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Social Value, Meaningful Brands, Human Capital Valuation Set New Metrics Day One Abuzz
9 years ago - As the definition of value continues to evolve, the demand for business to demonstrate its ability to create value of various forms for all stakeholders — and not just profit for shareholders — is increasing, and the question of how this value is identified, measured and communicated becomes paramount. The New Metrics of Sustainable Business Conference has convened some of sustainability’s top minds to examine leading-edge work that is expanding the way business creates, quantifies and manages the value it delivers through the metrics it adopts.
Reality Check: Climate Counts Launches World's First Science-Based Carbon Rating
10 years ago - On Tuesday at the New Metrics of Sustainable Business Conference, Climate Counts will present initial findings of the first-ever science-based rating of corporate carbon emissions. The study, conducted by Center for Sustainable Organizations (CSO) Executive Director Mark McElroy and Bill Baue, applies CSO's Context-Based Carbon Metric, which compares company carbon emissions to science-based targets.
13 New Types of Data Analysis Every Business Should Consider
10 years ago - As many stakeholders — including investors, employees and consumers — begin to re-evaluate their perception of value, it is becoming imperative for companies of all industries to credibly measure, analyze and interpret the entire range of costs and benefits for which they are responsible. Below are 13 fairly (as of yet) uncommon types of data analysis that help businesses do just that. You have nothing to lose and much to gain by learning how to:
Does Your Sustainability Pitch Make Enough Sense to Your CFO?
10 years ago - Many experts have observed in recent months that innovating for sustainability seems to be attracting mainstream attention, particularly at Fortune 500 companies and among forward-looking social entrepreneurs. The growth of the Sustainable Brands community certainly supports that claim, with an audience of over 2,800 boasting more than $4 trillion in combined annual revenue represented at SB’13 earlier this summer. At the same time, however, in the majority of cases sustainability is still not part of firms' core strategies. And we can’t expect to be on the right long-term trajectory if all we do is encourage employees to switch to double-sided printing.
Johnson & Johnson, P&G to Halt Use of Microbeads in Beauty Products
10 years ago - Johnson & Johnson has started to phase out the use of polyethylene microbeads in beauty products, and is working on an eco-friendly alternative, after activists from environmental group the 5 Gyres Institute found large amounts of the beads in the Great Lakes.Microbeads are used in beauty products as a means of scrubbing away dead skin. After being washed down the drain, the plastic beads are too small to be adequately captured by wastewater treatment and end up in rivers, lakes and the ocean.
Five Reasons Every Business Should Care About the New Metrics of Sustainable Business
10 years ago - Every now and then, as I discuss various products Sustainable Brands has to offer to our growing community of brands and solution providers, I mention our New Metrics of Sustainable Business conference and I detect either a blank stare or a confused nod. When I pause to find out why, I typically get a response gravitating around these questions: “What exactly are these New Metrics you speak of? How do they affect my company, and why should I care?”Simply put, New Metrics (#NewMetrics) is an umbrella term for the latest and most successful ways businesses are creating and capturing entirely new forms of value, or quantifying previously ignored economic, social and environmental impacts and opportunities.
Toyota, Ford and Tech Companies Top List of ‘Best Global Green Brands’
10 years ago - For the second year running, Toyota has topped Interbrand’s list of “Best Global Green Brands,” followed by Ford and Honda. Rounding out the rest of the top ten are Panasonic, Nissan, Johnson & Johnson, Volkswagen, Danone, Nokia and Dell. Overall, the technology sector clearly dominated.
Storytelling the Overriding Theme on Final Day of SB '13
10 years ago - There was hardly an empty seat in the house for Jonah Sachs’ “crash course in masterful storytelling.” Attendees learned the history of oral tradition and why humans have used stories to take in and share information for thousands of years. Sachs shared a five-part strategy to telling stories that get shared and let everyone in the room practice telling their own stories using characters and morals that illustrated underlying core values. The session concluded with examples of successful story-based marketing campaigns, brand gifts and an overview on brand archetypes.
Chevron, Johnson & Johnson Commit to Helping Meet UN Millennium Development Goals
10 years ago - Chevron, Johnson & Johnson and BD announced at the GBCHealth Annual Conference earlier this month commitments to combat HIV/AIDS, improve maternal and child health and advance tuberculosis initiatives, respectively.The U.S. and Swedish governments and other partners also announced a program to facilitate the delivery of lifesaving health supplies such as bed nets, medicines and contraceptives to 126 low- and middle-income countries.
How Might We Re:Imagine Consumption? Conditions for Success and a Call for Collaboration
10 years ago - Consumption (noun); the action of using a resource. We know consumption is a primary driver of the inherent unsustainability of modern living. For those yet to be convinced that our way of life is not sustainable (adjective — able to be maintained at a certain level), reflect on the fact that last Friday, May 10th, levels of carbon dioxide in the atmosphere peaked at 400 ppm. Also reflect on the fact that the desire for a $1 T-shirt has driven the most appalling standards in many apparel supply chains and the recent deaths of over 1000 garment workers in Bangladesh.
Poll: 90% of Hospitals Increasing Sustainability Investment
10 years ago - A poll conducted among several hospital administrators at the recent CleanMed 2013 Conference found most hospitals are increasing sustainability investments and committing to greener healing environments.
AT&T, Mattel Top CR Magazine 100 Best Corporate Citizens List
10 years ago - CR magazine last week released its 2013 100 Best Corporate Citizens List, which ranks companies based on disclosure and performance measures covering environment, climate change, employee relations, human rights, governance, finance and philanthropy.
Holistic, Brand-Led EPR Initiatives Key for Achieving Benefits of Circular Economy
10 years ago - With three billion new middle-class consumers projected to enter the global marketplace in the coming decades[1], it is now widely acknowledged that the global economy of tomorrow will face material scarcity and supply chain insecurity at an unprecedented scale — an inevitable consequence of an industrial era based on a make/use/dispose model. These new realities have galvanized an international community of academia, NGOs, governments and corporate interests to promote new principles to guide future economic decision-making.
Earthwards: Johnson & Johnson’s Drive Toward a Healthy Future
10 years ago - Sustainability is no longer a fleeting trend. It is becoming a standard practice of companies both large and small, across multiple industries here in the United States and around the world. The health care sector is no different.
Linking “greener” operations to mission of healing is key to long-term sustainability of health care organizations
10 years ago - New Brunswick, NJ (Sept. 26, 2012) – At today’s 2012 CleanMed Europe Conference, a research study was showcased revealing that increased global demand for more sustainable health care is driving the creation of “greener” products and purchasing guidelines among health care institutions.
Johnson & Johnson Recognized for Leadership in Green Health Care
11 years ago - Johnson & Johnson Recognized for Leadership in Green Health Care Wednesday, May 2, 2012 - 11:45am
Sustainability Ranks High in Global Healthcare Purchasing Decisions, New Research Reveals
11 years ago - Press Release Monday, April 30, 2012 - 9:00am (3BL Media) April 30, 2012 - When it comes to health care products, environmental sustainability and green attributes rank high in the purchasing decisions of Institutional Delivery Networks (IDNs) and hospitals in the United States, Brazil, Germany, and Italy, new research reveals.
Thought Leadership and Sustainability: As Within, So Without
11 years ago - The more things change, the more they stay the same. Like most clichés, this one conveys some truth, as do words attributed to ancient Greek poet Hermesianax: “As within, so without.” Those who have endured inner-work fully enough to enjoy the outward results will attest that self-awareness leads to empowerment, which in turn leads to voice. Leadership, expressed thro