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New Metrics

The new and evolving metrics that are helping expand the way businesses create, quantify, manage and report their impacts – and the value they deliver

Article
Why Does the SB Brand Transformation Roadmap Matter in an ESG-Driven World?

While ESG frameworks such as MSCI and Sustainalytics help investors spot and manage risks, the Brand Transformation Roadmap also helps companies account for social or environmental value and brand leadership — all are needed for a holistic sustaina... View More

Article
First-of-Its-Kind Methodology Provides Standard for Measuring Food Waste Across Hotel Chains

Accor, Hilton, Hyatt, IHG Hotels & Resorts, and Marriott International collaborated with WWF and Greenview on the industry-wide waste-measurement methodology. ... View More

Slides
The ROI of Diversity Inclusion Metrics that Matter

Sustainable Brands has compiled a list of metrics that support the strong case for diversity, equity, inclusion, and justice in business. Use these data points to build or strengthen your case for creating a safe and supportive workplace.... View More

Article
Ford’s Model of Human Progress Defines, Measures Social Sustainability

A clear definition of corporate social sustainability — the ‘S’ in ESG — remains elusive. To address this challenge, Ford partnered with the University of Michigan’s Erb Institute to define social sustainability and identify metrics to trac... View More

Article
Doconomy's 2030 Calculator Democratizes Product Carbon Footprint Labeling

Swedish impact-tech startup Doconomy has launched a new, free tool that enables fast and reliable product carbon footprint calculations for brands and manufacturers. ... View More

Article
Your SDG Strategy Must Consider More Than Your Financials

The Sustainable Development Goals serve as an urgent call to action for companies to pay as much attention to their extra-financial performance as to their financial performance. ... View More

Article
New, Standardized Guidelines Measure Plastic Leakage Across Corporate Value Chains

Developed for companies, the PLP guidelines provide businesses at all stages of the value chain with a robust, standardized method for calculating and reporting estimates of plastic and microplastic leakage at both the corporate and product level. ... View More

Article
Next-Gen Impact Measurement Tools a Needed Boost for Companies to Achieve BHAGs

“Sustainability” is so last year. This week at New Metrics ’19, we explored the growing range of tools and tricks needed to keep up with demand for next-level goals such as plastic-neutrality, 100% circularity and properly quantified social and... View More

Article
Leading-Edge Stakeholder-Engagement Metrics Reshaping Companies’ Definitions, Benchmarks for Success

On day 1 of Sustainable Brands’ (SB) New Metrics ’19 (Nov 18-20), representatives from corporates, nonprofits and more explored new ways to quantify the impacts of various forms of stakeholder engagement — from communities to consumers to emplo... View More

Article
Life Cycle Analysis: Revealing the Unexpected Truth About Product Impacts

Typically, the stages in a product’s life cycle that have the greatest environmental effects also are the ones that present the best opportunity for sustainable innovation. If sustainability is part of the innovation process, then LCA should be con... View More

Article
Quantifying Sustainability Impacts and Setting Meaningful Goals

No longer is sustainability synonymous with reducing GHGs — dozens of social, environmental and economic indicators must now be considered. The question remains: What is the best method for quantifying and reporting sustainability impacts? ... View More

Article
5 Important New Frontiers of Social Impact Measurement

Within the evolution of risk and impact measurement, we are seeing growing demand for proven methodologies and best practices around quantifying social impact, in particular — here is a sample of five important frontiers of social impact measuremen... View More

Article
Transformational Goals in Corporate Strategy: A Review of the ESG Goals of 50 Global Companies

Transformational ESG goals seek to make changes across companies’ entire value chain and even society. But in a recent review of 50 of the Fortune 250 companies, incremental ESG goals are still the norm. ... View More

Article
New Alliance Creating Metric for Assessing Companies’ Real Value to Society

Alliance founded by eight international companies — including BASF, Deutsche Bank and SAP — to create a standard for measuring and disclosing the real value companies provide to society. ... View More

Article
The Most Critical Sustainability Metric of the Year, and the Decade

I hope that by now we are more than clear on what we can and need to do about our dwindling carbon budget. If you are not thinking ‘science-based targets’, you really need to catch up — keep reading. ... View More

Article
Sustainable Apparel Coalition Launches Tech Venture to Scale Higg Index

Higg Co. will provide the trusted technology industry needs to be able to implement the Higg Index at scale; while the SAC will continue to focus on driving sustainability measurement and improvements in the apparel, footwear and textile industry. ... View More

Article
JetBlue, Nature Conservancy Using AI to Evaluate Impact of Ecosystems on Tourism

With 65% of the Caribbean’s reefs generating tourism dollars, the study reveals an opportunity for tourism-associated businesses — such as cruise lines, airlines and hotels — to work together to protect the region’s environmental health. ... View More

Article
Goals with Impact: How to Set the Next Generation of Sustainability Goals

With scores of companies embracing science-based climate targets, we look at what it takes to set these goals and apply the approach to the biggest environmental and social risks across the business. ... View More

Article
A New Approach to Materiality: Backcasting to Prioritize What Really Matters

It's time for a reverse materiality assessment — rather than trying to divine what matters most by forecasting from the unsustainable present, we must prioritize by back-casting from the sustainable future. ... View More

Article
The World’s First Data Visualization of Product Carbon Footprints

By generating carbon-intensity data for each product, CoClear was able to identify industry trends, as well as track product performance improvements along value chains. ... View More

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October 13-16, 2025
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