All MillerCoors Major Breweries Become Landfill-Free Verified
Verification Confirms that Less Than 1 Percent of Waste Generated at Any Major Brewery Goes to the Landfill
CHICAGO (September 12, 2016) — MillerCoors announced today that all eight of its major breweries have earned landfill-free verification from the global nonprofit public health organization NSF International through its Sustainability Division. MillerCoors has remained an industry leader in waste reduction since its first brewery reached landfill-free status in 2011 by leveraging key learnings and the passion of its people to brew beer more sustainably. It is the first beverage company to have all its major breweries verified as landfill-free by NSF International.
NSF International is a trusted independent organization that verifies landfill-free programs for companies around the world. To earn verification, organizations must demonstrate that no more than 1 percent of waste generated at a single site, including recycling vendors, goes to the landfill. Additional criteria include documentation and implementation of waste sorting and management processes, active employee training programs, and routine audits to ensure compliance.
Communicating complex, unfamiliar sustainability claims on CPG packaging
Join us as Applegate and HowGood share insights into marketing lessons, consumer response and understanding, and marketplace data on the expression and communication of new categories of sustainability claims on CPG packaging - as well as tips for avoiding consumer and industry backlash and controversy - Wed, Oct. 16, at SB'24 San Diego.
“Receiving verification from such a reputable organization like NSF International is a tremendous accomplishment, and a testament to the progress we have made as a company and to the work of our employees,” said Kim Marotta, MillerCoors Director of Sustainability. “We are so proud of this recognition and it will help us build momentum in achieving our ambitious 2020 sustainability goals.”
“MillerCoors commitment to stewardship has been strengthened by verification to NSF International’s landfill-free program,” said Jenny Oorbeck, General Manager of Sustainability, NSF International. “Verification to this program demonstrates that MillerCoors has a structured process to identify, quantify and manage waste streams ensuring landfill-free status. This achievement highlights MillerCoors’ dedication to environmental leadership and social responsibility.”
MillerCoors journey to landfill-free operations began in 2009, when the company set a goal to reduce brewery waste by 15 percent by 2015. MillerCoors Trenton, Ohio, Brewery was its first landfill-free location. Trenton’s best practices have provided the foundation for implementing landfill-free processes throughout MillerCoors other major breweries. Since 2009, MillerCoors has reduced its waste across the organization by 89 percent, equal to keeping more than 9 million pounds of waste out of local landfills.
Achieving landfill-free operations at all major breweries is not the end of MillerCoors commitment to waste reduction. By 2020, the brewer aims to achieve landfill-free operations at all its major manufacturing sites in the U.S.
For more information on MillerCoors waste reduction efforts and details on its sustainability strategy and 2020 goals, visit www.millercoors.com/sustainability.
About NSF International:
NSF International is an independent global organization that writes standards, and tests and certifies products for the building materials, food, water, health sciences and consumer goods industries to minimize adverse health effects and protect the environment (nsf.org). Founded in 1944, NSF International is committed to protecting human health and safety worldwide. Operating in more than 165 countries, NSF International is accredited by the American National Standards Institute (ANSI) and is a Pan American Health Organization/World Health Organization Collaborating Center on Food Safety, Water Quality and Indoor Environment.
NSF International sustainability programs draw upon this expertise in standards development, product assurance and certification, advisory services and quality management systems to help companies create more sustainable products, operations, systems and supply chains.
For more information about NSF International’s sustainability’s programs, call +1.734.476.2543, email [email protected] or visit nsfsustainability.org.
About MillerCoors
Through its diverse collection of storied breweries, MillerCoors brings American beer drinkers an unmatched selection of the highest quality beers steeped in centuries of brewing heritage. Miller Brewing Company and Coors Brewing Company offer domestic favorites such as Coors Light, Miller Lite, Miller High Life and Coors Banquet. Tenth and Blake Beer Company, our craft and import division, offers beers such as Leinenkugel’s Summer Shandy from sixth-generation Jacob Leinenkugel Brewing Company and Blue Moon Belgian White from modern craft pioneer Blue Moon Brewing Company. Tenth and Blake also operates Crispin Cider Company, an artisanal maker of pear and apple ciders using fresh-pressed American juice, and imports world-renowned beers such as Italy’s Peroni Nastro Azzurro, the Czech Republic’s Pilsner Urquell and the Netherlands’ Grolsch. MillerCoors also offers pioneering brands such as the Redd’s Apple and Redd’s Wicked Apple franchises and Smith & Forge Hard Cider. MillerCoors seeks to become America’s best beer company through an uncompromising promise of quality, a keen focus on innovation and a deep commitment to sustainability. MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company. Learn more at MillerCoors.com, at facebook.com/MillerCoors or on Twitter through @MillerCoors.
About Great Beer Great Responsibility
“Great Beer Great Responsibility” is MillerCoors commitment to creating a positive and meaningful impact on the social, environmental and economic issues that affect our business, employees and other stakeholders. MillerCoors sustainability strategy and 2020 goals focus on the three areas where it has the greatest impact: Alcohol Responsibility, Environmental Sustainability and People and Communities. Visit www.millercoors.com/sustainability for more information.
###**
Get the latest insights, trends, and innovations to help position yourself at the forefront of sustainable business leadership—delivered straight to your inbox.
Sustainable Brands Staff
Published Sep 12, 2016 12pm EDT / 9am PDT / 5pm BST / 6pm CEST