The Bumble Bee Seafood Company

We keep challenging ourselves to redefine how we think about, source, produce, and consume seafood. It’s a mission we live by in every part of our company — from our people, to our products, and ultimately the planet we share.

Bumble Bee® is committed to the future well-being of our families and our planet, by ensuring that our sustainability practices go far beyond just our fisheries.

Why, for Bumble Bee, Certification Matters for the Future of Sustainable Seafood

Published on June 23, 2022

About a 5 minute read

As anyone who works on sustainable supply chains knows, getting transparency and/or certification on the final pieces can often be the most difficult. Bumble Bee’s goals will require ensuring better practices around catch reporting and verification... View More

Article

Materials & Packaging

Bumble Bee Slips Off Plastic Film, Takes One Step Closer to Circularity

Published on April 6, 2022

About a 5 minute read

Since January, Bumble Bee has switched to using cardboard, instead of plastic film, to wrap all of its products. It’s just one machine, and one company; but the impact is significant — the elimination of an estimated 23M pieces of plastic waste p... View More

Article

Organizational Governance Circular Economy

The Sustainable Brands Network, Ukraine & the Power of Community

Published on March 11, 2022

About a 5 minute read

SB amplifies the actions of its global community and governments in support of Ukraine and reflects on the conflict’s potential impacts on long-term sustainability efforts. ... View More

Article

Collaboration & Co-Creation

Bumble Bee, Ocean Conservancy Join Forces to Rid the World’s Oceans of Ghost Gear

Published on February 25, 2022

About a 4 minute read

The seafood giant and the global nonprofit have expanded their ongoing partnership to not only clean hazardous fishing nets out of waterways, but to try and stop fishers — large and small — from discarding gear in harmful ways. ... View More

Article

New Metrics

Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust

Published on November 11, 2021

About a 15 minute read

At SB’21 San Diego, veterans from sales, marketing, certification, design, finance, agriculture and more agreed: While there’s no checklist for regeneration, a focus on interconnectivity, holistic approaches and actionable goals will lead to meas... View More

Article

Collaboration & Co-Creation

Bumble Bee Plants ‘SeaTrees’ to Kick Off Ocean-Regeneration Initiative

Published on June 7, 2021

About a 4 minute read

Solving the oceans’ critical challenges will require more brands to directly invest in — and get involved with — restoration, regeneration and rehabilitation efforts. Bumble Bee’s partnership with SeaTrees provides a replicable model for what... View More

Article

Circular Economy Materials & Packaging

For Bumble Bee, Circular Packaging Solutions Are Both New, Tried and True

Published on April 8, 2021

About a 5 minute read

The Bumble Bee Seafood Company is diving in headfirst to tackle circular packaging strategies in new ways — and some old ways. ... View More

Article

Community Updates

The Bumble Bee Seafood Company Announces SVP of Global Corporate Responsibility

Published on February 8, 2021

About a 0 minute read

The Bumble Bee Seafood Company today announced the addition of Dr. Leslie Hushka to its senior leadership team as Senior Vice President of Global Corporate Responsibility for the 120-year-old iconic seafood company. Hushka will be responsible for lea... View More

Article

Bumble Bee Revolutionizing the Future of Food Through Radical Transparency

Published on January 19, 2021

About a 4 minute read

Bumble Bee’s adoption of blockchain is not just about dispelling doubt about its fishing practices — it provides a window into quality and supply chain management, which could unlock major savings for the company. ... View More

Article

Redefining Seafood: Creating a Sustainable Seafood Future for a Growing Population

Published on October 9, 2020

About a 1 minute read

In a recent Sustainable Brands™ webinar, Bumble Bee Seafood Company, Good Catch Foods, Atlantic Sea Farms, Blue Nalu, and Bulldog Drummond discussed how they are working together to redefine the seafood industry — to ensure sustainability for all... View More

Article

Consumer Behavior Change Marketing & Communications

Brands for Good Unveils Groundbreaking Research on Sustainable Consumer Behaviors

Published on September 15, 2020

About a 3 minute read

The latest Socio-Cultural Trend Tracker research measures consumer progress against adopting 9 sustainable behaviors, the intention-to-action gap for each, and brand trust scores in the time of COVID-19. ... View More

Article

Community Updates

The Bumble Bee Seafood Company Announces Acceleration of Its Sustainability Efforts

Published on June 15, 2020

About a 1 minute read

Long Time Industry Leader Celebrates World Oceans Month with Commitment to Do More Everyday ... View More

Article

Innovation & Technology

Trending: The Rise and Rise of Plant-Based Proteins

Published on March 5, 2020

About a 5 minute read

Impossible Foods announces another step in its journey toward world domination; while conventional protein giants Bumble Bee and Cargill get in on the meat-free fun with a new partnership, private-label plant-based products. ... View More

Article

Community Updates

Bumble Bee Foods and SAP Create Blockchain to Track Fresh Fish from Ocean to Table

Published on May 22, 2019

About a 0 minute read

SAP and Bumble Bee Foods, North America’s largest branded shelf-stable seafood company, today announced Bumble Bee Foods is using the SAP® Cloud Platform Blockchain service to trace the journey of yellowfin tuna from the Indonesian ocean to the di... View More

Article

Marketing & Communications Marketing & Communications

ISEAL Alliance Launches New Tool for Buyers to Challenge Credibility of Ecolabels

Published on June 3, 2015

About a 3 minute read

ISEAL Alliance, the global association for sustainability standards and labels, has launched its new “Challenge the Label” website with downloadable tools that helps companies choose credible sustainability labels for their products. ISEAL’s Di... View More

Article

Consumer Behavior Change

Nestlé, Campbell's, Coke Among Companies That Eliminated 6.4T Calories from U.S. Marketplace

Published on January 13, 2014

About a 4 minute read

16 of the nation’s leading food and beverage companies sold 6.4 trillion fewer calories in the United States in 2012 than they did in 2007, according to the findings released last week by the Robert Wood Johnson Foundation (RWJF). The companies, ac... View More

Article

Collaboration & Co-Creation

World Bank Says Businesses Must Collaborate to Help Save Oceans

Published on October 21, 2013

About a 3 minute read

Businesses must work with government and the scientific community to help counter damage to the world’s oceans, according to a panel established by the World Bank to advise the Global Partnership for Oceans (GPO).The Blue Ribbon Panel consists of 2... View More

Article

Collaboration & Co-Creation

Bumble Bee Foods Announces New MSC-Certified 'Wild Selections®' Line To Benefit WWF

Published on April 23, 2013

About a 3 minute read

Bumble Bee Foods today announced the introduction of Wild Selections® – a new line of products certified by the Marine Stewardship Council (MSC). A portion of the proceeds from the sale of Wild Selections® will support World Wildlife Fund’s (WW... View More

Upcoming Events

October 13-16, 2025

SB'25 San Diego

US Event

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April 9-10, 2025

SB Member Network: Accelerating Good Growth Spring Member Meeting

Member Event

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Thursday, April 17, 2025

The Future of Scope 3: Mastering Value Chain Sustainability with Insetting

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The Bumble Bee Seafood Company

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Upcoming Events

SB'25 San Diego

SB Member Network: Accelerating Good Growth Spring Member Meeting

The Future of Scope 3: Mastering Value Chain Sustainability with Insetting