Ben and Jerry's
Living Incomes for Farmers Key to Ensuring Sustainability of Cocoa
3 weeks ago - New Fairtrade Foundation campaign calls on the UK government and companies to end ‘shameful’ exploitation of cocoa farmers by 2030, in line with the SDGs.
Financial Services Lead Charge in Linking Financial Performance, Sustainability
1 month ago - Companies increasingly recognize the importance to their bottom line of a comprehensive sustainability strategy, which includes reporting.
Lack of US Climate Policy Putting Companies at Risk; Investors Demand Action
3 months ago - As a record number of global investors calls on governments to accelerate action on climate change, a new CDP analysis shows that some of the largest U.S.-based corporations view climate change as an increasing risk to their bottom line and reputation among consumers and investors.
'Value Change' Program to Help Companies Handle Tricky Scope 3 Emissions
3 months ago - The recent report from the Intergovernmental Panel on Climate Change (IPCC) sounds an alarm: “Limiting global warming to 1.5°C …requires rapid and far-reaching transitions in energy, land, urban infrastructure … and industrial systems.”
Future Value, Submerged Value, 'ROP' & Other Facets of the ROI of Sustainability
4 months ago - Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share the newest credible tools and solutions for assessing the ROI of Sustainable Business.
#NewMetrics18: Dos, Don'ts, Tools and Topics Critical to Sustainability Communication
4 months ago - Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share the newest credible tools and solutions for assessing the ROI of Sustainable Business.
On 30th Anniversary of 'Just Do It,' Nike Puts Kaepernick Where Its Mouth Is
6 months ago - Nike’s 30th anniversary edition of its iconic “Just Do It” campaign, released this week, features embattled football star Colin Kaepernick, in a move practically designed to stir up controversy — but which ultimately aligns perfectly with Nike’s ethos of living courageously.
Liverpool Using Blockchain to Become First Climate-Positive City by End of 2020
8 months ago - The Liverpool City Council is committed to becoming the first climate-positive authority in the world by the end of 2018, through a groundbreaking partnership with the nonprofit Poseidon Foundation, in a bid to make Liverpool the world’s first climate-positive city by the end of 2020.
One Size Does Not Fit All: Brands Creating Bespoke ‘Purpose’ Strategies
8 months ago - At SB’18 Vancouver, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into how brands are finding unique ways to embed social and environmental purpose into all touchpoints. Brands taking a stand! By Lorraine Schuchart
BASF, IKEA, P&G Among Companies Showcasing How Brands Are Redesigning the Good Life
9 months ago - Today, the Sustainable Brands® team has convened, along with 2,000 members of its global community, for the kick-off of SB’18 Vancouver, running June 4-7 at Vancouver Convention Centre West in Vancouver, British Columbia. More than 300 influential brand leaders and practitioners of environmental and social innovation will share new tools and frameworks, cutting-edge business solutions and case studies related to design and innovation for The Good Life.
Sustainable Brands Reveals Final Program Details for SB’18 Vancouver
9 months ago - BASF, P&G, Danone, Starbucks, and Salesforce.org among companies confirmed to showcase how brands are redesigning products and services for The Good Life
Ben & Jerry’s Piloting Platform Connecting Consumers to Their Carbon Footprint
9 months ago - The world’s first retail platform that connects consumers to their own carbon footprint is being piloted by Ben & Jerry’s at its newest Scoop Shop in London. The platform, created by the nonprofit Poseidon Foundation and launched on May 1, uses blockchain technology to integrate carbon markets into transactions at the point of sale, giving retailers and their customers the opportunity to support action on climate change by helping fund forestry conservation projects around the world when they buy and sell everyday items.
What We Can Learn from B Corps' Big Bets on Customer Engagement
10 months ago - Today’s customers are choosing how to spend their dollars based on one of two factors: convenience or shared values. For example, Blue Apron, a grocery delivery company that makes it easier to cook healthy meals, is winning on convenience. But when you have the option of choosing between convenience services, as many customers do in the ride-hailing market, values determine the victor. Lyft is riding (pun intended) on the sharing-economy movement and gaining market share because of its commitment to fair practices with customers and employees. Customers tell their friends they “took a Lyft” as a signal of shared cultural values.
Q&A: Pure Strategies on 20 Years in the Sustainability Trenches
11 months ago - This month, Pure Strategies celebrates 20 years of providing sustainability consulting to companies such as Stonyfield Farms, Ben & Jerry’s, Seventh Generation and Walmart. Its team has been helping to build leading strategies, improve products and packaging, and shift supply chains toward better environmental and social performance for well over 100 organizations over their years of work.
Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good
1 year ago - Good products and profits have long been the hallmark of successful businesses, but in a shifting economic landscape these traditional metrics no longer hold up, as consumers, employees and investors are increasingly looking to corporations to act on environmental and social issues. So how can businesses succeed in an age of disruption?
B Corp Analysis Reveals Purpose-Led Businesses Grow 28 Times Faster Than National Average
1 year ago - New research from B Corp, a network of purpose-driven companies using business as a force for good, has revealed that certified B Corps in the UK are growing 28 times faster than the national economic growth of 0.5 percent.
Purpose Differentiates in an Age of Disruption
1 year ago - What makes a good company successful in an age where we are blessedly cursed with a wide selection of products in every category? With technology being a widespread disruptor, the business landscape is rapidly changing and making some companies obsolete almost overnight. Do you recall Blockbuster?
Brand Purpose in Divided Times: 4 Strategies for Brand Leadership
1 year ago - Us vs Them. Me vs You. Old vs Young. Rich vs Poor. We are feeling more divided than ever. Yet the path to brand relevance and resilience is recognizing what we have in common. Recently we asked 16,000 people globally — across 16 countries, in many languages, in rural and urban areas — about their aspirations for their lives, families and communities.* While the dominant narrative in culture today is that we’re deeply divided — culturally, politically, economically — reading the answers from people across the globe we were reminded that we all share the same aspirations for health, wellbeing, financial security, meaningful relationships and a sense of purpose. So, what’s the problem?
Redefining Ethical Business, Education, Activism, Customer Experiences All Key to 'The Good Life'
1 year ago - Last week, at the third and final SB Buenos Aires event of 2017, perspectives from the worlds of arts, finance, education, big business, healthcare, urban planning, consumers, activist brands and more provided a 360-degree look at how organizations around the world are working to manifest our changing vision of “The Good Life” – and highlighted the amount of work yet to be done.
Ben & Jerry's, Phone2Action Team Up to Turn Ice Cream Lovers Into Activists
1 year ago - To provide its customers with a simple and effective way to take action in support of its advocacy campaigns and engage with local lawmakers and members of Congress, Ben & Jerry’s has struck up a new partnership with Phone2Action, a digital advocacy platform that connects citizens to lawmakers via Facebook, Twitter, text and email.