Toyota
We create vehicles by listening and responding to you. Why? Because it’s our belief that our cars should do more than help you go places on the road, they should also help you go places in life.
3 Psychological Concepts That Can Propel Your Sustainability Efforts
These three concepts highlight how understanding human thought processes can influence the adoption of sustainable behaviors and promote corporate sustainability. Think about the messages you’re giving as a business, and how these can be tweaked to... View More
SB’21 Asia-Pacific: In Asia, the Time for a Sustainable Recovery Is Now
In many parts of Asia, COVID-19 is relatively under control; and the focus is on recovery. How the region responds, and how much companies push for a sustainable post-pandemic economy could influence the entire world, due to Asia’s place as the glo... View More
To Market Sustainability, Focus on What Consumers Love, Not What They Hate
Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped companies attract consumers who were revolting... View More
Global Practitioners Gather to Compare Notes on Redesigning the #GoodLife
Last year, the Sustainable Brands community gathered around the world throughout the year to share insights on how they – and their customers – were “redefining the good life.” This year, the conversation has progressed from the ‘what’ to... View More
Q&A: Dr. John Izzo on Creating Competitive Advantage in an Age of Social Good
Good products and profits have long been the hallmark of successful businesses, but in a shifting economic landscape these traditional metrics no longer hold up, as consumers, employees and investors are increasingly looking to corporations to act on... View More
Toyota Tackles Climate Change, Inclusivity in ‘Start Your Impossible’ Campaign
Building on the success of its “Good Odds” spots released during the Super Bowl, in which it highlighted the real-life story of Canadian Para-alpine skier Lauren Woolstencroft, auto giant Toyota has released a new ad campaign “Start Your Imposs... View More
Ford Part of Global Sustainability Initiative to Help Improve Working Conditions and Reduce Environmental Impact
“Drive Sustainability”, a partnership between ten leading automotive companies (BMW Group, Daimler AG, Ford, Honda, Jaguar Land Rover, Scania CV AB, Toyota Motor Europe, Volkswagen Group, Volvo Cars and Volvo Group), will set up a Raw Materials O... View More
Auto Giants Launch Raw Materials Partnership to Tackle Industry Supply Chain Risk
Electric vehicles and alternative fuels are key components of the auto industry’s vision for the future, but technology isn’t the only thing driving sustainable mobility. ... View More
Trending: Auto Industry Introduces Scrappage Schemes for Diesel Vehicles Across Europe, UK
Scrappage schemes seem to be popping up almost daily as auto manufacturers across the UK and Europe ramp up efforts to drive polluting vehicles off the roads in anticipation of tightening governments regulations on air quality and emissions. ... View More
Harris Poll: Consumers Split on Companies' Social Responsibility Motivations
Long gone are the days when acting in a socially responsible manner was optional. Consumers now demand it and expectations are shifting to include how companies can create social value for stakeholders across the value chain. The annual Harris Poll R... View More
McGill Putting Its Bets on Metal Powder as the Fuel of the Future
While automakers such as Toyota, Tesla, Ford, Honda and General Motors are putting their bets on hydrogen and electricity to power future mobility, Canada’s McGill University thinks metal could be the key to a clean, low-carbon future. ... View More
Toyota, BMW, Daimler Join Forces to Drive Sustainability in the Auto Industry
The auto industry continues to look towards a sustainable future with the development of a new partnership between 10 of the world’s biggest automakers. ... View More
Toyota’s Latest Campaign Combats Air Pollution with Smog-Reducing Billboards
Hydrogen fuel cell technology is changing the way we think about mobility. The effectiveness of fuel cells in reducing emissions speaks for itself — the vehicles emit nothing but water vapor — which is leading more companies to invest in hydrogen... View More
Toyota, Shell Place Their Bets on Fuel Cells for the Future
While electric vehicles have long been identified as a leading solution to reduce emissions and combat climate change, hydrogen fuel cells are still met with significant criticism. The flammability of the element leaves many skeptical about the feasi... View More
ACT Program Seeks to Steer Companies Towards Transformative Business Models
According to results from a new initiative created during COP21 in Paris by CDP and ADEME — the French Environment and Energy Management Agency — business-as-usual is no longer an option. By looking at the future implications of a company’s cur... View More
Clean200 Update: China Continues to Lead Clean Energy Economic Expansion
An updated version of the Carbon Clean 200 (Clean200) released today by As You Sow and Corporate Knights reveals that China continues to play a leading role in the clean energy economic expansion. Although China’s stock market is less than half the... View More
Trending: Auto Industry Giants Invest in New Energy Vehicles
In moves that will spur new energy vehicle demand, two new auto industry partnerships provide a look at a low-carbon economy of the future. First, Honda Motor Co Ltd and General Motors Co (GM) have announced ambitious plans to expand pollution-free h... View More
China, Auto Industry Stride Forward with Clean Energy Transition
As the Obama administration’s climate change pages disappear from the White House website, scientists scramble to backup precious climate data and resources, and a new world order starts taking shape in the United States, China and the auto industr... View More
Toyota to Participate in Collaborative Research for the Creation of a Hydrogen-Based Society in the United Arab Emirates
Toyota Motor Corporation has agreed to collaborate with Masdar, Abu Dhabi National Oil Company (ADNOC), Air Liquide, and Toyota distributor Al-Futtaim Motors in a joint research program to explore the potential of hydrogen energy use in the United Ar... View More
Wrangler, Toyota Celebrate Major Achievements in Water Savings
Ambitions to reduce environmental impact by slashing water use are driving brands in industries of all kinds to rethink their manufacturing processes. This week, both Wrangler and Toyota announced they have risen to the challenge and have plenty to s... View More
