GlobeScan

GlobeScan

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GlobeScan is an insights and strategy consultancy, focused on helping our clients build long-term trusting relationships with their stakeholders. Offering a suite of specialist research and advisory services, we partner with business, NGOs and governmental organizations to meet strategic objectives across reputation, sustainability and purpose.

GlobeScan is tagged in 60 assets. Page 2 of 3.
Article
Organizational GovernanceMarketing & Communications
To Be an Anti-Racist Brand: Start by Being Aware, Additive and Alive
To Be an Anti-Racist Brand: Start by Being Aware, Additive and Alive
Published on February 22, 2021
About a 7 minute read

The next frontier of sustainability is regeneration — building brands that actively restore and renew a system. And that’s as true for our systems that continue to allow racial injustice as for our environmental ecosystems. ... View More

Article
Marketing & CommunicationsCircular Economy
Complementary Studies Provide Glimpses into Consumers’ Minds During Most Difficult Year in Modern History
Complementary Studies Provide Glimpses into Consumers’ Minds During Most Difficult Year in Modern History
Published on January 5, 2021
About a 11 minute read

Amidst the uncertainty of the world during a global pandemic, two key pieces of 2020 research offered hope and optimism about what purpose-driven brands can achieve in 2021 — buoyed by new attitudes, opinions, and desires from consumers. ... View More

Article
Consumer Behavior ChangeMarketing & Communications
Is Black Friday Dying? Consumers Say They Want to Spend Less This Holiday Season
Is Black Friday Dying? Consumers Say They Want to Spend Less This Holiday Season
Published on November 23, 2020
About a 4 minute read

New GlobeScan research found that 77% of consumers are interested in choosing products that last longer, and 53% said they were interested in buying fewer things, in general. But there remains a gap between intention and action. ... View More

Article
Consumer Behavior ChangeMarketing & Communications
People Need Help Turning Healthy, Sustainable Aspirations into Action
People Need Help Turning Healthy, Sustainable Aspirations into Action
Published on October 7, 2020
About a 5 minute read

New global public-opinion research from GlobeScan reveals that people need and want help from brands to change their lifestyles to become healthier and more sustainable. ... View More

Article
Marketing & CommunicationsCircular EconomyOrganizational Governance
Survey: Gen Z Counting on Brands to Help Create a ‘Radically Better Future’
Survey: Gen Z Counting on Brands to Help Create a ‘Radically Better Future’
Published on September 22, 2020
About a 4 minute read

New BBMG-GlobeScan study finds the next generation of citizens is looking for transformative brand leadership, co-created solutions, and radical change for the future they want. ... View More

Article
Finance & InvestmentMarketing & Communications
Global Public Thinks GDP Should Include Health, Education, Environmental Data
Global Public Thinks GDP Should Include Health, Education, Environmental Data
Published on July 29, 2020
About a 2 minute read

The 2020 GlobeScan-Ethical Markets “Beyond GDP” survey finds that an average of 72% of people across 11 countries would prefer to broaden GDP to incorporate these additional data. ... View More

Article
Community Updates
Sustainable Brands Convenes Global Brand Leaders at SB’19 Detroit
Sustainable Brands Convenes Global Brand Leaders at SB’19 Detroit
Published on June 4, 2019
About a 7 minute read

Sustainable Brands® kicks off SB’19 Detroit, its largest community gathering of global brand and sustainability leaders dedicated to advancing social and environmental innovation today at the Cobo Center in downtown Detroit. ... View More

Article
Organizational Governance
SB’19 Paris: The Future of Leadership Is Bold, Brave and Feminine
SB’19 Paris: The Future of Leadership Is Bold, Brave and Feminine
Published on April 25, 2019
About a 4 minute read

Europe’s largest event on innovation and sustainability, Sustainable Brands '19 Paris — taking place this week — echoes the growing call for a shift away from ‘command and control’ styles of leadership. Because time is running out… ... View More

Article
Organizational GovernanceOrganizational GovernanceGlobal Partners
3 Lessons Learned from SB’19 Paris, Day 1
3 Lessons Learned from SB’19 Paris, Day 1
Published on April 24, 2019
About a 10 minute read

Across Europe, activists demanding more action on issues that matter have taken over the narrative. Tapping into business innovation to help change the world for the better is now firmly accepted as a crucial part of the puzzle. As speakers highlight... View More

