This is where we come from, everything we do is rooted in sport. Therefore, we believe that, through sport, we have the power to change lives. This core belief guides the way we run our company, how we work with our partners, how we create our products, and how we engage with our consumers.
Adidas
Water Risk Prompting a New Wave of Innovation
8 years ago - What if someone said that they could help jumpstart your creativity? What if they said that the very thing that all businesses need to function can enable new thoughts to flow freely?I’m talking about water. Specifially, corporate water use and risk.I realize that water is hardly the usual domain of expansive, fun, free thinking. But, it should be. What if instead of boring (but essential) lists of what to do to assess water risk, the innovation part was clear?
IKEA, Mars, Novelis, Unilever Among 233 Companies Expressing Support for EPA's Clean Power Plan
8 years ago - Marking the end of the comment period on the Environmental Protection Agency’s Clean Power Plan, 223 companies have announced their support for EPA’s proposed carbon standard for electric power plants, including IKEA, Mars Inc., VF Corporation, Novelis, Levi Strauss, Unilever and Nestlé.
adidas Partners with bluesign, Commits to Additional Best Practices in Chemical Management
8 years ago - Today, the adidas Group announced a strategic partnership with bluesign technologies to further drive sustainable solutions in the Group’s global supply chain.bluesign technologies is the well-established world leading provider of assessment tools for positive chemistry in the textile industry. The bluesign® system, focused on screening and managing chemical input at supplier level, brings multiple benefits such as the more responsible use of resources, the effective management of restricted substances, as well as the elimination of hazardous chemicals in the supply chain.
adidas Addresses Allegations of Toxic World Cup Gear; Greenpeace Shoots Back
9 years ago - Last week, Greenpeace Germany released a report indicting adidas, Nike and Puma for producing gear for the upcoming 2014 FIFA World Cup in Brazil that contains hazardous chemicals. The watchdog group unveiled the results after testing 33 items including boots, goalkeeper gloves and the official “Brazuca” ball, for a range of substances.
Greenpeace Chastising Brands for Toxic World Cup Gear
9 years ago - With less than a month to go before the 2014 FIFA World Cup in Brazil, Greenpeace Germany has released a new report indicting adidas, Nike and Puma for producing soccer gear with hazardous chemicals after testing 33 items including boots, goalkeeper gloves and the official “Brazuca” ball, for a range of substances.
adidas Details Progress on Supplier Audits, Sustainable Materials Use in 2013
9 years ago - In 2013, adidas issued 66 warning letters to suppliers across 14 countries, and terminated nine manufacturing agreements for social and environmental non-compliance, according to the footwear company’s 2013 Sustainability Progress Report, Fair Play, an annual overview of achievements and challenges as well as a progress update on its 2015 sustainability targets.
How to Redefine Capitalism-as-Usual (or 8 Steps to Becoming a Truly Sustainable Brand)
9 years ago - When Patagonia launched its Responsible Economy campaign last fall, VP of Environmental Initiatives Rick Ridgeway eloquently summed up the ‘elephant in the room’ of capitalism: Growth is not sustainable. Ridgeway accepts that evolving from our current economic system will be especially challenging for larger companies with insatiable IPOs, but I’d like to share some ways it not only can be done but is being done.1. CSRCorporate social responsibility has been a fantastic gateway for newcomers to sustainable business values, allowing a brand to better understand its impacts and act as a baseline to refer back to over time.
adidas, M&S, IKEA Among Brands Making Great Strides to Source Slave-Free Cotton
9 years ago - The Responsible Sourcing Network (RSN), a nonprofit dedicated to ending human rights abuses associated with the raw materials found in everyday products, today released a new report, Cotton Sourcing Snapshot: A Survey of Corporate Practices to End Forced Labor. The report includes survey results and ratings of 49 companies in the apparel and home goods industries reflecting steps companies are taking to identify risks and establish procedures to prevent cotton from Uzbekistan picked with forced labor from entering their supply chains.
Westpac Banking Tops Corporate Knights' 2014 Global 100 Index
9 years ago - Corporate Knights, the Toronto-based media and investment advisory company, released the 2014 iteration of its Global 100 Most Sustainable Corporations in the World (Global 100) index today at the World Economic Forum in Davos.In its tenth year, the Global 100 index has come to be a widely followed analysis of corporate sustainability; companies named to the Global 100 are the top overall sustainability performers in their respective industrial sectors.
