June 7-9: Brand-Led Culture Change Virtual Event

Stories About COVID-19

Found 163 stories. Page 8 of 9.

Sustainability and the Workforce: Generational Differences and How to Prepare for 2020 and Beyond
Sustainability and the Workforce: Generational Differences and How to Prepare for 2020 and Beyond

ORGANIZATIONAL CHANGE - How this pandemic will impact the future of workforce development is yet to be seen, but it truly serves as an opportunity for employers to scale the pace of evolution necessary for a more sustainable future.

The Coronavirus Is Making Public Discourse Sick
The Coronavirus Is Making Public Discourse Sick

MARKETING AND COMMS - When it comes to Coronavirus, the climate emergency or any other disaster, we shouldn’t antagonize; rather, we should empathise. If we learn to see beyond the tips of our noses and adopt a global empathy, we'll be able to tackle this virus — and the even bigger crisis of the climate emergency.

Sustainability Is Dead. Long Live Sustainability (or, Redefining the Term in a Post-COVID World …)
Sustainability Is Dead. Long Live Sustainability (or, Redefining the Term in a Post-COVID World …)

THE NEXT ECONOMY - We get to choose what the world will look like when we open our doors in three…six…twelve months’ time. Will we choose Human 101 or Human 3.0?

How Curbing Deforestation Can Help Protect Us Against Future Pandemics
How Curbing Deforestation Can Help Protect Us Against Future Pandemics

BUSINESS CASE - Deforestation often increases the proximity of bats and other animals to humans, bringing together species that would not otherwise live together and creating a perfect storm for the creation of new zoonotic diseases.

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US Consumers Looking to Business, Rather Than Government, for Leadership During Pandemic
US Consumers Looking to Business, Rather Than Government, for Leadership During Pandemic

WALKING THE TALK - The "Porter Novelli COVID-19 Tracker: Insights for a Time of Crisis" highlights the need for US companies to step up, authentically, to address the public’s needs and expectations.

‘Green Swans’ Will Kill Some Brands, Boost Others
‘Green Swans’ Will Kill Some Brands, Boost Others

THE NEXT ECONOMY - Green Swans also take the world by surprise — because of their exponential character, and because they produce outcomes previously considered to be not just improbable but impossible. But rather than driving degeneration like their Grey and Black cousins, they help drive resilience and regeneration.

Apple, Google Team Up on Contact-Tracing System for COVID-19
Apple, Google Team Up on Contact-Tracing System for COVID-19

COLLABORATION - If only we had a reliable system for tracking the spread of the coronavirus, and future outbreaks … The two tech giants are collaborating on just that — and they insist it won’t compromise public privacy.

Reimagining Corporate-Nonprofit Partnerships in Times of Crisis
Reimagining Corporate-Nonprofit Partnerships in Times of Crisis

WALKING THE TALK - In a time when needs are growing but government resources are constricted, nonprofits are being asked to do more with fewer resources. Promises made by companies to fulfill the needs of their communities and their stakeholders are more important now than ever before — which is why we need social impact solutions that can do both.

How to Fix Foresight in This ‘New Normal’
How to Fix Foresight in This ‘New Normal’

ORGANIZATIONAL CHANGE - COVID-19 has fragmented the future. Your best-laid plans may lie broken. But it is possible to bring order to a world of multiple, uncertain futures; and lay the groundwork for the reset we need.

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3 Ways the Coronavirus Outbreak Can Lead to a More Sustainable Future
3 Ways the Coronavirus Outbreak Can Lead to a More Sustainable Future

THE NEXT ECONOMY - Although the danger to our health is currently very present and very real, experts expect this crisis will at some point pass, and we will be able to resume our normal lives with a renewed sense of appreciation. The question is, what will a return to “business as usual” look like?

‘Yes, and ...’: A Framework for an Uncertain Future
‘Yes, and ...’: A Framework for an Uncertain Future

THE NEXT ECONOMY - For businesses navigating the coronavirus, prospects are daunting in this liminal space. While many are navigating the current “new normal” well by taking each daily (hourly) change one at a time, some are starting to look past now through the power of “yes-and” thinking.

The Time Is Now for Brands to Lead with Higher Values
The Time Is Now for Brands to Lead with Higher Values

WALKING THE TALK - It’s during moments of great difficulty that our authentic selves shine through — and the same is true for companies. Long after the COVID-19 crisis passes, the world won’t forget the values-driven companies that led with a conscience. The time is now to decide: How will your brand be remembered?

Let’s Not Feed the ‘Futurism Frenzy’
Let’s Not Feed the ‘Futurism Frenzy’

THE NEXT ECONOMY - If we look at the original Greek root of the word “crisis,” we learn it means to “sift and separate” — what if we are being called on to sift through and look at our lives, and let fall all that is not important? What does not get sifted, what remains with us, is where our energy should go.

How to Pursue Sustainability During COVID-19: A Tactical Guide for Brand Professionals
How to Pursue Sustainability During COVID-19: A Tactical Guide for Brand Professionals

WALKING THE TALK - This global pandemic is critical and companies should dedicate every resource to helping their customers get through it, but in the spirit of protecting ourselves from one existential threat, we shouldn’t let another one go completely unnoticed.

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Back to the ‘50s: Predictions for a Post-Coronavirus World
Back to the ‘50s: Predictions for a Post-Coronavirus World

THE NEXT ECONOMY - With luck, we’ll avoid the worst case scenario and be able to ignore this article. But some of the trends are already in motion; and even if the pandemic and its consequences are severe, they offer opportunities for brands that can embrace them.

#WeStandTogether: What Better Time for Companies to Demonstrate Their Purpose?
#WeStandTogether: What Better Time for Companies to Demonstrate Their Purpose?

COLLABORATION - During this time of crisis, it becomes self-evident that the Sustainable Brands community will provide the leadership and optimism our communities need. Collectively, we were built for this moment.

When Changing Our Behavior Becomes a Public Health Imperative
When Changing Our Behavior Becomes a Public Health Imperative

BEHAVIOR CHANGE - According to Krukow Behavioral Design, a combination of the right colors, behavioral transmitters and social norms can help fuel the mass behavior change necessary from stemming the spread of COVID-19.

Pandemic Sees Brand Leaders Putting Purpose Before Profit
Pandemic Sees Brand Leaders Putting Purpose Before Profit

WALKING THE TALK - While the government stalls under pressure to provide necessary aid to the millions affected by COVID-19, a silver lining to this pandemic is being revealed as more and more businesses exemplify efforts to put people before profit.

The Lizard, the Lion and the Lamb: The Tension Between Fear, Action and Just Being Present
The Lizard, the Lion and the Lamb: The Tension Between Fear, Action and Just Being Present

BEHAVIOR CHANGE - As individuals, we’re experiencing multiple concurrent responses to the crisis, which confuse and further un-nerve us. We are oscillating between fear and uncertainty, the urgent prompt to act; the rise of compassion and love, and also a need to cocoon and wait it out. These responses are reflections of how we function as human beings.

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With More CEOs at Home with Their Children, Could This Pandemic Be the Catalyst Sustainability Needs?
With More CEOs at Home with Their Children, Could This Pandemic Be the Catalyst Sustainability Needs?

WALKING THE TALK - As CEOs spend time reconnecting with their children at home, investors open laptops at kitchen tables and policymakers have more time than ever to consider our future; is now the time when long-term, sustainable decision-making will finally trump all else?

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