range of partners to make cities greener, promote better decision-making, and foster more inclusive communities.

Survey: Corporations Expected to Contribute to Social, Environmental Health of Communities
Survey: Corporations Expected to Contribute to Social, Environmental Health of Communities

1 year ago - I recently moderated an enlightening panel discussion — between Oakland Mayor Libby Schaaf, Bay Area Council President and CEO Jim Wunderman, San Francisco Travel President & CEO Joe D’Alessandro, and Oakland Zoo President & CEO Dr. Joel Parrott — on why the new California Trail development, an $80 million expansion project at the Oakland Zoo, matters to the people who live, play, work and visit the Bay Area.

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Trending: Auto, Mobility Giants Roll Out Ambitious New EV Initiatives
Trending: Auto, Mobility Giants Roll Out Ambitious New EV Initiatives

2 years ago - Air pollution has become a hot button issue for the UK ever since London surpassed its air pollution limits just five days into 2017, leading both the public and private sector to leap into action to reduce emissions.

Heineken USA Assists The Recycling Partnership with a Win for Recycling
Heineken USA Assists The Recycling Partnership with a Win for Recycling

2 years ago - In an effort to engage soccer fans in the mission of recycling, HEINEKEN USA is teaming up with The Recycling Partnership for the second year in a row at two matches of the International Champions Cup. Fans aged 21+ are encouraged to visit the Heineken® beer gardens before the match for a chance to win prizes and pitch in to help green the future.

#BusinessCase: Uber’s Leadership Crisis – Or, How Values Impact Brand
#BusinessCase: Uber’s Leadership Crisis – Or, How Values Impact Brand

2 years ago - It appears that Uber’s chickens have come home to roost. A steady drip of negative stories over the past several weeks has snowballed into a full communications crisis — one that peaked recently, in a public apology from CEO Travis Kalanick, in which he admitted that he “must fundamentally change as a leader and grow up.” Widely hailed as the world’s most valuable startup, the company has been in the headlines lately for all the wrong reasons.

Should Businesses Be Hiring Anthropologists Instead of MBAs?
Should Businesses Be Hiring Anthropologists Instead of MBAs?

2 years ago - The language of business can be combative (launch, target, strategize), or very often it is about profits, sales, shared value - the language of money. We are either warriors or accountants when it comes to business. However, both warring and counting money are inherently non-productive. In themselves, as actions, they are incapable of producing growth.

Trending: UK Emerges as Sharing Economy Hub While Korea Treads Carefully
Trending: UK Emerges as Sharing Economy Hub While Korea Treads Carefully

2 years ago - People have been sharing goods and services with one another since the beginning of time, but it was not until recently that this age-old practice revealed itself a force of transformation for the economy. Disrupting traditional business practices and paving the way to a new era, the sharing economy shows no sign of slowing down. And while some are embracing it, others remain resistant.

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Sign o' the Times: This Year's Super Bowl Had More Goodvertising Than Ever
Sign o' the Times: This Year's Super Bowl Had More Goodvertising Than Ever

2 years ago - The political unrest seems to be good for advertising with a conscience, as this year’s Super Bowl saw the highest number of Goodvertising campaigns ever.

Toyota to Participate in Collaborative Research for the Creation of a Hydrogen-Based Society in the United Arab Emirates
Toyota to Participate in Collaborative Research for the Creation of a Hydrogen-Based Society in the United Arab Emirates

2 years ago - Toyota Motor Corporation has agreed to collaborate with Masdar, Abu Dhabi National Oil Company (ADNOC), Air Liquide, and Toyota distributor Al-Futtaim Motors in a joint research program to explore the potential of hydrogen energy use in the United Arab Emirates (UAE) for the creation of a sustainable, low-carbon society. As part of the program, Toyota will begin driving and refueling demonstration tests of the Mirai fuel cell vehicle (FCV) in the UAE from May 2017.

Trending: Uber, Nissan Further Disrupt Car Ownership with New Takes on Sharing Model
Trending: Uber, Nissan Further Disrupt Car Ownership with New Takes on Sharing Model

2 years ago - With car sharing becoming an increasingly popular solution for cities and millennials, automakers are finding new ways to standout in a crowded market. Last week, David Plouffe, chief strategic adviser of Uber Technologies Inc., announced intentions to create a new market and assist smart cities with developing better transportation systems. While at a technology forum in Taipei, Plouffe explained that a lot of Uber clients aren’t taxi users, and that the company gives opportunities for drivers to create an extra income for themselves, outside of their main careers.

Uber Partners with SF Real Estate Developer to Incentivize Residents to Try Car-Free Living
Uber Partners with SF Real Estate Developer to Incentivize Residents to Try Car-Free Living

3 years ago - Between gridlock on bridges, freeways and surface streets and a frustrating dearth of adequate (or affordable) parketing options, anyone who’s ever lived in or around San Francisco can vouch for the fact that having a car is often more of a pain than a plus.

Sharing Has Been Hijacked
Sharing Has Been Hijacked

3 years ago - The “sharing economy” is today’s buzzword for Silicon Valley’s most recent batch of billion-dollar companies. So ring the headlines: $51 billion valuation for Uber; Chinese ride-hailing business Didi Kuaidi raising $4.42 billion; Airbnb valuation $10+ billion. In the last three years, the world has embraced this idea of the sharing economy. Who would have thought that a 23-year-old part-time student tooling around in her Prius would disrupt the transportation industry? Or that renting out your spare bedroom with the Star Wars sheets could make you part of the largest hotel network in the world?

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How the Good Work Movement Is Offering Security for Gig Economy Workers
How the Good Work Movement Is Offering Security for Gig Economy Workers

3 years ago - Heard of the Good Work movement yet? If you haven’t, it’s probably because companies such as Uber and Airbnb get more press. The Good Work movement, founded by the National Domestic Workers Alliance in October, is a gathering of companies pledging to deliver the protections and benefits that gig companies such as Uber notoriously fail to offer.There’s a lot going on here, and the movement’s model is extremely important for the future of work. Here’s why.

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