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Virginie Helias

Chief Sustainability Officer
Procter & Gamble

With more than thirty years in brand management and innovation, Virginie has broad experience across multiple categories which has built her skills in global to local brand management.

She has worked on several of P&G’s multi billion dollar brands, including: Pantene, Ariel/Tide, and Pampers. Virginie has extensive international experience, having been based in France, the United Kingdom, Switzerland and the United States. Today, Virginie serves as P&G’s Chief Sustainability Officer where her mission is to develop the company’s strategies and goals on sustainability and operationalize them across businesses and regions.

Virginie Helias is tagged in 19 assets.
Video
The Power of & - Integrating Sustainability into Business Strategy

In this session, Jon Moeller, P&G’s Chairman of the Board, President & CEO, and Virginie Helias, P&G’s Chief Sustainability Officer, will sit down to have a thought-provoking conversation about how and why companies should embed environmental sus... View More

Slides
The Power of & - Integrating Sustainability into Business Strategy

In this session, Jon Moeller, P&G’s Chairman of the Board, President & CEO, and Virginie Helias, P&G’s Chief Sustainability Officer, will sit down to have a thought-provoking conversation about how and why companies should embed environmental sus... View More

Article
Brand Leaders, Visionaries Gather to Help Sustainability Practitioners ‘Recenter & Accelerate’

This week at SB’22 San Diego, over 1K sustainability practitioners have converged to share insights, tools, inspiration and opportunities for collaboration with the goal of building a regenerative future for all. On opening night, luminaries from a... View More

Video
Masterclass on Leaning into Leadership: Engaging Sustainability Across the C-Suite

Join this masterclass facilitated by Procter & Gamble’s Chief Sustainability Officer Virginie Helias for Sustainability Leaders at various stages within their organization’s sustainability journey. In an ever-evolving global climate, today’s... View More

Video
Poetic Speech: The ReGeneration of Life

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Video
Day 2-B3: Accelerating Sustainable Innovation at P&G

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Video
Socio-Cultural Trend Tracker Research Results

We’ll be sharing the results of our recent socio-cultural trend tracker research, assessing the consumer ‘intention to action’ gap. We’ll be reporting on consumer progress against adopting the nine most sustainable behaviors, and consumers’... View More

Video
Future-Proofing Our Brands: The Power of the CMO+CSO Connection - Q&A

The CMO+CSO connection takes a different shape from company to company. Hear Q&A from community leaders about the catalysts and choices they’ve made as they have brought these two key stakeholders into closer collaboration.... View More

Video
Future-Proofing Our Brands: The Power of the CMO+CSO Connection

Future-Proofing Our Brands: The Power of the CMO+CSO Connection. One of the most powerful connections we see in business today is the emerging connection between the CSO and CMO. The way this connection has, and is taking shape is different from comp... View More

Article
Embedded: 5 Factors for Rooting Sustainability in Your Organization

In a recent conversation with Virginie Helias, VP and Chief Sustainability Officer at Procter & Gamble, we spent our time talking about how to successfully embed sustainability. Virginie shared the top five factors that she believes are critical ... View More

Article
SB’19 Paris, Day 2: Virtuous Value Chains, Next-Gen CSR and Redesigning the #GoodLife

Our second day in Paris was chock-full of rich panel discussions with brands trading stories of the evolution of ideas and lessons learned — and still to be learned — on the long, windy road to creating a sustainable consumer economy. ... View More

Article
Member Spotlight: Virginie Helias from Procter & Gamble on the power of brands as change agents and making sustainability irresistible

We recently spoke with Virginie Helias, Chief Sustainability Officer at Procter & Gamble (P&G), about why she’s optimistic about the future of sustainability and what drives her passion for her work. ... View More

Article
SB Brand Transformation Roadmap to Help Companies on Journey to True Sustainability

Yesterday at SB'18 Vancouver, Kevin Hagen — VP of Environment, Social and Governance Strategy at Iron Mountain — and Dimitar Vlahov, Director of Content Development at Sustainable Brands (SB), offered a sneak peek at the SB Brand Transformation R... View More

Article
Sustainable Brands Launches Self-Assessment Tool for Brands Navigating Sustainability

The SB Brand Transformation RoadmapSM launches today at SB’18 Vancouver as a pioneering self-assessment tool that provides a comprehensive process plan for continuous improvement in sustainability. A first of its kind, it is specifically designed f... View More

Article
P&G Smashes 2020 Goals, Raises the Bar with 'Ambition 2030'

The Procter & Gamble Company today announced it has achieved many of its 2020 environmental sustainability goals, has plans in place to meet the rest and has established new, broad-reaching goals for 2030. ... View More

Article
P&G: Aiming for the ‘Sweet Spot’ Between Sustainability and Strategy

News Deeply, in partnership with Sustainable Brands, has produced a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizen... View More

Article
Virginie Helias: How P&G Is Helping to ‘Redefine the Good Life’

It’s already been a busy year for Procter & Gamble – full of new milestones, goals and partnerships aimed at continuing to improve its products and operations along the entire value chain. We caught up with P&G’s VP of Global Sustainabi... View More

Article
P&G's Head & Shoulders Launches World's First Recyclable Shampoo Bottle Made with Beach Plastic

Today, at the World Economic Forum annual meeting in Davos, Switzerland, The Procter & Gamble Company announced that Head & Shoulders (H&S), the world’s #1 shampoo brand, will produce the world’s first recyclable shampoo bottle made f... View More

Article
Virginie Helias: The Power of Purpose and Partnerships, and What They Mean for P&G

With over 20 years working in various roles at Procter & Gamble, Virginie Helias is a brand and innovation veteran. A member of the Sustainable Brands advisory board, she was recently promoted from P&G's global director of sustainability to r... View More

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