Article
Marketing & Communications
Study: Consumers Want to Trust the Fish They Are Eating
Study: Consumers Want to Trust the Fish They Are Eating
Published on March 1, 2019
About a 7 minute read

The vast majority of consumers across 22 countries would like to see sustainability information for seafood products in stores and on packaging. ... View More

Article
Collaboration & Co-CreationCollaboration & Co-Creation
The Biggest Threat to Life Below Water? Apathy
The Biggest Threat to Life Below Water? Apathy
Published on November 14, 2018
About a 3 minute read

Our oceans have never been more threatened. The great challenges of overfishing, climate change, pollution and habitat loss have taken a terrible toll, jeopardising vital fish stocks and the lives and livelihoods of the hundreds of millions who depen... View More

Article
Marketing & CommunicationsMarketing & Communications
GlobeScan, Sustainable Apparel Coalition Partner on Consumer Engagement Initiative
GlobeScan, Sustainable Apparel Coalition Partner on Consumer Engagement Initiative
Published on August 29, 2018
About a 2 minute read

Sustainability research consultancy GlobeScan and the Sustainable Apparel Coalition (SAC) have partnered on a study to develop communication guidelines and materials for engaging consumers on the Higg Index — a holistic suite of tools for measuring... View More

Article
Organizational GovernanceOrganizational Governance
Transformational Leadership in Action ... and In Transition
Transformational Leadership in Action ... and In Transition
Published on June 11, 2018
About a 6 minute read

Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights ... View More

Video
All In: The Future of Business Leadership
All In: The Future of Business Leadership
Published on June 5, 2018
Runtime: 17:36

An exciting new book launching at SB’18 Vancouver, All In: The Future of Business Leadership looks at the scale and change of pace that the environment and society are experiencing through the lens of sustainability leadership, particularly the pr... View More

Article
Community Updates
Sustainable Brands Gathers Global Brand Innovation Leaders at SB’18 Vancouver
Sustainable Brands Gathers Global Brand Innovation Leaders at SB’18 Vancouver
Published on June 4, 2018
About a 5 minute read

Sustainable Brands kicks off its largest community gathering today with Sustainable Brands '18 Vancouver at the Vancouver Convention Centre West in Vancouver, British Columbia. Over 2,000 business executives along with their teams from 33+ countries... View More

Article
Supply Chain
2018 Promises to Further Raise the Sustainability Bar
2018 Promises to Further Raise the Sustainability Bar
Published on April 30, 2018
About a 9 minute read

As we approach the 2020 deadline for many corporate sustainability pledges, plus the commitments made in the New York Declaration on Forests, sustainable business practices are front and center in the minds of decision-makers. The next twelve months ... View More

Article
Organizational GovernanceOrganizational Governance
The Key to Authentic Engagement: Purpose Metrics that Matter
The Key to Authentic Engagement: Purpose Metrics that Matter
Published on March 22, 2018
About a 10 minute read

This is the sixth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below. ... View More

Article
Organizational GovernanceOrganizational Governance
Sustainability Leaders Daunted, But Willing to Work Together to Help Build ‘The Good Life’
Sustainability Leaders Daunted, But Willing to Work Together to Help Build ‘The Good Life’
Published on June 21, 2017
About a 7 minute read

This blog is part of the GlobeScan-SustainAbility Leaders Survey 20th anniversary project being conducted by GlobeScan and SustainAbility in partnership with Interface. ... View More

Article
Organizational Governance
SB’17 Detroit, Day 1: Redefining the Good Life with Courage, Reinvention and Pashon
SB’17 Detroit, Day 1: Redefining the Good Life with Courage, Reinvention and Pashon
Published on May 23, 2017
About a 7 minute read

We jump-started an incredibly action-packed week here at SB'17 Detroit with powerful plenaries from thought leaders, researchers and on-the-ground change-makers working to Redefine the Good Life in Detroit and beyond. ... View More

Video
The Good Life through the Lens of Global Sustainability Influencers
The Good Life through the Lens of Global Sustainability Influencers
Published on May 22, 2017
Runtime: 11:54

This presentation will unveil new research data that helps explain how sustainable business leaders and influencers around the world currently imagine The Good Life and the roles they believe brands can play in delivering it. Representing a partnersh... View More

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