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Organizational Change

The latest creative strategies and tools helping organizations to engage their teams in building market-leading, purpose-driven brands.

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As REI Prepares to #OptOutside for 5th Year, CEO Says It’s Not Enough

Outdoor retailer unveils aggressive, new sustainability commitments around waste and eliminating unnecessary packaging; urges employees, business leaders and consumers to “opt to act” on waste.

Chicken and Egg: Business Must Embrace the Need for Sustainability Know-How

Cross-Posted from Business Case. Professionals who received their education over 10 years ago — and who haven’t upgraded to be able to understand the implications and complexity of sustainability trends, risks and opportunities — may be putting their organizations at risk.

How Kohler Has 'Tapped' an Internal Flow of Entrepreneurial Ideas

To help address the need to provide access to clean water and sanitation around the world, Kohler launched an internal “Shark Tank”-style social innovation competition — and many of its 38,000 employees are loving the chance to share their big ideas.

Sustainability Expectations Rising in the Construction Industry: Toolkit Can Help

With rising demands from multiple stakeholders to reduce construction’s environmental impact and accelerate its social benefits, a guide for the sector provides a handy checklist for construction companies to keep up with the times.

Mastercard, Clothing Giants Partner to Help Garment Workers Secure Financial Futures

Cross-Posted from Finance & Investment. By partnering with companies with labor-intensive supply chains, Mastercard is creating digital solutions to give workers more control and transparency over their earnings and savings.

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It’s Official: LGBT-Positive Policies Do Enhance Corporate Performance. Here’s How and Why

LGBT employees still lack proper legal protection in more than half of all US states. But according to recent research, there is no doubt that LGBT-inclusive companies attract better talent and decrease employee turnover.

Amazon Makes Surprise Climate Pledge to Meet Paris Agreement 10 Years Early

The tech giant — until now largely silent re climate goals — commits to net zero carbon by 2040, 100% renewable energy by 2030, $100 million in reforestation projects around the world.

Q&A: Shaw on Flooring That’s Good for More Than the Feet

Cross-Posted from Chemistry, Materials & Packaging. The floor beneath our feet can mean so little, or so much. We caught up with Susan Farris, VP of Sustainability Corporate Communications, to learn more about how Shaw’s focus on sustainability is evolving alongside the market.

In Era of Employee Activism, Is It Time to Give Your Staff Full Control?

After a year as an employee-owned company, a “new sense of pride and unity” across the business has resulted in a 10% sales uplift for Riverford, and the best sales year recorded in its 30-year history.

Who Said Women’s Sport Is Boring?

Yes, the summer of 2019 will be remembered for an awesome performance from the US Women’s National Soccer Team at the FIFA Women’s World Cup. But, it will also be remembered for an extraordinary demonstration of the power of women’s sport to be about much more than just sport.

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The Evolution of the CMO

Cross-Posted from Leadership. Considering today's rapidly changing media landscape, it's clear that the scope and sphere of the CMO role has shifted dramatically.

Reaching Deep Into Communities to Cultivate Tomorrow’s Changemakers

Throughout the week at SB’19 Detroit, we were pleasantly struck by the theme that emerged of brands cultivating leaders and changemakers from unlikely places and in unique ways.

The ‘Secret Sauce’ of Inclusion, Governance — Inside and Outside the Brand

At SB’19 Detroit, Burt's Bees, Caesars Entertainment, Dave’s Killer Bread, Gap, Kellogg, Patagonia, P&G and more shared insights and strategies aimed at addressing governance inside and outside their organizations.

Caesars Shares Lessons Learned on Integrating Inclusion, Sustainability

As part of our commitment to exploring the intersections of Diversity, Equity and Inclusion, and sustainable practices, three of our leaders will take part in discussions on the topic next week at SB'19 Detroit.

Embedded: 5 Factors for Rooting Sustainability in Your Organization

In a recent conversation with Virginie Helias, VP and Chief Sustainability Officer at P&G, we discussed how to successfully embed sustainability. Virginie shared the top five factors that she believes are critical to rooting sustainability within an organization.

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Q&A: CEO Steve Cahillane on Kellogg’s Quest to Create ‘Better Days’ for All

Ahead of his main stage talk in Detroit, we caught up with Cahillane to find out what’s in store. While he didn’t reveal the details, here’s what we learned.

Pro Athletes, Coaches Team Up to Redefine Masculinity Through ‘Good Men in Sport’

Cross-Posted from Behavior Change. The initiative unites professional and collegiate athletes to discuss and redefine the idea of what it means to be a man today and the legacies men want to leave.

Finally! Companies Using the SDGs to Set Their North Star

These companies will not only make a social difference — they will become an engine for good, attracting the partners, resources and revenues to put their businesses on a profitable path and scaling their potential for impact. A classic win-win, and a high-water mark for purpose.

How Can We All Help Sustain HUMAN Ability?

In this four-part series, Shaw will be exploring trends in where and how we live, and the movement toward more sustainable housing, offices and other buildings that embraces occupant wellbeing.

Community Buy-In: Turning Employees from Cynics to Storytellers

As increasing numbers of organisations make sustainability commitments, transparency around how they are progressing reiterates how hard it can be to turn ambitions into reality. There are many reasons for this; however, a common denominator for those at the start of their sustainability journey is often a lack of internal understanding and desire to change.

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