There is mounting evidence that the health of the planet is declining at rates
never before seen in human history. This destruction of nature undermines human
health and well-being, societal resilience, and progress towards the
Sustainable Development Goals
(SDGs). It places severe
costs on businesses and economies, and makes addressing other global challenges,
such as climate change and social inequalities, significantly more difficult.
A few short months after a group of conservation scientists, NGOs and indigenous
leaders urged governments to adopt a “Global Deal for
Nature”, to tackle the interlinked crises of
biodiversity loss and climate change; and weeks after the launch of the
“Glowing, Glowing,
Gone”
campaign highlighting the global danger signaled by fluorescing coral reefs, the
new coalition — called Business for Nature —
says it will convene a united business voice at international negotiations to
clearly demonstrate that the protection of nature is an economic as well as a
moral imperative; and to call on governments to adopt an ambitious new deal for
nature and people, to protect and enhance the natural world, supported by
specific sets of actions.
2020 marks a critical opportunity to halt the deterioration of the natural
world, the decline of life on Earth, and the loss of the natural capital and
ecosystem services that underpin human wellbeing and the global economy. During
this year, world leaders have an opportunity to forge international agreements
to reverse nature loss, similar to the 2015 Paris Agreement on climate change.
In order to encourage governments to embrace this crucial set of policies, the
business community has a critical role to play in demonstrating that the
safeguarding of nature makes economic sense, and in identifying the policies and
mechanisms needed for global systemic and transformative change in the private
sector. To secure the buy-in of the business community, and to foster a sense of
shared ownership over the agreements and outcomes, the private sector must be
included from the outset in the development of these agreements.
“World leaders have a unique opportunity to forge an international agreement to
reverse nature loss and increase collective action,” said Justin Adams,
Executive Director of Tropical Forest Alliance at World Economic Forum.
“Working together — as a coalition of parties who care about sustainable
production, livelihoods and nature — is the only way we can deliver more
transformative change.”
In a
statement,
the group points out that in order to halt the loss of the natural world, we
must ensure that a clear understanding of the relationship between nature,
people and economies is integrated into all economic sectors, and at all levels
of decision making. For instance, combating climate change cannot be achieved
without addressing our impacts and dependencies on nature.
Forward-thinking businesses have already acknowledged that, and begun to quantify just how much, they depend on the
health of the natural
world
to ensure the success of their operations, and that business as usual is
therefore no longer an option if they wish to remain successful into the medium
to long term.
Business for Nature will demonstrate the existing scale of business
actions
to protect and enhance nature by uniting, amplifying and helping to scale
existing business commitment platforms, by driving the global narrative around
the economic importance of a thriving natural world and by showcasing business
solutions that translate commitments into actions for meaningful impact. The
coalition partners include: World Business Council for Sustainable
Development, We Mean Business, the World Economic Forum, WWF, the
International Chamber of Commerce (ICC), the Natural Capital
Coalition,
International Union for Conservation of Nature, Entreprises pour
l’Environnement, the World Resources Institute, the Confederation of
Indian Industry, The Nature Conservancy, the Food and Land Use
Coalition and the Tropical Forest Alliance.
“I am excited to see the Business for Nature coalition bringing business leaders
together to act and advocate for nature. Our entire economy is a subsidiary of
nature. Business needs to come together now, as we did for the Paris Climate
Summit, to ensure that we collectively protect that which makes our very
existence possible.” Paul
Polman,
Imagine and ICC Chair.
This announcement comes after ongoing discussions with business representatives
that have been welcoming Business for Nature as an opportunity to bring some
simplicity in the many but disconnected business platforms to demonstrate that
all these efforts add up to a bigger movement.
“We all depend on nature, and yet traditional economic incentives and pervasive
short-term thinking are contributing to its destruction, not its regeneration.
We want to change this,” said Thomas Lingard, Global Climate & Environment
Director at Unilever. “The launch of the Business for Nature
coalition creates an opportunity for businesses to work together to demonstrate
how protecting nature is at the heart of building truly sustainable economies
and livelihoods for millions of people around the world.”
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Sustainable Brands Staff
Published Jul 3, 2019 8am EDT / 5am PDT / 1pm BST / 2pm CEST