BBMG
BBMG is tagged in 87 stories.
Page 4 of 5.
10 years ago
- Target today announced an important step toward increasing product transparency, which the company says it hopes will lead to more sustainable and innovative products.
10 years ago
- A new global consumer study by BBMG, GlobeScan and SustainAbility confirms the rise of nearly 2.5 billion consumers globally who are uniting style, social status and sustainability values to redefine consumption. According to the report, The 2013 Aspirational Consumer Index, more than one-third of consumers globally (36.4%) identify as Aspirationals, defined by their love of shopping (78%), desire for responsible consumption (92%) and their trust in brands to act in the best interest of society (58%). The study draws from telephone and in-person surveys of 21,492 consumers across 21 international markets conducted in April 2013.
10 years ago
- A company that makes a “smart” thermostat wants developers to hack together your connected home. Nest, “The Learning Thermostat,” last week announced a new developer program and Web API that will connect Nest with other items in your home such as lighting, home appliances and home automation.
10 years ago
- On July 15, the sharing economy shifted with the launch of Peers: The movement became more centralized and acquired a more powerful voice. An advocacy group that strives to involve sharing economy users in conversations between business and regulators, Peers is a collaboration between leaders in the industry such as Airbnb, Zipcar, Meetup and TaskRabbit with an internal team experienced in entrepreneurship and organizing for social causes.
10 years ago
- As many stakeholders — including investors, employees and consumers — begin to re-evaluate their perception of value, it is becoming imperative for companies of all industries to credibly measure, analyze and interpret the entire range of costs and benefits for which they are responsible. Below are 13 fairly (as of yet) uncommon types of data analysis that help businesses do just that. You have nothing to lose and much to gain by learning how to:
10 years ago
- When we launched our business in Texas nearly five years ago, our vision was to empower millions of people to reduce their carbon footprint, invest in the dreams and journeys of female entrepreneurs, and create an impact that inspires action. We came together in 2008 as sisters and friend and started our mission-based business, BlueAvocado.Today, we are thrilled to have a variety of eco-collections for food-on-the-go, travel and beauty that can be found at The Container Store, Whole Foods, Target, JC Penney and numerous online retailers.However, a key part of our original vision was to have a made-in-the-USA line, which at the time of our launch (and the height of the recession) was simply too great a challenge.
10 years ago
- While the most hospitable territory for food startups is certainly California, New York is host to its own burgeoning food movement. We spoke with three startups, in different stages of warming up to the New York food scene, that combine their expertise in the digital space with a passion for food. Striving to make local and nutritious food more accessible, they are sparking consumer demand for local food in ways not seen in a century.Collectively, Good Eggs, Farmigo and Urbavour aim to disrupt certain themes in American food production and consumption. In place of the current system, these startups propose:
10 years ago
- It makes sense that an alliance of craft breweries continues to speak out for the Clean Water Act — you can’t make great beer without great water. But what is it about the culture of craft breweries that makes them see sustainability as an innovation imperative? We asked one of the pioneers in the field, Jenn Vervier, New Belgium Brewing’s Director of Strategic Planning and Sustainability.
10 years ago
- In their last semester at UC Berkeley, Alejandro Velez and Nikhil Arora were inspired by a class lecture about the possibilities of growing mushrooms using entirely recycled coffee grounds. The perfect representation of turning waste into wages, after various experimentations the pair founded Back to the Roots in 2009. We caught up with Nikhil to learn more about the company’s business model and its newest offering, a tabletop aquaponic farm.
10 years ago
- BMW has introduced its new BMW i3 electric vehicle (EV) with an "add-on mobility" option, which is part of an effort to win a “meaningful” portion of the EV market by helping owners bypass the traditional impediments to owning EVs.To help curb “range anxiety,” or the fear of being stranded when the battery runs out of juice, BMW is allowing EV owners to borrow gas-powered BMW vehicles for longer drives outside of the current EV range. This comes as part of the company’s wider drive to expand the appeal of its i3 EV.The projected range for its i3 standard model is around 80 to 100 miles on a single charge, BMW says. The company expects the EV market to grow between 150,000 and 160,000 vehicles globally this year, from 7,000 in 2010.
10 years ago
- This video reveals the development process behind Veuve Clicquot's new potato starch packaging - not only is it 100% biodegradable but it's also isothermal, keeping your champagne cool for up to two hours without refrigeration.
10 years ago
- In this interview from the Sustainable Brands 2013 conference in San Diego, BBMG co-founder Raphael Bemporad discusses the need for businesses to engage consumers in ways that will help drive transformational change.To learn how some brands are driving change, check out our #BrandInnovation channel.
10 years ago
- Calling all innovators and implementers! Sustainable Brands and BBMG have launched a new Issues in Focus editorial channel examining the most creative, inspiring and disruptive cases of brand innovation.Guest editor Carola Beeney — joined by BBMG founders Raphael Bemporad and Mitch Baranowski and the SB editorial team — is curating a broad selection of articles to help illuminate this emerging paradigm, for publication throughout the year.
10 years ago
- In the world of sustainable fashion, few designers are pulling off the business model with as much style and substance as Shannon South. BBMG’s proprietary community of Aspirational consumers, The Collective, recently partnered with Shannon for the Remake My Leather Challenge, and we sat down with her to discuss what makes Shannon’s line, Remade USA, different from other sustainably designed product lines.How did you get started as a handbag designer?
10 years ago
- Every now and then, as I discuss various products Sustainable Brands has to offer to our growing community of brands and solution providers, I mention our New Metrics of Sustainable Business conference and I detect either a blank stare or a confused nod. When I pause to find out why, I typically get a response gravitating around these questions: “What exactly are these New Metrics you speak of? How do they affect my company, and why should I care?”Simply put, New Metrics (#NewMetrics) is an umbrella term for the latest and most successful ways businesses are creating and capturing entirely new forms of value, or quantifying previously ignored economic, social and environmental impacts and opportunities.
10 years ago
- One of the core ideas behind sustainable branding is that, by thinking of social problems as business opportunities, companies can gain a competitive advantage. It follows then that a very important core competency in the quest for sustainable branding is the ability to identify social and environmental opportunities and to turn them into innovative business solutions.In other words, much of sustainable branding is about human-centered innovation and understanding how to continuously create relevance and value in the lives of individuals. This is a field that has advanced significantly in recent years with the increasing prominence of approaches such as design thinking, co-creation and customer development.
10 years ago
- For all the talk about how important brands are in people's lives, the evidence points firmly in the other direction.
10 years ago
- The afternoon of day three at SB ’13 continued with more insightful discussions covering an array of timely topics.
10 years ago
- To commemorate Earth Day 2013, Clif Bar’s offices in Emeryville, California, went paperless for one week.
10 years ago
- The BMW brand arguably defines automobile performance, engineering and technology.