The latest in the growing number of efforts directed at reducing, repurposing and ultimately eliminating waste in all its forms.
Cross-Posted from Behavior Change. A new whitepaper details an 8-month study conducted with Virgin Atlantic — in which a behavioral intervention with pilots created $6.1M in fuel savings, and demonstrated the most cost-effective carbon-abatement solution in history.
Cross-Posted from Marketing and Comms. The heritage lifestyle brand used a true customer story as inspiration for its latest Christmas campaign, which celebrates the value of repairing used items vs purchasing new.
Food waste handling presents itself as either a generator of deadly greenhouse gases — or a tool for immediate decarbonization of the food cycle, and an increase in the adoption of regenerative agriculture practices.
Cross-Posted from The Next Economy. Electronic waste is the world’s fastest-growing domestic waste stream. But 100,000 tonnes of e-waste could be avoided, if we fixed just 10% of perfectly repairable appliances. The appetite for repair is growing and I believe this approach is here to stay.
Newcomer Third Mind elevates men’s footwear in more ways than one; while a first-of-its-kind recycling service from Thousand Fell, TerraCycle and UPS ensures your sustainable sneaks won’t end up in a landfill.
Cross-Posted from Chemistry, Materials & Packaging. Set to arrive in 2023, the bottle — which will biodegrade in 18 months — will replace 80M plastic bottles currently produced by Bacardi across its portfolio of brands every year.
Cross-Posted from Chemistry, Materials & Packaging. “Averted Plastic” encompasses any mismanaged plastic waste. Oceanworks has expanded its marketplace to include this material — incentivizing entrepreneurs worldwide to divert all plastic waste into economical recycling programs.
Cross-Posted from The Next Economy. The launch of the Levi’s Secondhand marketplace and the rebrand of thredUP reflect growing consumer support of a circular economy and pride in wearing used clothes.
Cross-Posted from Chemistry, Materials & Packaging. Brand commitments are the engine driving recycled plastic’s transition to scale. Making recycled plastic content part of your brand story is hands down the most important way to move the needle.
Cross-Posted from The Next Economy. Eastman's new Naia Renew portfolio, ASOS’ first circular collection, and the launch of brands Borobabi and Covalent add to the budding landscape of fashion that chips away at the rampant waste created by the industry.
Cross-Posted from Chemistry, Materials & Packaging. To date, plastic recycling has nibbled around the edges. Just like with the climate crisis — no single nation or company can fix our plastic pollution problem on its own; success will only be realized via coordinated efforts.
Cross-Posted from Chemistry, Materials & Packaging. While still in the testing phase, The Absolut Company hopes that its new paper bottle will be the first of many in a wider range of sustainable packaging solutions for consumers.
Cross-Posted from The Next Economy. In 2018, we committed to grow the volume and quality of recycled plastics by 15% each year. This year, Rubicon is proud to report a 40% increase in the volume of recycled plastics from 2018 to 2019, which far exceeds our goal.
Cross-Posted from Marketing and Comms. If we want to reduce food waste, we need consumer-led solutions — which can be sparked by retailers. Brands, manufacturers and other food system actors get their message through to consumers if retailers open the door for them.
While some nations and food companies have made encouraging progress and crossed the halfway mark towards meeting Sustainable Development Goal 12.3, there’s still a long way to go.
Cross-Posted from Chemistry, Materials & Packaging. More and more plastic is finally being recovered and recycled by companies that share Oceanworks’ commitment to ensuring that this feedstock becomes — and remains — a first choice for the industry going forward.
Cross-Posted from Chemistry, Materials & Packaging. To fully address the plastic waste challenge, it is urgent to capture as much of it as possible. Diverting ocean-bound plastics is a worthy cause, but it only scratches the surface of the broader challenge of mismanaged waste.
Cross-Posted from Chemistry, Materials & Packaging. Beginning in 2021, McDonald's customers in select UK restaurants will be able to choose a reusable hot beverage cup, which can be returned to be sanitized and reused.
As COVID-19 continues to change the landscape for food-service establishments, initiatives to mitigate food waste that combine creativity, technology and flavor with good business sense will become a necessity.
Cross-Posted from Chemistry, Materials & Packaging. Forging a path that recognizes both the importance of recycling and the specific needs of manufacturers will enlist far more companies into the world of recycled plastic. The key to this happy medium is blending.