The Alchemy of Sustainability: 5 Forces That Will Drive More Meaning, Growth and Impact in 2014
9 years ago - At BBMG, we often use archetypes to help reveal a brand’s true character and provide a North Star for the products, services and experiences it can bring into the world.My favorite is the Alchemist, whose core desire is to search out the fundamental laws of how things work and apply these principles to make things happen. The Alchemist integrates physical, environmental and spiritual elements to spark transformation in people, organizations and our times.In 2014, we see an alchemy of economic, environmental and social values that will bring new opportunities for business and society, and we’ve identified five forces that will advance a more sustainable marketplace:
New Greenpeace Report Reveals 'Little Monsters' in Children's Clothing
9 years ago - Hazardous chemicals have been found in children’s clothes and shoes made by major brands including Disney, Burberry and adidas, according to a new report, A Little Story About the Monsters in Your Closet, released yesterday by Greenpeace East Asia.
IKEA, M&S, lululemon Join Brands Protesting Forced Child Labor in Uzbek Cotton Fields
9 years ago - In the lead up to Uzbekistan’s annual cotton fair, a mounting number of international brands and retailers have declared their refusal to source from the country until it ceases the forced labor of children and adults in the cotton fields. Representing an estimated $1.024 trillion USD in revenue, 136 brands and companies have now signed the "Company Pledge Against Forced Child and Adult Labor in Uzbek Cotton," according to the Responsible Sourcing Network.
SAC and Schneider Electric Developing Higg Index 2.0 for Apparel and Footwear Industries
9 years ago - Schneider Electric, a global specialist in energy management, has announced that it has teamed with the Sustainable Apparel Coalition (SAC) to develop and implement a dynamic web-based solution for the SAC’s sustainability assessment tool, the Higg Index 2.0. Utilizing Schneider Electric’s sustainability and energy management software platform, StruxureWare™ Resource Advisor, the platform will be a groundbreaking tool for the apparel and footwear industries.
Adidas Helps Indonesian Suppliers Save Nearly 5,000 Tons of CO2
9 years ago - Suppliers in Indonesia have saved up to 4,715 tons of carbon dioxide since 2011, thanks to an energy efficiency program initiated by Adidas Group and the German Organization for International Cooperation — ‘Deutsche Gesellschaft für Internationale Zusammenarbeit’ (GIZ).Launched in 2011, “Greening Global Supply Chains — Focus on Energy in Indonesia” aimed to build internal capacities within factories so that they would be able to monitor energy use consistently and analyze the data, propose cost-saving measures and identify and review energy management options and the impact of actions taken.Adidas undertook a road show with GIZ to meet with four clusters of suppliers in Indonesia, and all of the 16 targeted suppliers joined the project.
Report: Product Sustainability Investments Will Accelerate as Business Benefits Revealed
9 years ago - Corporate spending on product sustainability initiatives will likely accelerate as sustainable product pioneers such as H&M, Nokia and PUMA share evidence of the business benefits they have achieved, according to a new report from independent analyst firm Verdantix. The study draws on data from a survey of 250 heads of sustainability in 13 countries, as well as interviews with product sustainability experts at PE International, PRé Consultants, Pure Strategies and Quantis.
Adidas Implements New Strategies to Lead in Supply Chain Transparency
9 years ago - Adidas recently released its 2012 sustainability report, which outlines the many successes, as well as the challenges and shortcomings, the athletic wear manufacturer has experienced in the past year. The company has improved transparency within its supply chain, introduced more sustainable manufacturing processes — such as its waterless DryDye t-shirt line — and improved energy efficiency in many of its stores.
Toyota, Ford and Tech Companies Top List of ‘Best Global Green Brands’
9 years ago - For the second year running, Toyota has topped Interbrand’s list of “Best Global Green Brands,” followed by Ford and Honda. Rounding out the rest of the top ten are Panasonic, Nissan, Johnson & Johnson, Volkswagen, Danone, Nokia and Dell. Overall, the technology sector clearly dominated.
The Next Big Leap: Keys to a More Proactive, Creative and Brand-Branding Sustainability Strategy
10 years ago - No matter how often it happens, when a new idea or insight opens up entirely new pathways and possibilities in our minds, there’s always a sense of exhilaration.
Polluting Paradise: Gap, Inc Among Companies Exposed in Indonesian Toxic Water Scandal
10 years ago - In its latest investigation into the polluting effects of the textile industry, Greenpeace International has uncovered the dumping of industrial wastewater containing a cocktail of toxic and hazardous chemicals, and caustic water, directly into the Citarum River in West Java, Indonesia.