This is where we come from, everything we do is rooted in sport. Therefore, we believe that, through sport, we have the power to change lives. This core belief guides the way we run our company, how we work with our partners, how we create our products, and how we engage with our consumers.
5 years ago - Fashion and textile industry heavy-hitters are heeding the Ellen MacArthur Foundation’s recent call for a New Textiles Economy with the rollout of new agreements and action plans that consider the full life cycle of garments.
5 years ago - The new wave of conscious consumption, driven largely by millennials and Gen Z, is pushing companies to innovate around social causes.
5 years ago - Chemicals management continues to go mainstream, with sporting goods manufacturer ASICS Corporation and chemical company Stahl joining the growing body of brands, manufacturers and chemical suppliers to achieve bluesign® system partner status.
5 years ago - PR and communications agency Sustainability Consult has published the results of the #WhatBrandsWant survey, projecting considerable growth in the biomaterials market as consumer demand and stakeholder pressure drive brand investment towards the development of bio-based products. Sustainability Consult’s findings reveal a growing commitment towards renewable materials and a shift away from fossil-based products.
5 years ago - Want to subvert the traditional apparel supply chain? You must possess a “little bit of craziness,” according to Giulio Bonazzi, CEO and president of Aquafil, an Italian company that transforms abandoned fishing nets and castoff bits of carpet into good-as-new nylon fibers. Speaking on a panel at the Textile Sustainability Conference in Washington, D.C., last week, Bonazzi noted that his propensity for seeing goldmines in landfills hasn’t always drawn plaudits. In fact, he was often ridiculed.
5 years ago - Big news has been rolling out of the Textile Exchange 2017 Textile Sustainability Conference near Washington, D.C. this week, providing evidence of the major paradigm shift taking place in the apparel and textile industry.
5 years ago - Eight million tons of plastic trash find their way into the world’s oceans every year. If this trend continues, there could be more plastic than fish in the sea by 2050 according to the Ellen MacArthur Foundation. Considerable action is required to avoid this fate, but more and more organizations are beginning to step up to the plate. Creative campaigns that seek to engage consumers through multi-media and innovative products are proving to be an effective way to reach and educate wide audiences quickly, accelerating the uptake of behaviors and actions that could spur meaningful change.
5 years ago - Over the years, adidas and Arizona State University (ASU) have emerged as leaders in the sustainability movement as a result of groundbreaking innovations, education and outreach programs and thought-provoking campaigns designed to solve global sustainability problems. Now, the two forward-thinking entities are teaming up to launch the Global Sport Alliance, a strategic partnership that aims to shape the future of sport and highlight its positive impact on society.
6 years ago - Four years after the collapse of the Rana Plaza garment factory in which 1,134 people were killed, Fashion Revolution has released its 2017 Fashion Transparency Index, which ranks 100 of the biggest fashion companies on their social and environmental policies, practices and impacts.
6 years ago - Just days after Reebok announced plans to introduce a plant-based, compostable shoe later this year, Adidas has launched a new piece of performance footwear featuring midsoles crafted with light and oxygen.
6 years ago - The first-ever public ranking of corporate human rights performance launched today, seeking to highlight the moral and commercial advantages for companies with a strong human rights record.
6 years ago - More than 530 companies and 100 investors – from iconic Fortune 500 firms to small family-owned businesses – are calling on the Trump administration and the new Congress to continue to support policies to accelerate a low-carbon future that will help curb climate change.
6 years ago - According to a new Pure Strategies study, several billion was earned in 2015 from the sustainability efforts of 153 survey respondents, signaling a new way of defining sources of business value. Taking inspiration from sustainability’s positive performance, companies should position their programs to generate the greatest business benefits and to measure and celebrate the gains.
6 years ago - Growing concerns over the environmental and social impacts of the footwear and apparel industry have kickstarted efforts to create more transparent and ethical supply chains and practices, but there is still a significant amount of work to be done, according to a new benchmarking system launched today by KnowTheChain (KTC), a resource for businesses and investors who need to understand and address forced labor abuse
6 years ago - Hot on the heels of its release earlier this month of the world’s first football and running performance products made from upcycled marine plastic waste, adidas continues its journey toward revolutionizing materials with the unveiling of the world’s first performance shoe made using Biosteel® fiber – a synthetic version of spider silk.
6 years ago - SAN FRANCISCO, November 14, 2016 – Members of the Sustainable Brands® community gather in Boston, MA to kick off the 6th annual New Metrics conference. Nearly 300 global senior executives across diverse sectors are convening today through Nov 16th to unveil cutting-edge corporate practices that measure and quantify environmental and social impacts and tie them to financial and business value. Conversations are focusing on Corporate Strategy & Operations, Customer Insights & Engagement, Investor Trends & Relations, as well as Supply Chain Impact & Management.
6 years ago - Today, sportswear leader adidas and environmental organization Parley for the Oceans unveiled the first football and running performance products made from upcycled marine plastic waste, recovered via Parley’s interception and cleanup operations in coastal areas of the Maldives.
6 years ago - “What keeps you up at night?” Solitaire Townsend, co-founder of Futerra, asked this question to 50 sustainability leaders from around the globe on the third and final day of SB ’16 Copenhagen. The core issues most people responded with were inequality, climate change, recession, refugees, biodiversity loss. “It’s the ‘parade of horribles’ that makes sleep tough at times,” said one survey responder. The theme that came out of the expressed fears was division on multiple fronts: Division of opinions, incomes, outlooks.
6 years ago - Today, the Responsible Sourcing Network (RSN), a project of the nonprofit As You Sow, launched its newest initiative, YESS: Yarn Ethically & Sustainably Sourced. YESS will work to eradicate modern slavery in cotton harvesting and yarn production by enabling yarn spinners to identify and eliminate cotton produced with forced labor, and be verified for having fair labor practices. The development of YESS is supported by Humanity United.
6 years ago - BASF is contributing its polymer expertise to the three-year WRAP Consortium project kicked off by the European Commission last year and aimed at developing high-performance sporting goods that can also be recycled. The “Sport Infinity” concept being pursued by cross-industry teams of companies is spearheaded by German sporting goods manufacturer Adidas and is focused in particular on applications in European football, or soccer, as the sport is known in the US.