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Puma

As one of the world’s leading sports brands, it’s only natural that we want to stand on the same playing field as the fastest athletes on the planet. To achieve that, the PUMA brand is based on the very values that make an excellent athlete.

Puma

Puma is tagged in 50 stories. Page 2 of 3.
Does Monetization Equal Integrated Reporting?
Does Monetization Equal Integrated Reporting?

9 years ago - By now, most readers of these pages will have noticed the emergence of social and environmental monetization schemes intended to quantify in financial terms the otherwise non-financial impacts of organizations. But do these schemes really qualify as sustainability measurement and reporting systems or even integrated reporting methods as some of their makers claim?

The Mindset Gap in Addressing Sustainability Context
The Mindset Gap in Addressing Sustainability Context

9 years ago - This is the third in a four-part series by Ralph Thurm and Nick De Ruiter examining Sustainability Context.

#SB14sd: C2C Product Innovation Institute Launches Report Showcasing 10 Companies Showing Us the Way Forward
#SB14sd: C2C Product Innovation Institute Launches Report Showcasing 10 Companies Showing Us the Way Forward

10 years ago - Today, our impact on the world is at a crossroads. Our planet has 7 billion people, and expected to be 9 billion by 2020. At Sustainable Brands, we are familiar with how a healthy and prosperous future can be achieved by working to innovate well-designed products with reusable and safe materials, and made without the need to deplete precious resources or energy. We are happy to share initial reports that illustrate how certain companies have proven responsible leadership. We can give consumers good choices.

Greenpeace Chastising Brands for Toxic World Cup Gear
Greenpeace Chastising Brands for Toxic World Cup Gear

10 years ago - With less than a month to go before the 2014 FIFA World Cup in Brazil, Greenpeace Germany has released a new report indicting adidas, Nike and Puma for producing soccer gear with hazardous chemicals after testing 33 items including boots, goalkeeper gloves and the official “Brazuca” ball, for a range of substances.

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Integration Is Key – SAP’s Thomas Odenwald on Natural Capital Accounting (Part Two)
Integration Is Key – SAP’s Thomas Odenwald on Natural Capital Accounting (Part Two)

10 years ago - The prospects of Natural Capital Accounting (NCA) are capturing the attention of the sustainability community at large, and with good reason. In part one of our two-part interview with Thomas Odenwald, SAP's Senior Vice President of Sustainability, he explained the three angles from which the company is approaching NCA; here, he offers steps for implementation.Dimitar Vlahov: This all sounds both promising and practical to me. What would you recommend the Sustainable Brands community to focus on in terms of specific next steps?

Environmental Profit & Loss Accounting: Can We Make It Work?
Environmental Profit & Loss Accounting: Can We Make It Work?

10 years ago - In November 2013 the first World Forum on Natural Capital took place in Scotland, signaling that the concept of natural capital accounting (NCA) as pioneered through emerging tools such as the Environmental Profit & Loss (EP&L) account is starting to pick up pace. Even more recent is the establishment of the Natural Capital Business Hub in February, showcasing a broad range of promising natural capital case studies that have yielded a positive return on investment.

Savitz: How HR Is Helping Top Brands Embed Sustainability Throughout Life of Workforce
Savitz: How HR Is Helping Top Brands Embed Sustainability Throughout Life of Workforce

10 years ago - In part one of our review of Andrew Savitz’s book Talent, Transformation, and the Triple Bottom Line, we explored why human resource managers should be involved in a brand’s sustainability initiatives. Now, we’ll look at how companies can leverage HR to achieve sustainable growth throughout the entire workforce lifecycle, starting from employee selection all the way to retirement.

Nike, PUMA in Talks with Chemist Revolutionizing Bio-Based Materials
Nike, PUMA in Talks with Chemist Revolutionizing Bio-Based Materials

10 years ago - University of Delaware professor Dr. Richard Wool is setting about revolutionizing bio-based materials for a wide variety of applications. The professor of chemical and biomolecular engineering — who is also director of UD’s Affordable Composites from Renewable Resources (ACRES) program — has already developed safer chemical adhesives, composites, foams and circuit boards from renewable resources through processes that require less water and energy to produce and create less hazardous waste compared to petroleum-based processes, according to Science Daily.

First I:CO City Initiative Helping San Francisco Achieve Zero Textile Waste
First I:CO City Initiative Helping San Francisco Achieve Zero Textile Waste

10 years ago - I:CO, a leading global, end-to-end solutions provider for the reuse and recycling of clothing, shoes and other textiles, today launches its first-ever I:CO City initiative with the City of San Francisco. The launch creates a public, private and non-profit infrastructure to make it easy, convenient and rewarding for residents and businesses to recycle textile-related items.In alignment with San Francisco’s goal of zero waste by 2020, I:CO will serve as the lead textile collection and processing partner to divert this waste from landfill and give these items new life.

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Top 10 Ways Brands Used Their Power to Create a More Sustainable World in 2013
Top 10 Ways Brands Used Their Power to Create a More Sustainable World in 2013

10 years ago - 2013 was a banner year for companies using their muscle to drive transformative change, both internally and globally. Without further ado, here is just a taste of some of the progress we found most inspiring.

