Press Release
Sustainable Brands and Detroit Public Television (DPTV) Announce Media Partnership

SAN FRANCISCO, May 08, 2017 – Sustainable Brands® recently announced a media partnership with Detroit Public Television (DPTV), a viewer-supported PBS member station that serves the nation’s 11th largest television market. DPTV will work with Sustainable Brands to produce the livestream at the upcoming Sustainable Brands ‘17 Detroit conference, May 22-25 at the Cobo Center in Detroit, Michigan.

Complimentary livestream for SB’17 Detroit will be available to the public through DPTV is set to livestream many of the conference’s keynote speakers and plenary sessions. Additional video footage and blog posts containing content from the conference will be captured by journalists of DPTV’s Great Lakes Bureau such as Mary Ellen Geist, Great Lakes Bureau Chief and a past anchor and reporter for CBS and ABC. This content will be distributed through the website.

“The Sustainable Brands conference will bring leaders, innovators and business practitioners who are committed to conversations about how brands and business as a whole can help to Redefine the Good Life for all.” says David Fiss, the Executive Producer of Live Events at Sustainable Brands. “We’re thrilled about our partnership with DPTV and enhanced ability to involve those outside of the conference center to meaningfully engage in this critical discussion.”

Rich Homberg, President and CEO of Detroit Public Television, believes that “the Sustainable Brands community’s choice of Detroit as the place to convene is the latest example of the city’s significance to our nation. At Detroit Public Television, attention to sustainability, environmental justice and the stewardship of the Great Lakes are all part of our commitment to focusing on the most important issues facing our audience. That’s why we’re using the power of public media to help tell these important stories here."

Sustainable Brands is a global community of brand leaders focused on building shared value through collaborative partnerships to grow and scale positive impact. Live events currently run in 11 cities across 5 continents. Sustainable Brands partners with organizations nationally and globally, including South Pole Group as a Renewable Energy Partner; TerraCycle as a Waste Partner; the Huffington Post, Good Magazine and Upworthy as media partners; and The Nature Conservancy, Harris Research, Wharton, Net Impact and B Lab as affiliate partners.

SB’17 Detroit will bring together 2,000 business leaders, 300-plus speakers, and nearly 100 sponsors and partners for a collective conversation about how businesses can position themselves for success against the backdrop of changing societal needs. The SB’17 Detroit conference marks the launch of a global initiative to Redefine the Good Life, which will explore how smart, future-focused brands can respond to the increasing pressure to better support changing consumers demands. From there, the conversation travels around the world to cities on 5 continents as we imagine the products, services, businesses and infrastructure that will deliver a sustainably flourishing future for all.

For more information on how to get involved in the SB’17 Detroit conference, email [email protected] or call 415.626.2212. The conference will run Monday, May 22nd through Thursday, May 25th at the Cobo Center in Downtown Detroit. More information on conference passes and livestream access can be found at Registration is now open.

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