Since COVID-19 spread like wildfire across the globe, the need for some kind of
contact-tracing system has been discussed at length — with complicated
implications for public
privacy.
But on Friday, Apple and Google announced a joint
project
to develop just such a tracking system, “with user privacy and security central
to the design.”
According to The
Verge,
the new system, which is laid out in a series of documents
and white papers,
will use short-range Bluetooth communications to establish a voluntary
contact-tracing network, keeping extensive data on phones that have been in
close proximity with each other. Official apps from public health authorities
will have access to this data, and users who download the apps can report if
they’ve been diagnosed with COVID-19. The system will also alert users to
whether they were in close contact with an infected person.
In May, both companies will release APIs (application program interfaces) that
enable interoperability between Android and iOS devices using apps from public
health authorities. These official apps will be available for users to download
via their respective app stores.
Then, in the coming months, Apple and Google will work to enable a broader
Bluetooth-based contact-tracing platform by building this functionality into the
underlying platforms. This will be a more robust solution than an API and would
allow more individuals to participate, if they choose to opt in, as well as
enable interaction with a broader ecosystem of apps and government health
authorities.
With governments around the world likely to develop systems of their own aimed at tracking the virus, with much less consideration for privacy rights, Apple and Google's effort seems to be a more conscious effort to provide the much-needed data; while keeping user privacy, transparency and consent front and center during development. The companies say they’re looking to collaborate
with interested stakeholders to build the functionality, and will openly publish
information about the work for others to analyze.
"This is a very unprecedented situation for the world," said one of the joint
project's spokespeople in a phone call with
WIRED.
"As platform companies we’ve both been thinking hard about what we can do to
help get people back to normal life and back to work effectively. We think in
bringing the two platforms together we can solve digital contact tracing at
scale in partnership with public health authorities and do it in a
privacy-preserving way."
In its announcement about the collaboration, Apple said: “All of us at Apple and
Google believe there has never been a more important moment to work together to
solve one of the world’s most pressing problems. Through close cooperation and
collaboration with developers, governments and public health providers, we hope
to harness the power of technology to help countries around the world slow the
spread of COVID-19 and accelerate the return of everyday life.”
Read more about the partnership and the potential COVID-19 contact-tracing
solution
here
and
here.
Get the latest insights, trends, and innovations to help position yourself at the forefront of sustainable business leadership—delivered straight to your inbox.
Sustainable Brands Staff
Published Apr 13, 2020 11am EDT / 8am PDT / 4pm BST / 5pm CEST