Help Us Help You: Thrive as a Purpose-Driven Brand with New Data, Tools and Success Stories
Help Us Help You: Thrive as a Purpose-Driven Brand with New Data, Tools and Success Stories

10 years ago - Sustainability experts often talk about the need for — and opportunities in — embedding systems thinking and sustainability-driven innovation into every aspect of a business. It sounds quite sexy, but it very often is a long and messy process that takes years, even at companies whose executives ‘get it’ (and that is still a small minority of companies, mind you). Baking significant improvements into product design, manufacturing, supply chain and operations is challenging enough, but not at all the end of the story for companies that want to capture a full set of sustainability benefits.

B Team Meets with One Young World Delegates to Discuss the Future of Business and Leadership
B Team Meets with One Young World Delegates to Discuss the Future of Business and Leadership

10 years ago - On October 5, the One Young World conference, which convenes young people around the world to create positive change, gathered several leaders in the sustainability world to discuss the future of the integration of the environment and the economy. Known as “The B Team,” members Sir Richard Branson, founder of Virgin Group; PUMA chairman Jochen Zeitz; Arianna Huffington, president of The Huffington Post Media Group Paul Polman; Prof.

Ecosystem Services & Corporate Sustainability: Integrating the Value of Forests Into Business with REDD+
Ecosystem Services & Corporate Sustainability: Integrating the Value of Forests Into Business with REDD+

10 years ago - Ecosystem services — or the flows of natural capital from the environment into human economies and societies – have traditionally been thought of and treated as ‘free,’ resulting in their mismanagement and degradation. Emerging research is beginning to change this paradigm by quantifying the values of ecosystem service flows — and the implications are becoming especially relevant for corporations.

13 New Types of Data Analysis Every Business Should Consider
13 New Types of Data Analysis Every Business Should Consider

10 years ago - As many stakeholders — including investors, employees and consumers — begin to re-evaluate their perception of value, it is becoming imperative for companies of all industries to credibly measure, analyze and interpret the entire range of costs and benefits for which they are responsible. Below are 13 fairly (as of yet) uncommon types of data analysis that help businesses do just that. You have nothing to lose and much to gain by learning how to:

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Report: Product Sustainability Investments Will Accelerate as Business Benefits Revealed
Report: Product Sustainability Investments Will Accelerate as Business Benefits Revealed

10 years ago - Corporate spending on product sustainability initiatives will likely accelerate as sustainable product pioneers such as H&M, Nokia and PUMA share evidence of the business benefits they have achieved, according to a new report from independent analyst firm Verdantix. The study draws on data from a survey of 250 heads of sustainability in 13 countries, as well as interviews with product sustainability experts at PE International, PRé Consultants, Pure Strategies and Quantis.

Follow-Up to SB'13: Bob Willard on the Emergence of Capitalism 2.0
Follow-Up to SB'13: Bob Willard on the Emergence of Capitalism 2.0

11 years ago - Bob Willard is an expert on quantifying and selling the business value of corporate sustainability strategies. He serves on the advisory boards of The Natural Step Canada and Forum for the Future US, and his fourth book, The New Sustainability Advantage was published in 2012.

US Suspends Trade Privileges with Bangladesh, Pressuring Factories, Brands to Comply with Safety Standards
US Suspends Trade Privileges with Bangladesh, Pressuring Factories, Brands to Comply with Safety Standards

11 years ago - On Thursday, the Obama Administration announced that it would be suspending trade privileges extended to Bangladesh as a result of the country's neglect of workers' rights. "I have determined that it is appropriate to suspend Bangladesh's designation … because it is not taking steps to afford internationally recognized worker rights to workers in the country," President Obama wrote in a message to Congress. The decision, regarded widely as a stern warning to the nation, will effectively end special tax breaks on exports to the US that are meant to help developing economies.

Richard Branson and Jochen Zeitz Launch 'B Team' to Foster Sustainable Business
Richard Branson and Jochen Zeitz Launch 'B Team' to Foster Sustainable Business

11 years ago - Virgin Group founder Sir Richard Branson and PUMA Chairman Jochen Zeitz have launched a new non-profit call “The B Team,” which aims to deliver a new way of doing business that prioritizes people and planet alongside profit — a "Plan B" for businesses the world over.

Raucous Debate, Product Innovations, Women, Biodiversity Celebrated in Sessions on SB '13 Day Three
Raucous Debate, Product Innovations, Women, Biodiversity Celebrated in Sessions on SB '13 Day Three

11 years ago - The afternoon of day three at SB ’13 continued with more insightful discussions covering an array of timely topics.

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Puma, Microsoft Call For Forest Protection To Combat Climate Change at REDD+ Talks
Puma, Microsoft Call For Forest Protection To Combat Climate Change at REDD+ Talks

11 years ago - Corporate leaders and experts on global warming and climate change policy came together on Earth Day in Sausalito, California for REDD+ Talks, an inaugural event focused on how emissions from deforestation contributes to global warming and how this will affect the business world.