Based in Decatur, Georgia, re:loom is a program
of the Initiative for Affordable Housing — a nonprofit 501(c)(3)
organization that employs and empowers
unhoused,
refugees and low-income individuals who craft beautifully designed products out
of recycled materials. The organization provides paid, on-site job training for
weavers to earn a stable salary, 100 percent healthcare coverage and
opportunities to engage in the organization’s operations – helping them to weave
a better life, while creating sustainable housewares and accessories. The
brainchild of Lisa Wise, the Initiative’s Executive Director, re:loom
continues to change the lives for countless women.
Shaw VP of Global Sustainability and Innovation Kellie
Ballew recently talked
with Wise as part of the company’s sustain[HUMAN]ability® Leadership
Recognition program, which recognizes organizations that put people at the
center of their sustainability efforts.
KB: re:loom is quite honestly changing the world one family at a time. You teach people a trade, provide a stable salary and benefits for them and help them with housing. And you do all this while using recycled materials. That’s incredible.
LW: Thank you for acknowledging our core missions of sustainability and
human service. We take pride in our commitment to women and, in turn, their
extended families. re:loom is unique. We not only change the outcomes for
homeless and low-income women by empowering them to take charge of their
financial futures through education, training and employment in re:loom’s
weavehouse; we also repurpose and upcycle tons of donated textiles that would
otherwise end up in the landfill. We are very proud to celebrate wins on many
levels every day.
KB: Is this a program that can be replicated elsewhere?
LW: re:loom offers a unique solution that addresses two disparate issues
that affect every community: the economic impact of homelessness and the impact
of waste management on global climate change. While we specifically teach
weaving as a job skill, our primary goal is to instill in women the skills
necessary to become reliable, dependable employees who can take charge of their
financial futures and advance life for their families.
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Join us Thursday, December 5, at 1pm ET for a free webinar on making circular behaviors the easy choice! Nudge & behavioral design expert Sille Krukow will explore the power of Consumer Behavior Design to drive circular decision-making and encourage behaviors including recycling and using take-back services. She will share key insights on consumer psychology, behavior design related to in-store and on-pack experiences, and how small changes in the environment can help make it easy for consumers to choose circularity.
We began to think differently about the things we throw away daily, like
clothes. “Fast
fashion”
creates choice; but it also causes a ripple effect with increased water usage,
pollution
and
waste.
We asked, what happens to the scrim from job sites, and the giveaway bags and
banners from trade shows? We saw the potential in raw materials like these and
began to imagine a second life for them in hand-woven, upcycled new products.
This unique combination has made re:loom a success that is making a tangible
impact on our world.
Communities everywhere can develop similar initiatives to shape future
generations through job training and financial literacy for low-income
individuals. If these initiatives can also address wide-reaching issues such as
social inequity and economic empowerment through innovative, hands-on solutions,
all the better. Identifying ways to reduce society’s carbon footprint is a great
place to start.
KB: What kind of partnerships have been important in making this program a success?
LW: We work closely with corporations committed to reducing their carbon
footprint. For industry leaders like UPS and Delta Air Lines and
institutions like Emory University, Jamestown Properties, and the
Georgia World Congress Center, we repurpose uniforms and other textiles into
meaningful, hand-woven products such as key chains, laptop bags, pet
accessories, rugs and pillows, and more. These partnerships are a win-win-win
for re:loom, our partner companies and the environment. Our combined efforts
share the message that we all care about people and our planet.
KB: What is next for re:loom?
LW: In the coming years, re:loom will scale its operations to work with more
partner organizations and reduce the carbon footprint of daily life here in
Georgia. We are developing new programs and initiatives to broaden our
workforce, expand retail operations for sale of re:loom goods, and increase
corporate and community engagement. We are excited and ready for the
opportunities the future will bring. We are grateful to companies like Shaw
Industries that thoughtfully recognize how we all can do our part to make our
world a better place. Thank you again for this honor.
This is part of a series of articles recognizing the second slate of
organizations to be honored by Shaw’s
sustain[HUMAN]ability®
Leadership Recognition Program. Each of the 10 organizations selected for
this year’s recognition program is a leader in its own right and offers
something from which we can all learn about putting people at the heart of
sustainability. To read more about the other organizations recognized by Shaw,
visit the landing page for this blog
series.
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Shaw Industries
Published Apr 12, 2023 8am EDT / 5am PDT / 1pm BST / 2pm CEST