Join the original community of brand innovators who are deeply grounded and committed to delivering good growth through sustainable innovation.
SB'20 Long Beach

November 30 to December 3, 2020
Content
Regenerative Business, Part 6: Leveraging Nodes in Living Systems
In keeping with our theme this year, Regeneration, we're revisiting this insightful blog series from renowned author and regenerative business expert Carol Sanford. This is part five — read parts one, two, three, four and five. ... View More
The Lizard, the Lion and the Lamb: The Tension Between Fear, Action and Just Being Present
As individuals, we’re experiencing multiple concurrent responses to the crisis, which confuse and further un-nerve us. We are oscillating between fear and uncertainty, the urgent prompt to act; the rise of compassion and love, and also a need to co... View More
Regenerative Business, Part 4: Singularity and Why It Matters
In anticipation of her upcoming keynote at SB'20 Long Beach, we revisit this groundbreaking blog series from renowned author and regenerative business expert Carol Sanford. This is part 4 of 6. ... View More
Regenerative Business, Part 3: Addressing Potential, Rather Than Existing, Problems
In anticipation of her upcoming keynote at SB'20 Long Beach, we revisit this groundbreaking blog series from renowned author and regenerative business expert Carol Sanford. This is part 3 of 5. ... View More
Climate Crisis Considered Our Greatest Challenge — and We're Overwhelmed
A Vattenfall survey has found that the public see climate change as the main challenge of our age; while doomsday media coverage is compounding our anxiety about it, we're still looking to business and governments to save us. ... View More
Regenerative Business, Part 2: Addressing the Whole, Not Just the Parts
In anticipation of her upcoming keynote at SB'20 Long Beach, we revisit this groundbreaking blog series from renowned author and regenerative business expert, Carol Sanford. This is part 2 of 5. ... View More
Report: Existing Climate Solutions Sufficient to Reach ‘Drawdown’ by Mid-2040s
‘The Drawdown Review’ provides the most in-depth assessment to date of climate solutions and their potential to reduce greenhouse gases and build a climate-safe future. ... View More
KIND to Rally Support for Equal Rights Amendment Through First-Ever KIND® EQUALITY Bar and EQUALITY Bot Service
Ahead of International Women's Day, KIND to push for equal legal rights for all Americans regardless of sex; United States one of the only major countries that doesn't recognize equal gender rights ... View More
Regenerative Business, Part 1: The History and Practice of 'Regeneration'
In anticipation of her upcoming keynote at SB'20 Long Beach, we revisit this groundbreaking blog series from renowned author and regenerative business expert, Carol Sanford. This is part 1 of 5. ... View More
New, Standardized Guidelines Measure Plastic Leakage Across Corporate Value Chains
Developed for companies, the PLP guidelines provide businesses at all stages of the value chain with a robust, standardized method for calculating and reporting estimates of plastic and microplastic leakage at both the corporate and product level. ... View More
B2B Companies Facing ‘Paradox’ When It Comes to Implementing Purpose
New report finds 86% of B2B organizations recognizing business case for purpose; but not yet realizing significant impacts for growth via culture, operations, societal engagement. ... View More
Sustainable Brands Announces Program Highlights for SB’20 Long Beach, June 1-4
Brand and sustainability leaders on the path to accelerate good growth through positive impact. ... View More
Sustainable Brands Elevates the Stage for a Regenerative Economy
Global brand leaders will convene at SB’20 Long Beach, June 1-4 to co-create the future ... View More

