Sustainable Brands
Sustainable Brands is the premier global community of brand innovators who are shaping the future of commerce worldwide. Since 2006, our goal has been to inspire, engage, and equip business leaders and practitioners who see social and environmental challenges as an essential driver of brand innovation, value creation, and positive impact.
Sustainable Brands Community Ignites Discourse around the ‘Good Life’
SAN FRANCISCO, January 25, 2017 – The Sustainable Brands® community will launch its largest global initiative to date at SB’17 Detroit, May 22-25, 2017. This marks the beginning of a 3-year journey among global business and brand leaders who are... View More
PrintEco: Partnering with Competitors to Double Down on Sustainable Printing
Two years ago a story was penned here on Sustainable Brands about a partnership between my company, PrintEco - a small startup with an app to enable more efficient printing - and Domtar, one of the largest paper & pulp manufacturers in North Amer... View More
The Challenge of Authentic Purpose
I was absolutely delighted to read the recent announcement from Sustainable Brands CEO KoAnn Vikoren Skrzyniarz revealing that the theme of SB ‘16 San Diego will be ‘activating purpose.’ This year’s event is dedicated to helping businesses an... View More
5 Evolving Reasons Every Business Should Care About #NewMetrics
If you are a regular or even semi-regular reader of Sustainable Brands, you are likely familiar with our New Metrics (#NewMetrics) events and publications. ... View More
A Meditation on Business Model Innovation for Sustainability
This year, Sustainable Brands San Diego is all about the ‘How.’ Companies want to know how to act on sustainability imperatives in the most effective way, but navigating the jungle of buzzwords and complex strategic frameworks is no walk in the p... View More
SB'15 Istanbul Kicks Off Sustainable Brands' 'How Now' Theme
This week, Sustainable Brands’ third annual Istanbul conference brought together global and local brands, thought leaders and NGOs to explore how to make the shift to a sustainable future. Through this year’s theme, ‘How Now,’ the over 500 at... View More
Five Case Studies Proving the ROI of Sustainability
Sustainable Brands has pulled together this compilation of five research studies that collectively demonstrate the positive ROI of sustainability from a variety of angles, including company revenue, stock performance, cost reduction, brand reputation... View More
#SustyGoals 3: GE's Gretchen Hancock on Context-Based Goal-Setting (Part 2)
At SB's third annual #NewMetrics Conference at the University of Pennsylvania in September, the need for next-generation sustainability goals — which measure progress toward real-world goal-lines such as carbon budgets, water tables, and living wag... View More
PulpWorks Out to Save People and Planet from Painful Plastic Packaging
Each week leading up to our SB London conference, where the winner of the SB London Innovation Open (SBIOL) will be announced on November 18, we will get to know each of our four finalists. This week, meet PulpWorks. ... View More
Sustainable Brands Announces SB London 2012 Conference Speakers
SAN FRANCISCO, Calif., September 12, 2012– Sustainable Brands today revealed an early look at top tier speakers for its upcoming SB London 2012 conference, focusing on sustainability as a worldwide driver of business growth, brand value and innovat... View More
Sustainable Brands ’12 Innovation Open Partners with GOOD Maker to Publicly Elect the Tenth Finalist in Revolutionary Innovation
SAN FRANCISCO, Calif., April 25, 2012 – The Sustainable Brands Innovation Open (SBIO) has recently issued a challenge to for-profit start-ups: offer ideas that improve people’s lives and/or the environment. ... View More
