Organizational Governance
How organizations are addressing the 'G' in ESG – striking the balance of maximizing long-term growth and value while safeguarding the interests of all stakeholders
Outvertising to Brands: Stand Your Ground This Pride Month
As the advocacy group asserts: ‘This is a time that calls for commitment and courage. Your action can be made in the sound knowledge that you have the majority behind you.' ... View More
Measure What Matters: Are You Optimizing Purpose to Uplift Your Workforce?
A first-of-its-kind diagnostic tool is helping companies ensure their purpose supports outcomes including talent attraction and retention, employee engagement, and performance. ... View More
‘Secret Agents of Change’ to Take Over Cannes Lions to Root Out Greenwashing
Creatives for Climate’s ‘secret agents of change’ will be prowling the festival calling on individuals, agencies and brands to tackle greenwashing at the source. ... View More
Mejuri Becomes First Jeweler to Join Regenerative Mining Initiative
The jeweler joins forces with RESOLVE’s Regeneration initiative as part of its long-term vision to redefine sustainable luxury in jewelry. ... View More
Tony's Chocolonely Unveils Future-Proof Legal Structure to Protect Its Company Mission
The impact-driven chocolate brand hopes that Tony's Mission Lock will provide inspiration to other companies looking to protect their mission for the long term. ... View More
Lessons in Brand-Led Culture Change: Righting Wrongs, Scaling Impact and Recovering from Pushback
As Brand-Led Culture Change drew to a close, a number of insightful discussions got down to brass tacks and shared lessons learned while facing a number of nearly ubiquitous brand challenges. ... View More
Uncertain Times Require Decisive Brand Action: Blazing New Trails in Brand Activism
On the final morning of Brand-Led Culture Change, keynote speakers tackled topics ranging from impactful partnerships and walking your ESG talk to the role of brands in creating a new ‘American Dream.’ ... View More
17 Global Companies to Set World’s First Science-Based Targets for Nature This Year
The Science Based Targets Network’s science-based targets for nature are a significant step towards helping companies take integrated action to protect nature — beginning with freshwater and land. ... View More
It’s Time for Brands to Embrace One of the Most Exciting Climate-Mitigation Tools We Have
There is a clear business case to invest in protecting and restoring nature — and rewilding can play a major role. ... View More
Purpose-Driven Partnerships Helping Brands Ratchet Up Promises, Create Shared Value
Panels and workshops at Brand-Led Culture Change explored how brands are forging creative partnerships to increase their positive impacts on a number of fronts. ... View More
Anti-ESG Rhetoric in US Unaligned with Public’s Views on Business Imperative for Action
Two-thirds of US adults surveyed want companies to continue environmental, social, governance action; more than half have positive view of the term. ... View More
Data-Driven Tools Are Helping Brands Address Uyghur Forced Labor in Their Supply Chains
Too many brands have long taken a lackadaisical approach to ensuring their supply chains are free of forced labor risk. That is no longer an option if they intend to walk their ethical talk. ... View More
The Balancing Act of Employee Engagement and ESG Goals
Employees are key to the success of any ESG program. But it can be challenging to strike a balance between engaging employees and managing company priorities. ... View More
The Greenwash Era Is Over, But Are Our Communicators Ready to Step Up?
As advertising regulators, consumer watchdogs and even governments take a tougher stance, the risks of getting it wrong grow significantly; and the pressure is on communicators to up their game and back up their claims. ... View More
Patagonia Chair: For Brands to Thrive In These Uncertain Times, They Must Be 'Imperfect'
Author Charles Conn digs into some of his disruptive advice for brands that make up his new book, "The Imperfectionists: Strategic Mindsets for Uncertain Times." ... View More
Oatly Challenges Big Dairy to Climate Footprint Showdown
Oatly is offering free ad space to a big dairy brand that shares the same impact data that Oatly did to receive its climate certification. ... View More
4 Strategies for Bridging the Sustainability Skills Gap
While it may be tempting to take a ‘wait and see’ approach, more and more companies are developing their own solutions to mitigate this gap internally. Here are four such strategies. ... View More
L'Oréal, Apple Continue to Cultivate Nature-Based Climate and Biodiversity Solutions
The two companies have expanded the scope and scale of their respective nature-focused impact-investment funds. ... View More
Social Sustainability Is the Next Supply Chain Frontier
Eliminating negatives is about to become the minimum viable approach to social performance. Companies and suppliers benefiting people and communities will see stronger corporate brands and accelerated revenue growth. ... View More
For Lundberg Family Farms, ‘Every Ducking Day Is Earth Day’
New ad campaign pokes fun at celebrating taking care of the planet only once a year. ... View More
